TINGKAT PENGETAHUAN MASYARAKAT TENTANG ISI PESAN IKLAN LAYANAN MASYARAKAT “UMKM” (Studi Deskriptif Tingkat Penegtahuan Masyarakat Surabaya Tentang Iklan Layanan Masyarakat ”UMKM” di Televisi)

Televisi merupakan media komunikasi massa dan juga media untuk beriklan. Saat ini, terdapat iklan yang sering ditayangkan di televisi yaitu iklan tentang UMKM yaitu iklan yang berisi tentang pembinaan usaha yang ditujukan untuk masyarakat menengah ke bawah, yang melatarbelakangi program UMKM tersebut adalah karena saat ini mayarakat yang tergolong dalam masyarakat menengah ke bawah mengalami kesulitan jika akan membuka suatu usaha sendiri. Menyadari pentingnya program UMKM, maka peneliti tertarik untuk mengetahui seberapa besar tingkat pengetahuan masyarakat di Surabaya terhadap iklan UMKM. Tujuan dari penelitian ini adalah untuk mengetahui tingkat pengetahuan masyarakat tentang iklan UMKM di televisi. Teori yang digunakan dalam penelitian ini adalah S-O-R (Stimulus-Organism-Response) dengan objek materialnya yaitu manusia yang jiwanya meliputi komponen-komponen : sikap, perilaku, kognisi, afeksi dan konasi. Populasi dalam penelitian ini adalah pengguran di Surabaya yang melihat iklan layanan masyarakat UMKM di televisi. Teknik penarikan sampel yang digunakan adalah teknik accidental sampling. Metode analisis data dalam penelitian ini menggunakan tabel frekuensi hasil penyebaran kuesioner yang diisi oleh responden. Kesimpulan dalam penelitian ini adalah bahwa tingkat pengetahuan pengangguran Surabaya sebagian besar berada pada kategori tinggi hal tersebut menunjukkan bahwa tingkat pengetahuan tentang maksud dari iklan layanan masyarakat “UMKM-Program P3KUM (Program Pembiayaan Produktif Bagi Koperasi Dan Usaha Mikro)“ di televisi yang dimiliki oleh masyarakat sudah sepenuhnya mengerti, hal tersebut dikarenakan meskipun terdapat informasi yang secara tidak langsung dimunculkan dalam iklan tersebut, akan tetapi mereka dapat mengerti makna dan maksudnya yang terkandung dalam iklan tersebut, sehingga mereka dapat memperoleh kesimpulan dan jawaban dari informasi yang dibutuhkan bahwa saat ini memang masih banyak pengangguran yang ada di Indonesia, mengingat lahan pekerjaan yang ada tidak seberapa banyak dan banyaknya kelulusan mahasiswa yang mulai sibuk mencari pekerjaan untuk menunjang hidupnya

Perbandingan Antara Alantoin (5 Ureidohydantoin) Dengan Betadine® (Povidone Iodine) Untuk Pengobatan Luka Bvsisi the Comparison Between Allantoin (5 Ureidohydantoin) and Betadine® (Povidone Iodine) in Incision Therapy

Study on the comparison between allantoin (5 ¢ ureidohydantoin) and Betadine ® (povidone iodine) was conducted to compare and evaluate their efficacy, especially to accelerate wound (incision) healing. Treatment divided into three groups, first group is Control (without therapy), second group is allantoin treatment and the last one is Betadine ® treatment. Allantoin obtained from cattle's urine by Meissner method. The solution made of 2,4 grams of allantoin in 600 milliliters aqueous solution. Treatments (therapies) were given three times a day topically. Results showed no significant difference between allantoin and Betadine ® treatments (p > 0,05), control and the other treatments i.e allantoin and Betadine ® therapies have significantly difference (p < 0,01)

Pengaruh Penambahan Probiotik Herbal Pada Ransum Terhadap Performent Itik Pedaging

The experiment was conducted to determine the effect of probiotics in diet on performance ( feed consumption, weight gain, and feed conversion) of ducks. Two hundred of day old ducks were divided into five dietary treatments. Each treatment was replicated four times with ten ducks per replicate. The five dietary treatments were P0 (diet without the addition of probiotics), P1 (diet plus probiotics 5 ml/l), P2 (diet plus probiotics 10 ml/l), P3 (diet plus probiotics 15 ml/l) and P4 (diet plus probiotics 20 ml/l). Five dietary treatments and drinking water were given ad libitum. The collected data were analysed using analysis variance of completely randomized design and continued by Duncan's New Multiple Range Test if analysis of the variance indicated significant difference. The result showed that addition of probiotic levels in diet on duck was significantly different on weight gain and feed conversion ratio of duck. Diet with probiotic 15 ml/l (P3) resulted good performance of duck. It gave an average weight of 1,366 g, 2.07 feed conversion and feed consumtion 2,829 for six weeks

Budidaya Puyuh (Coturnix Coturnix Japonica ) Di Pekarangan Sebagai Sumber Protein Hewani Dan Penambah Income Keluarga

Yard can provide great benefits to society, because it can planted vegetables, fruit and herbs such as turmeric, lemongrass etc. Yard can also be used as a source of animal protein and an additional source of family income. The advantages of cultivate quail is it has small body size and weighs around 130 grams, short life cycle, high egg productivity ( in the period peak daily egg production can produce about 90 % of the total population in the cage ), feed intake slightly ( about 20 grams / head / day ), easily cultivated and does not require high investment. Quail can deliver results in the form of daily egg production, meat from culled quail ( quail that had stopped laying eggs or egg productivity plummeted start that after about 8 months old ), as well as produce manure that can be processed into organic fertilizer. Yard with an area of approximately 2 m2 can be used to maintain approximately 250 quail at a cost of approximately Rp.3,887,000. With the average cost of feed per month Rp.375,000, of the quail maintenance can provide net income from egg production per day on average Rp.11,500 and income from the sale of quail has not productived Rp.787,500. Based on the advantages of the quail and the results of the economic analysis showed that the cultivation from quail in the yard can provide family income and improve nutrition

Komik Bilangan Romawi Untuk Meningkatkan Hasil Belajar Matematika Siswa Kelas 1v SD

Objek Matematika yang abstrak membuat matematika sulit dipahami oleh siswa SD yang pola berfikirnya masih di tahap kongkrit. Berdasarkan hasil observasi pendahulu media pembelajaran matematika di Sekolah Dasar kurang bervariasi, bahkan untuk materi bilangan romawi guru sangat jarang menggunakan media pembelajaran. Hal ini menyebabkan siswa jenuh dan bosan dalam mengikuti pembelajaran. Tujuan penelitian ini adalah : (1). Untuk mengetahui apakah komik bilangan romawi bisa meningkatkan hasil belajar matematika pda materi bilangan romawi siswa kelas IV, (2) untuk mengetahui apakah hasil belajar matematika pada materi bilangan romawi siswa kelas IV setelah pembelajaran menggunakan media bilangan romawi bisa mencapai ketuntasan sebesar 70. Penelitian ini merupakan penelitian eksperimen. Data hasil penelitian berupa data nilai pretest dan postest siswa pada materi bilangan romawi diolah menggunakan paired sample t-test. Hasil dari penelitian menunjukkan adanya perbedaan hasil belajar siswa sebelum dan sesudah menggunakan media komik bilangan romawi. Dari hasil penelitian dapat disimpulkan bahwa penerapan bahan ajar komik bilangan romawi dapat meningkatkan hasil belajar siswa dan meningkatkan porsentase ketuntasan siswa

Pengaruh Tata Kelola terhadap Praktik Ekspropriasi dengan Kebijakan Dividen sebagai Variabel Pemoderasi

. The concentrated ownership structure that occurred in Indonesia led to theagency conflicts between the controlling shareholder and the non-controllingshareholder will lead expropriation. This study aims to examine the effect ofgovernance on expropriation practices. In addition, the study also aims to examine themoderation role of dividend policy in strengthening the governance effect onexpropriation practices. The results show that governance negatively affects thepractice of expropriation and dividend policy can not strengthen the negative effect ofgovernance on the practice of expropriation. This study contributes to the theory ofagency type II which discusses conflicts between controlling and non-controllingshareholders, which can be overcome by the use of corporate governance mechanism

Pengaruh Pelatihan dan Kemampuan terhadap Prestasi Kerja Karyawan (Studi pada Karyawan PT. Pln (Persero) Area Pelayanan dan Jaringan Malang)

This study aims to identify and explain the significance of the effect of training and ability on job performance. Based on the results of inferential analysis using multiple linear regression analysis that indicates the significance of F is 0.000 &lt;0.050 (alpha) coefficient value of 0.370 obtained for training (X1) on work performance (Y) and the coefficient of 0.280 for the ability (X2) on the performance (Y ). Similarly, the R Square value obtained is equal to 0.399 of the Job Performance (Y). This suggests that the training and ability variables have a significant influence on the Job Performance of employees either directly or indirectly at PT. PLN (Persero) service area and Malang network

Pengaruh Rasio Keuangan terhadap Perubahan Laba pada Perindustrian Perikanan

The purpose of this research is to examine and analyze the effects of Current Ratio (CR), Debt to Asset Ratio (DR), Debt to Equity Ratio (DER), Return On Asset (ROE), Net Profit Margin (NPM), dan Total Assets Turnover (TATO) simultaneously and partially to the changes of earnings of fishery companies that listed on the Indonesia Stock Exchange and the period is 2011-2015. The method of this study is multiple linear regression method. The results of regression analysis showed that Current Ratio, Debt to Asset Ratio, Debt to Equity Ratio, Return On Asset, Net Profit Margin, dan Total Asset Turnover variables have no effect on changes of earnings. The result of determination analysis shows 0.537, it means that 53.7% of changes of earnings variable can be predicted by combination of four variables of financial ratio. While 46.3% of changes of earnings can be predicted by other factor like politic or economic situation in the domicile of companies. Keywords: changes of earnings, current ratio, debt to asset ratio, debt to equity ratio, return on asset, net profit margin, total asset turn over

Tingkat Kerawanan Longsorlahan Dengan Metode Weight of Evidence Di Sub DAS Secang Kabupaten Kulonprogo

Penelitian ini dilakukan di Sub DAS Secang, Kabupaten Kulonprogo. Tujuan penelitian ini yaitu untuk mengetahui persebaran kejadian longsorlahan dan mengetahui tingkat kerawanan longsorlahan di Sub DAS Secang. Metode yang digunakan yaitu metode survei lapangan. Penentuan tingkat kerawanan longsorlahan ditentukan dengan metode weight of evidence.Hasil penelitian menunjukkan bahwa Longsorlahan banyak terjadi pada penggunaan lahan kebun dan permukiman. Berdasarkan analisis buffering, kejadian longsorlahan banyak ditemukan berdekatan dengan jalan lokal akibat pemotongan lereng sehingga stabilitas lereng menurun. Terdapat beberapa tipe longsorlahan yang terjadi di Sub DAS Secang antara lain jatuhan, longsoran, dan nendatan. Terdapat tiga tingkat kerawanan longsorlahan di Sub DAS Secang, yaitu tingkat kerawanan rendah, sedang, dan tinggi. Tingkat kerawanan rendah seluas45928,28 ha (1,37%), tingkat kerawanan sedang seluas 1317,03 ha (63,60%), dan tingkat kerawanan tinggi seluas 725,56 ha (35,04%)

Value Relevance of Corporate Social Responsibility Disclosure on Public Companies in ASEAN Countries

This study aims to examine the value relevance of corporate social responsibility (CSR) information for measuring the company’s value. The sample used in this study is the companies included in the ASEAN Stars. The results show that accounting information, earnings, book value of equity, and operating cash flow are the relevant information. CSR information is relevant information because it can increase the value relevance of cash flow information, but is not able to increase the value relevance of earnings and book value information. CSR information is relevant, but its value relevance is not consistent. This indicates that the quality of CSR reports is still lacking and needs to be improved so that the relevance of its information value becomes greater and consistent. The results also indicate that the presence of book value and the cash flow information result in a decline in the value relevance of earnings information. Despite the decline in value relevance, the earnings information show the most consistent value relevance in all countries, which means that the earnings information is still the most relevant information for measuring the company’s value. &nbsp; Keywords: value relevance, CSR, earnings, book value of equity, operating cash flo