Pengaruh Kualitas Produk, Harga, Dan Saluran Distribusi Terhadap Loyalitas Pelanggan Majalah Swa Melalui Variabel Kepuasan Pelanggan (Studi Kasus Pada Pelanggan Majalah Swa Di DKI Jakarta)

Customer loyalty is a goal that has to be achieved by a company. To be able to get loyal customers, SWA magazine needs to pay attention on the factors that influence customers\u27 loyalty. Moreover, business and economy themed magazines are mushrooming, leading to the opportunity for the readers to move from one magazine to another.This research aimed to ascertain the effect of product quality, price, and distribution channel on customer loyalty of SWA magazine in Jakarta through customer satisfaction variable both simultaneously and partially. The hypothesis was there was an effect of product quality, price, and distribution channel on customer loyalty of SWA magazine in Jakarta through customer satisfaction variable both simultaneously and partially. The type of this research was explanatory research with 97 respondents with multi stage sampling technique through questionnaire and interview. The data was analyzed using linear regression method with the assistance of SPSS 16.0.The result of this research showed that product quality, price and distribution channel variables had significant and positive effect partially on customer satisfaction. Product quality variable did not have partially significant effect on customer loyalty. Price and distribution channel variables had partially significant and positive effect on customer loyalty. Product quality and price variables had simultaneously positive and significant effect on customer satisfaction while distribution channel had simultaneously negative effect on customer satisfaction. Simultaneously, product quality, price, and distribution channel variables had positive effect and not significant effect on customer loyalty. Partially, customer satisfaction had positive and significant effect on customer loyalty.Based on the result of this research, a conclusion was drawn that customers\u27 perception on product quality, price, and distribution channel was good. Customers\u27 satisfaction and loyalty of SWA magazine were also good. The company was suggested to improving the product quality, adjusting the price and boosting the distribution channel of SWA magazine in accordance with customers\u27 needs and expectation, so that, customers can feel the satisfaction and decided to be loyal customers

The best fit evolutionary models estimated for CSFV genomic regions with Modeltest 3.7.

<p>The best fit evolutionary models estimated for CSFV genomic regions with Modeltest 3.7.</p

Variable site plots for nucleotide (a) and amino acid (b) sequence of 37 CSFVs.

<p>The number of differences at each site represents the number of variable isolates estimated with multiple sequence alignment. Each color indicates a different genomic region.</p

Time-Calibrated Phylogenomics of the Classical Swine Fever Viruses: Genome-Wide Bayesian Coalescent Approach

<div><p>The phylogeny of classical swine fever virus (CSFV), the causative agent of classical swine fever (CSF), has been investigated extensively. However, no evolutionary research has been performed using the whole CSFV genome. In this study, we used 37 published genome sequences to investigate the time-calibrated phylogenomics of CSFV. In phylogenomic trees based on Bayesian inference (BI) and Maximum likelihood (ML), the 37 isolates were categorized into five genetic types (1.1, 1.2, 2.1, 2.3, and 3.4). Subgenotype 1.1 is divided into 3 groups and 1 unclassified isolate, 2.1 into 4 groups, 2.3 into 2 groups and 1 unclassified isolate, and subgenotype 1.2 and 3.4 consisted of one isolate each. We did not observe an apparent temporal or geographical relationship between isolates. Of the 14 genomic regions, NS4B showed the most powerful phylogenetic signal. Results of this evolutionary study using Bayesian coalescent approach indicate that CSFV has evolved at a rate of 13×.010^-4 substitutions per site per year. The most recent common ancestor of CSFV appeared 2770.2 years ago, which was about 8000 years after pig domestication. The effective population size of CSFV underwent a slow increase until the 1950s, after which it has remained constant.</p></div

Information of the isolates used in this study.

<p>Information of the isolates used in this study.</p

Pairwise dN/dS (ω) values of the protein coding gene sequences of 37 CSFVs.

<p>Pairwise dN/dS (ω) values of the protein coding gene sequences of 37 CSFVs.</p

Bayesian maximum clade credibility phylogenetic tree based on the whole genome sequences of 37 CSFVs.

<p>With the BI and ML methods, identical topology was produced. Divergence times (in years) are positioned below the nodes; the 95% HPD intervals are indicated in brackets. The confidence of the phylogenetic analysis is presented above the nodes: left numbers represent Bayesian posterior probabilities (≥ 0.80) and right ones represent ML bootstrap values (≥ 60%). Subgenotypes and groups are indicated above the corresponding nodes using squares and circles.</p

The BI tree based on NS4B sequences of 37 CSFVs.

<p>The robustness of the phylogenetic analysis is showed above the nodes: left numbers are Bayesian posterior probabilities (≥0.80) and right ones are ML bootstrap values (≥60%). Subgenotypes and groups are marked above the corresponding nodes using squares and circles.</p

Bayesian skyline plot based on the entire genome sequences of 37 CSFV isolate.

<p>The plot depicts changes in the effective population size (<i>N</i>_<i>e</i>). The dark line shows the effective population size estimated through time. The upper and lower lines indicate the 95% HPD range of BSP.</p

Summary of alignment of CSFV genomic regions.

<p>Summary of alignment of CSFV genomic regions.</p