The Role of Entrepreneurship Orientation and Entrepreneurship Attitudes in Mediating the Effect of Entrepreneurship Education on Students’ Entrepreneurship Intention

This study aims to explain the effect of entrepreneurship education on entrepreneurial orientation, attitude towards entrepreneurship, and entrepreneurial intention. The population of this research is active students at universities in Bali. The sample size used was 200 people with the purposive sampling method. The analytical technique used is Path Analysis using SEM-PLS. The results show that entrepreneurship education positively and significantly affected entrepreneurial intentions. Entrepreneurship education also has a positive and significant effect on entrepreneurial orientation and entrepreneurial attitude. Likewise, the entrepreneurial orientation and attitude of students have a positive and significant effect on entrepreneurial intentions; entrepreneurial orientation and attitude can partially mediate the effect of entrepreneurship education on entrepreneurial intentions

The role of spiritual destination image in mediating attachment to virtual tours and social media promotion on return visit intentions

This study intends to evaluate the role that spiritual destination image plays in mediating the effects of attachment to virtual tours and the promotion of spiritual destinations through social media with the intention to revisit spiritual places in Bali. The research primarily examines individuals who have participated in tourism-related endeavors and visited spiritual destinations in Bali. A purposive selection strategy was used to choose a sample size of 160 tourists for the study. The analytical methodology employed in this study involves the utilization of Path Analysis, specifically implementing Structural Equation Modeling with Partial Least Squares (SEM-PLS). The study found that emotional attachment with virtual tours improves the spiritual destination's image and intention to revisit. The impact of social media promotion on the perception and intention to revisit a spiritual place has been found to be substantial and beneficial. Furthermore, the portrayal of the spiritual destination has a notable and favorable impact on an individual's propensity to partake in subsequent visits. Furthermore, the image of a spiritual destination is able to mediate attachment to a virtual tour and social media promotion with the intention to revisit partially. Hence, it is imperative for managers overseeing spiritual destinations in Bali to consistently devise virtual tour models and employ social media promotions to enhance the image of these spiritual destinations. This strategic approach aims to augment tourists' inclination to visit such destinations, thereby fostering sustainable tourism practices in Bali

ANALISIS POSITIONINGLAYANAN BCA CABANG KUTA

The aims of this study are investigating PT Bank Central Asia, Tbk. Kuta Branch positioning to its competitor in Bali;and superiority services of PT Bank Central Asia, Tbk. Kuta Branch based on customer perception and determining the best relevant marketing strategy for PT Bank Central Asia, Tbk. Kuta Branch to counter its  competitor.  The  data  will  be  analyzed  using  statistical  method  of  Multi  Dimensional  Scaling  and Correspondence analysis. The result of this study shows that BCA Kuta has similiarities with Mandiri, it means that Mandiri is the nearest competitor of BCA Kuta. BCA is superior in waiting time of teller services, ATM services, internet banking, and mobile banking

The role of trust in mediation the effect of perception of ease of use and perception of usefulness on intention to re-using the mobile banking service

The purpose of this study was to examine and explain the role of trust in mediating the effect of perceived ease of use and perceived usefulness on the intention to reuse mobile banking on the BNI Mobile Banking application. This research is categorized as an associative quantitative research conducted in Denpasar City. Data consists of 160 samples, collected by distributing questionnaires containing open and closed questions and statements that have been tested for validity and reliability. The analysis technique used is the Structural Equation Model (SEM) using an analysis tool in the form of SmartPLS 3.0 software. The results of this study indicate that perceived ease of use and perceived usefulness have a positive and significant effect on trust and intention to reuse, and trust has a positive and significant effect on intention to reuse as well as partially mediate the relationship between perceived ease of use and perceived usefulness with intention to reuse to the BNI Mobile Banking application in Denpasar City