92 research outputs found
The Stylistic Device of Hyperbole and its Occurrence in the Mass Media Discourse
Π ΡΡΠ°ΡΡΠ΅ Π°Π½Π°Π»ΠΈΠ·ΠΈΡΡΠ΅ΡΡΡ ΠΎΠΏΡΠ΅Π΄Π΅Π»Π΅Π½ΠΈΠ΅ Π΄ΠΈΡΠΊΡΡΡΠ° ΠΈ ΠΏΡΠΈΠ²ΠΎΠ΄ΡΡΡΡ ΡΠΎΡΠΌΡΠ»ΠΈΡΠΎΠ²ΠΊΠΈ, ΠΏΡΠ΅Π΄Π»ΠΎΠΆΠ΅Π½Π½ΡΠ΅ Π½Π° ΡΠ°Π½Π½Π΅ΠΌ ΡΡΠ°ΠΏΠ΅ Π΅Π³ΠΎ ΠΈΠ·ΡΡΠ΅Π½ΠΈΡ. ΠΠ° ΠΎΡΠ½ΠΎΠ²Π΅ Ρ
Π°ΡΠ°ΠΊΡΠ΅ΡΠΈΡΡΠΈΠΊ ΠΌΠ°ΡΡΠΌΠ΅Π΄ΠΈΠΉΠ½ΠΎΠ³ΠΎ Π΄ΠΈΡΠΊΡΡΡΠ° Π²ΡΡΠ²Π»ΡΡΡΡΡ ΡΡΠΈΠ»ΠΈΡΡΠΈΡΠ΅ΡΠΊΠΈΠ΅ ΠΎΡΠΎΠ±Π΅Π½Π½ΠΎΡΡΠΈ ΠΌΠ΅Π΄ΠΈΠΉΠ½ΠΎΠ³ΠΎ ΡΠ΅ΠΊΡΡΠ°. Π Π°ΡΡΠΌΠ°ΡΡΠΈΠ²Π°Π΅ΡΡΡ ΡΠΏΠ΅ΡΠΈΡΠΈΠΊΠ° ΠΈΡΠΏΠΎΠ»ΡΠ·ΠΎΠ²Π°Π½ΠΈΡ Π³ΠΈΠΏΠ΅ΡΠ±ΠΎΠ»Ρ Π² Π΄ΠΈΡΠΊΡΡΡΠ΅ ΠΌΠ°ΡΡΠΌΠ΅Π΄ΠΈΠ°, Π΅Π΅ ΠΊΡΠ»ΡΡΡΡΠ½ΠΎ-ΠΈΠ΄Π΅ΠΎΠ»ΠΎΠ³ΠΈΡΠ΅ΡΠΊΠΈΠΉ ΠΏΠΎΡΠ΅Π½ΡΠΈΠ°Π». Π‘ ΠΏΠΎΠΌΠΎΡΡΡ ΠΌΠ΅ΡΠΎΠ΄Π° ΡΠΏΠ»ΠΎΡΠ½ΠΎΠΉ Π²ΡΠ±ΠΎΡΠΊΠΈ ΠΏΡΠΎΠ²ΠΎΠ΄ΠΈΡΡΡ Π»ΠΈΠ½Π³Π²ΠΎΡΡΠΈΠ»ΠΈΡΡΠΈΡΠ΅ΡΠΊΠΈΠΉ Π°Π½Π°Π»ΠΈΠ· ΡΠ·ΡΠΊΠΎΠ²ΡΡ
Π΅Π΄ΠΈΠ½ΠΈΡ ΠΈΠ· ΡΠ΅ΠΊΡΡΠΎΠ² Π΄Π²ΡΡ
Π»ΠΈΠ½Π³Π²ΠΎΠΊΡΠ»ΡΡΡΡ.The article provides a definition of discourse and analyzes its wording proposed at an early stage of its study. Based on the characteristics of mass media discourse, the stylistic features of the media text are revealed. The specificity of using hyperbole in mass media discourse, its cultural and ideological potential is considered. Using the method of continuous sampling, a linguistic and stylistic analysis of linguistic units from the texts of two linguocultures is carried out
Eurasian transport network as a driver of sustainable transport development in the Eurasian region
The article deals with topical issues of sustainable development of the transport and logistics ecosystem in the Eurasian region. The tectonic changes in international relations in 2022 and 2023 led to the development of disintegration processes in Eurasia, which also affected the transport sector. The authors analyze current trends in the formation of a new paradigm of sustainable transport to ensure the transport sovereignty of Russia and the EAEU countries. New challenges pose new challenges in ensuring logistical connectivity of Russia with its international partners, the digitalization of the economy and the introduction of Industry 4.0 technologies create both new opportunities and the need to increase the innovative potential of the industry to ensure its competitiveness at the global level. The study of the prospects of implementing the project βEurasian Transport Networkβ to ensure the sustainable development of the transport and logistics ecosystem of the region allows to formulate proposals to improve the regulatory framework to enhance the effectiveness of transport and logistics policy within the EAEU
Political Consciousness Formation in the Modern Global World
The article examines an actual problem of international integration, associated with the peculiarities of political consciousness in modern global society. The research methodology is determined by the synthesis of analytical and comparative historical approaches. The authors consider such conditions of global society existence in which the objective social polarity of a society and the heterogeneity of political structures give rise to a wide range of needs and interests of groups and individuals. This feature forms the difference in the elements of their political consciousness. As a result, several forms of political consciousness can exist simultaneously in every society. Conceptual description motivational structure in sociopolitical systems requires the complex application of various bases for their classification. In conclusion, it is emphasized that real social systems are characterized by a complex synthesis of elements of various political consciousness types. The unity of diverse forms of political consciousness organization in a global society is based on an axiological meaningful consensus of socio-cultural relationships between people, between society and man, between state and man, conceptual represented in the symbols that motivate individual and group consciousness on trust in the authorities
ΠΠ³Π΅Π½ΡΡ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠ³ΠΎ ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ ΠΎ ΡΠΈΡΠΊΠ°Ρ Π΄Π΅Π²ΠΈΠ°Π½ΡΠ½ΠΎΡΡΠΈ ΠΌΠΎΠ»ΠΎΠ΄Π΅ΠΆΠΈ
The article is devoted to one of the most urgent problems of the social life β to the identifying the risks of young peopleβs deviance. For modern Russian realities, the growth of deviant phenomena in a given social group is characteristic. This testifies to the shortcomings of the organization of preventive social control, which is not limited to the development of a policy on prevention, but is more dependent on professional practices and ideas about the risks of deviance in the discourses of various control agents. The article presents the main approaches to understanding risks, the importance of studying risks in everyday professional practices of control agents is examined. The main attention is paid to the presentation of the research results, the purpose of which was to identify the general and specific in the content of discourses of social control agents regarding the risks of deviance of youth. The discourses of the main agents of control β police, school, social service institutions (state and non-state) are considered. The author comes to the conclusion that in the police and teacher discourses, an institutional approach, involving the use of external control of behavior, is predominantly used. The discourse of social security institutions is closer to the modern concepts of riskand protective factors, based on the need to consider life situations of youth and the development of internal control. This article may be of interest to specialists working in the field of the sociology of youth, the sociology of the family, social work, as well as to representatives of all agents of preventive social control.Π‘ΡΠ°ΡΡΡ ΠΏΠΎΡΠ²ΡΡΠ΅Π½Π° ΠΎΠ΄Π½ΠΎΠΉ ΠΈΠ· Π°ΠΊΡΡΠ°Π»ΡΠ½ΡΡ
ΠΈ Π·Π°ΡΡΠ°Π³ΠΈΠ²Π°ΡΡΠΈΡ
ΠΌΠ½ΠΎΠ³ΠΈΠ΅ Π°ΡΠΏΠ΅ΠΊΡΡ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠΉ ΠΆΠΈΠ·Π½ΠΈ ΠΏΡΠΎΠ±Π»Π΅ΠΌ β ΠΎΠΏΡΠ΅Π΄Π΅Π»Π΅Π½ΠΈΡ ΡΠΈΡΠΊΠΎΠ² Π΄Π΅Π²ΠΈΠ°Π½ΡΠ½ΠΎΡΡΠΈ ΠΌΠΎΠ»ΠΎΠ΄Π΅ΠΆΠΈ. ΠΠ»Ρ ΡΠΎΠ²ΡΠ΅ΠΌΠ΅Π½Π½ΡΡ
ΡΠΎΡΡΠΈΠΉΡΠΊΠΈΡ
ΡΠ΅Π°Π»ΠΈΠΉ Ρ
Π°ΡΠ°ΠΊΡΠ΅ΡΠ½ΡΠΌ ΡΠ²Π»ΡΠ΅ΡΡΡ ΠΏΠΎΠ²ΡΡΠ΅Π½ΠΈΠ΅ ΡΡΠΎΠ²Π½Ρ, ΠΎΠΌΠΎΠ»ΠΎΠΆΠ΅Π½ΠΈΠ΅ ΠΈ ΡΠ΅ΠΌΠΈΠ½ΠΈΠ·Π°ΡΠΈΡ Π΄Π΅Π²ΠΈΠ°Π½ΡΠ½ΠΎΠ³ΠΎ ΠΏΠΎΠ²Π΅Π΄Π΅Π½ΠΈΡ. ΠΡΠ΅ ΡΡΠΎ ΡΠ²ΠΈΠ΄Π΅ΡΠ΅Π»ΡΡΡΠ²ΡΠ΅Ρ ΠΎ Π½Π΅Π΄ΠΎΡΡΠ°ΡΠΊΠ°Ρ
ΠΎΡΠ³Π°Π½ΠΈΠ·Π°ΡΠΈΠΈ ΠΏΡΠΎΡΠΈΠ»Π°ΠΊΡΠΈΡΠ΅ΡΠΊΠΎΠ³ΠΎ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠ³ΠΎ ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ, ΠΊΠΎΡΠΎΡΡΠΉ Π½Π΅ ΠΎΠ³ΡΠ°Π½ΠΈΡΠΈΠ²Π°Π΅ΡΡΡ ΡΠ°Π·ΡΠ°Π±ΠΎΡΠΊΠΎΠΉ ΠΏΠΎΠ»ΠΈΡΠΈΠΊΠΈ Π² ΠΎΡΠ½ΠΎΡΠ΅Π½ΠΈΠΈ ΠΏΡΠΎΡΠΈΠ»Π°ΠΊΡΠΈΠΊΠΈ, Π½ΠΎ Π² Π±ΠΎΠ»ΡΡΠ΅ΠΉ ΡΡΠ΅ΠΏΠ΅Π½ΠΈ Π·Π°Π²ΠΈΡΠΈΡ ΠΎΡ ΠΏΡΠΎΡΠ΅ΡΡΠΈΠΎΠ½Π°Π»ΡΠ½ΡΡ
ΠΏΡΠ°ΠΊΡΠΈΠΊ ΠΈ ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»Π΅Π½ΠΈΠΉ ΠΎ ΡΠΈΡΠΊΠ°Ρ
Π΄Π΅Π²ΠΈΠ°Π½ΡΠ½ΠΎΡΡΠΈ, ΡΠΊΠ»Π°Π΄ΡΠ²Π°ΡΡΠΈΡ
ΡΡ Π² Π΄ΠΈΡΠΊΡΡΡΠ°Ρ
ΡΠ°Π·Π»ΠΈΡΠ½ΡΡ
Π°Π³Π΅Π½ΡΠΎΠ² ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ. Π ΡΡΠ°ΡΡΠ΅ ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»Π΅Π½Ρ ΠΎΡΠ½ΠΎΠ²Π½ΡΠ΅ ΠΏΠΎΠ΄Ρ
ΠΎΠ΄Ρ ΠΊ ΠΏΠΎΠ½ΠΈΠΌΠ°Π½ΠΈΡ ΡΠΈΡΠΊΠΎΠ², ΡΠ°ΡΡΠΌΠΎΡΡΠ΅Π½Π° Π²Π°ΠΆΠ½ΠΎΡΡΡ ΠΈΠ·ΡΡΠ΅Π½ΠΈΡ ΡΠΈΡΠΊΠΎΠ² Π² ΠΏΠΎΠ²ΡΠ΅Π΄Π½Π΅Π²Π½ΡΡ
ΠΏΡΠΎΡΠ΅ΡΡΠΈΠΎΠ½Π°Π»ΡΠ½ΡΡ
ΠΏΡΠ°ΠΊΡΠΈΠΊΠ°Ρ
Π°Π³Π΅Π½ΡΠΎΠ² ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ. ΠΡΠ½ΠΎΠ²Π½ΠΎΠ΅ Π²Π½ΠΈΠΌΠ°Π½ΠΈΠ΅ ΡΠ΄Π΅Π»ΡΠ΅ΡΡΡ ΠΏΡΠ΅Π·Π΅Π½ΡΠ°ΡΠΈΠΈ ΡΠ΅Π·ΡΠ»ΡΡΠ°ΡΠΎΠ² ΠΈΡΡΠ»Π΅Π΄ΠΎΠ²Π°Π½ΠΈΡ, ΡΠ΅Π»ΡΡ ΠΊΠΎΡΠΎΡΠΎΠ³ΠΎ Π±ΡΠ»ΠΎ Π²ΡΡΠ²Π»Π΅Π½ΠΈΠ΅ ΠΎΠ±ΡΠ΅Π³ΠΎ ΠΈ ΡΠΏΠ΅ΡΠΈΡΠΈΡΠ΅ΡΠΊΠΎΠ³ΠΎ Π² ΡΠΎΠ΄Π΅ΡΠΆΠ°Π½ΠΈΠΈ Π΄ΠΈΡΠΊΡΡΡΠΎΠ² Π°Π³Π΅Π½ΡΠΎΠ² ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠ³ΠΎ ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ ΠΎΡΠ½ΠΎΡΠΈΡΠ΅Π»ΡΠ½ΠΎ ΡΠΈΡΠΊΠΎΠ² Π΄Π΅Π²ΠΈΠ°Π½ΡΠ½ΠΎΡΡΠΈ ΠΌΠΎΠ»ΠΎΠ΄Π΅ΠΆΠΈ. Π Π°ΡΡΠΌΠΎΡΡΠ΅Π½Ρ Π΄ΠΈΡΠΊΡΡΡΡ ΠΎΡΠ½ΠΎΠ²Π½ΡΡ
Π°Π³Π΅Π½ΡΠΎΠ² ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ β ΠΏΠΎΠ»ΠΈΡΠΈΠΈ, ΡΠΊΠΎΠ»Ρ, ΡΡΡΠ΅ΠΆΠ΄Π΅Π½ΠΈΠΉ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠ³ΠΎ ΠΎΠ±ΡΠ»ΡΠΆΠΈΠ²Π°Π½ΠΈΡ (Π³ΠΎΡΡΠ΄Π°ΡΡΡΠ²Π΅Π½Π½ΡΡ
ΠΈ Π½Π΅Π³ΠΎΡΡΠ΄Π°ΡΡΡΠ²Π΅Π½Π½ΡΡ
). ΠΠ²ΡΠΎΡ ΠΏΡΠΈΡ
ΠΎΠ΄ΠΈΡ ΠΊ Π²ΡΠ²ΠΎΠ΄Ρ, ΡΡΠΎ Π² ΠΏΠΎΠ»ΠΈΡΠ΅ΠΉΡΠΊΠΎΠΌ ΠΈ ΡΡΠΈΡΠ΅Π»ΡΡΠΊΠΎΠΌ Π΄ΠΈΡΠΊΡΡΡΠ°Ρ
ΠΏΡΠ΅ΠΈΠΌΡΡΠ΅ΡΡΠ²Π΅Π½Π½ΠΎ ΠΏΡΠΈΠΌΠ΅Π½ΡΠ΅ΡΡΡ ΠΈΠ½ΡΡΠΈΡΡΡΠΈΠΎΠ½Π°Π»ΡΠ½ΡΠΉ ΠΏΠΎΠ΄Ρ
ΠΎΠ΄, ΠΏΡΠ΅Π΄ΠΏΠΎΠ»Π°Π³Π°ΡΡΠΈΠΉ ΠΈΡΠΏΠΎΠ»ΡΠ·ΠΎΠ²Π°Π½ΠΈΠ΅ Π²Π½Π΅ΡΠ½Π΅Π³ΠΎ ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ ΠΏΠΎΠ²Π΅Π΄Π΅Π½ΠΈΡ. ΠΠΈΡΠΊΡΡΡ ΡΡΡΠ΅ΠΆΠ΄Π΅Π½ΠΈΠΉ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠΉ Π·Π°ΡΠΈΡΡ Π±Π»ΠΈΠΆΠ΅ ΠΊ ΡΠΎΠ²ΡΠ΅ΠΌΠ΅Π½Π½ΡΠΌ ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»Π΅Π½ΠΈΡΠΌ ΠΎ ΡΠΈΡΠΊΠΈ Π·Π°ΡΠΈΡΠ½ΡΡ
ΡΠ°ΠΊΡΠΎΡΠ°Ρ
, Π±Π°Π·ΠΈΡΡΡΡΠΈΠΌΡΡ Π½Π° Π½Π΅ΠΎΠ±Ρ
ΠΎΠ΄ΠΈΠΌΠΎΡΡΠΈ ΡΠ°ΡΡΠΌΠΎΡΡΠ΅Π½ΠΈΡ ΠΏΠΎΠ»ΠΎΠΆΠ΅Π½ΠΈΡ ΠΈ ΠΆΠΈΠ·Π½Π΅Π½Π½ΡΡ
ΡΠΈΡΡΠ°ΡΠΈΠΉ ΠΌΠΎΠ»ΠΎΠ΄Π΅ΠΆΠΈ, Π° ΡΠ°ΠΊΠΆΠ΅ ΡΠ°Π·Π²ΠΈΡΠΈΡ Π²Π½ΡΡΡΠ΅Π½Π½Π΅Π³ΠΎ ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ. ΠΠ°Π½Π½Π°Ρ ΡΡΠ°ΡΡΡ ΠΌΠΎΠΆΠ΅Ρ Π±ΡΡΡ ΠΈΠ½ΡΠ΅ΡΠ΅ΡΠ½Π° ΡΠΏΠ΅ΡΠΈΠ°Π»ΠΈΡΡΠ°ΠΌ, ΡΠ°Π±ΠΎΡΠ°ΡΡΠΈΠΌ Π² ΠΎΠ±Π»Π°ΡΡΠΈ ΡΠΎΡΠΈΠΎΠ»ΠΎΠ³ΠΈΠΈ ΠΌΠΎΠ»ΠΎΠ΄Π΅ΠΆΠΈ, ΡΠΎΡΠΈΠΎΠ»ΠΎΠ³ΠΈΠΈ ΡΠ΅ΠΌΡΠΈ, ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠΉ ΡΠ°Π±ΠΎΡΡ, Π° ΡΠ°ΠΊΠΆΠ΅ ΠΏΡΠ΅Π΄ΡΡΠ°Π²ΠΈΡΠ΅Π»ΡΠΌ Π²ΡΠ΅Ρ
Π°Π³Π΅Π½ΡΠΎΠ² ΠΏΡΠΎΡΠΈΠ»Π°ΠΊΡΠΈΡΠ΅ΡΠΊΠΎΠ³ΠΎ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠ³ΠΎ ΠΊΠΎΠ½ΡΡΠΎΠ»Ρ. ΠΠ°ΡΠ΅ΡΠΈΠ°Π»Ρ ΡΡΠ°ΡΡΠΈ Π±ΡΠ΄ΡΡ ΠΏΠΎΠ»Π΅Π·Π½Ρ ΡΠ°Π·ΡΠ°Π±ΠΎΡΡΠΈΠΊΠ°ΠΌ ΠΈ ΠΎΡΠ³Π°Π½ΠΈΠ·Π°ΡΠΎΡΠ°ΠΌ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠΉ ΠΏΠΎΠ»ΠΈΡΠΈΠΊΠΈ Π² ΠΎΠ±Π»Π°ΡΡΠΈ ΠΏΡΠΎΡΠΈΠ»Π°ΠΊΡΠΈΠΊΠΈ Π΄Π΅Π²ΠΈΠ°Π½ΡΠ½ΠΎΡΡΠΈ, ΡΠΎΡΡΡΠ΄Π½ΠΈΠΊΠ°ΠΌ Π½Π΅ΠΊΠΎΠΌΠΌΠ΅ΡΡΠ΅ΡΠΊΠΈΡ
ΠΎΡΠ³Π°Π½ΠΈΠ·Π°ΡΠΈΠΉ ΡΠΎΡΠΈΠ°Π»ΡΠ½ΠΎΠΉ Π·Π°ΡΠΈΡΡ, ΠΏΡΠ΅ΠΏΠΎΠ΄Π°Π²Π°ΡΠ΅Π»ΡΠΌ ΠΈ ΡΡΠ°ΡΠΈΠΌΡΡ Π²ΡΠ·ΠΎΠ²
Cultural code in controlling stereotypes of mass consciousness
The article is concerned with the problem of interrelation between mental dynamics of mass subject and functions of cultural code in the context of modern media environment. The urgency of researching a hidden control mechanism through background knowledge and mass consciousness stereotypes is determined by the fact that modern global information and communication networks transform and destabilize the sociocultural semantic space in its historically developed order.
The methodology of analyzing control of mass consciousness stereotypes is based on integration of sociocultural, semiotic, communicative aspects of studying properties of cultural code in the mass media theory. It is emphasized that code control of an individualβs mentality dynamics is exercised anonymously. Knowledge of the reality where implicit instructions for an immediate perception of the world play a special role naturally forms stereotyped practices of understanding and action that are not reflected in everyday life.
Codes set a certain limit of perception of events and their evaluation, catalyze a predicted stereotyped reaction. Cultural codes based on sign-oriented symbols form a semantic matrix that communicates basic orientation in the physical and sociocultural space to an individualβs subconsciousness.
This invisible framework, determinated by a sign-oriented form, ensures transmission of a socially significant meaning that is necessary for mutual understanding of people, social control of their actions and thinking. The tendency to dominate functional and adaptive rationality in the media environment is accompanied by a transformation of the world perception stereotype, erosion of semantic boundaries between the real and the virtual, the subjective and the objective.peer-reviewe
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