The Influence of Attitude, Subjective Norms, Perception of Self-Control And Entrepreneurship Education on Entrepreneurial Intentions

Over the years, the field of entrepreneurship studies has become important in the world of education (Abdul, Salim, & Kamarudin, 2012). The importance of entrepreneurship can support the view that entrepreneurship has become a major factor in the progress and expansion of the social economy, because it offers more job opportunities, as well as the impact on national growth and income distribution in a country (Ali, Topping, & Tariq, 2010). Many studies have shown the interaction between entrepreneurship education and entrepreneurial intentions (Gerba et al., 2012; Kurniawan, 2013; Hassan and Wafa, 2012; Noel, 2001; Paco et al. 2012; Widawati, 2012; Schlaegel and Koenig, 2014). The aim of this study was to empirically examine factors such as personal attitudes, subjective norms, perceptions of self-control and entrepreneurial education that stimulate entrepreneurial intentions during higher education programs using data collected on campus. This research examines attitudes, norms, self-control, and entrepreneurship education on entrepreneurial intentions. The research test used multiple linear regression analysis techniques with the help of the SPSS 23 program. Where the number of respondents in this study were 95 students of the Jakarta State University Management Study Program. Based on the results of the study, it can be seen that the research results show that the variable personal attitude affects entrepreneurial intention, self-control variable affects entrepreneurial intention, and the entrepreneurship education variable does not influence entrepreneurial intention. &nbsp

PENERAPAN PENGGUNAAN SOFTWARE AUTOCAD PADA MATA DIKLAT GAMBAR TEKNIK DI SMK NEGERI 4 BANDUNG

Media adalah segala sesuatu yang dapat digunakan untuk menyalurkan pesan dari pengirim ke penerima sehingga dapat merangsang pikiran, perasaan, perhatian, dan minat serta perhatian siswa sedemikian rupa sehingga proses belajar mengajar terjadi. Namun dalam kenyataannya media pembelajaran kurang dimanfaatkan dengan baik dalam proses belajar mengajar di kelas. Oleh karena itu, diperlukan adanya suatu media pembelajaran yang dapat digunakan sebagai alternatif dalam melaksanakan proses pembelajaran di kelas sebagai media untuk meningkatkan hasil belajar dan pemahaman siswa, salah satunya dengan menerapkan media pembelajaran dengan menggunakan software autoCAD pada mata diklat gambar teknik. Tujuan dari penelitian ini untuk mengetahui ada tidaknya perbedaan antara sebelum dan sesudah diterapkannya penggunaan software autoCAD pada mata diklat gambar teknik. Penelitian ini merupakan penelitian kuantitatif dengan menggunakan metode eksperimen semu. Sampel yang digunakan adalah peserta didik kelas XI TITL 2 SMK Negeri 4 Bandung. Hasil analisis data menunjukkan perolehan nilai rata-rata peserta didik kelas eksperimen sebelum diterapkannya software autoCAD yaitu sebesar 16.25 dan setelah diterapkannya software autoCAD menjadi 37.6. Berdasarkan perhitungan statistik komparasional didapatkan hasil bahwa t hitung lebih besar dari t tabel yaitu 15.965 > 1.997. Hal ini membuktikan bahwa terdapat perbedaan yang signifikan sebelum dan seudah diterapkannya media software autoCAD. Dengan demikian, dapat ditarik kesimpulan bahwa penerapan penggunaan media pembelajaran menggunakan software autoCAD dapat meningkatkan hasil belajar pada mata diklat gambar teknik.;--

MENGUJI NIAT KONSUMEN BERBELANJA MELALUI TIKTOK MIDNIGHT LIVE: BAGAIMANA PERAN TRUST?

Penelitian ini bertujuan untuk menguji faktor-faktor yang mempengaruhi niat beli pada produk fashion melalui TikTok midgnight live. Adapun enam variabel yang digunakan dalam penelitian ini diantaranya purchase intention, trust, background visual complecity, electronic word of mouth, dan interaction. Penelitian ini dilakukan di daerah Jakarta. Metode penelitian kuantitatif menggunakan skala likert sebagai pengukuran dengan populasi generasi Z yang memiliki akun TikTok dan pernah menonton TikTok midnight live. Teknik pengambilan sampel adalah convenience sampling sebanyak 237 responden yang diperoleh. Teknik analisis penelitian dengan Structural Equation Modeling (SEM). Hasil penelitian membuktikan bahwa background visual complexity, trust dan interaction berpengaruh secara positif dan signifikan terhadap purchase intention, e-wom dan interaction juga berpengaruh secara positif dan signifikan terhadap trust

Predicting Customer Satisfaction and Intention to Revisit a Local Coffee Shop with Industrial Concept in Jakarta

This study examines the factors that influence customer satisfaction and visiting intentions at a local industrial coffee shop. This  study  uses  six  measured  variables: service quality, food quality, variety of menu, café atmosphere, customer satisfaction and revisit intention. The data collection method used a survey with an instrument in the form of a online questionnaire. Respondents are those who live in DKI Jakarta and have made purchases and visits to local coffee shop with industrial concepts. A total of 246 respondents were involved, the data were analyzed using SPSS 26 and SEM from AMOS software version 26 to manage and analyze data. The results of this study based on the hypothesis indicate that the hypothesis of service quality on revisit intention is accepted and significant, service quality on customer satisfaction is accepted and significant, food quality on revisit intention is accepted and significant, food quality on customer satisfaction is accepted and significant, customer satisfaction on revisit intention is accepted. and significant, variety of menu on customer satisfaction is accepted and significant, variety of menu on revisit intention is accepted and significant, café atmosphere on customer satisfaction is accepted and significant, café atmosphere on revisit intention is accepted and significant

DETERMINAN REPURCHASE INTENTION KONSUMEN PRODUK FASHION PADA TIKTOK LIVE STREAM

ABSTRAKThis study aims to analyze the factors that determine the repurchase intention of consumers of fashion products on TikTok live stream using variables service quality, customer satisfaction, and customer trust. The method of data collection using questionnaires distributed online to 251 respondents. The criteria for respondents in this study are TikTok application users who are domiciled in Greater Jakarta, are at least 17 years old, and have made purchases on TikTok live stream Erigo at least twice in the last six months. Data were processed using software analysis techniques SPSS and SEM AMOS. The results showed that service quality has a positive and significant effect on customer satisfaction, service quality has a positive and significant effect on customer trust, customer satisfaction has a positive and significant effect on customer trust, customer satisfaction has a positive and significant effect on repurchase intention, and customer trust has a positive and significant effect on repurchase intention. Keyword: repurchase intention, customer satisfaction, customer trust, service quality, TikTok live stream. ABSTRAKPenelitian ini bertujuan untuk menganalisis faktor-faktor yang menentukan repurchase intention konsumen produk fashion pada TikTok live stream dengan menggunakan variabel service quality, customer satisfaction, dan customer trust. Metode pengumpulan data menggunakan kuesioner yang disebarkan secara daring kepada 251 responden. Kriteria responden dalam penelitian ini yaitu pengguna aplikasi TikTok yang berdomisili di Jabodetabek, berusia minimal 17 tahun, dan sudah pernah melakukan pembelian di TikTok live stream Erigo minimal dua kali dalam kurun waktu enam bulan terakhir. Data diolah dengan menggunakan teknik analisis software SPSS dan SEM AMOS. Hasil penelitian menunjukkan bahwa service quality berpengaruh positif dan signifikan terhadap customer satisfaction, service quality berpengaruh positif dan signifikan terhadap customer trust, customer satisfaction berpengaruh positif dan signifikan terhadap customer trust, customer satisfaction berpengaruh positif dan signifikan terhadap repurchase intention, dan customer trust berpengaruh positif dan signifikan terhadap repurchase intention. Kata Kunci: repurchase intention, customer satisfaction, customer trust, service quality, TikTok live strea

The Effect of E-Service Quality and E-Trust on E-Loyalty with E-Satisfaction as an Intervening for Mobile Banking User

The purpose of this study is to determine the effect of e-Service Quality and e-Trust on e-Loyalty with e-Satisfaction as an Intervening on m-BCA customers. This study uses a quantitative method with a survey instrument. Data was collected using a non-probabilty sampling technique, namely purposive sampling by taking a sample of 150 respondents who had used m-BCA at least three times in the last six months. Then the respondents' answers that have been obtained are processed using the Partial Least Square-Path Modeling method using SmartPLS 3.0 software. From hypothesis testing in this study, the results showed that 1) e-Service Quality has a positive and significant effect on e-Satisfaction, 2) e-Trust has a positive and significant effect on e-Satisfaction, 3) e-Satisfaction has a positive and significant effect on e-Loyalty, 4) e-Service Quality has a positive and significant effect on e-Loyalty, 5) e-Trust has a positive and significant effect on e-Loyalty, 6) e-Service Quality has a positive and significant effect on e-Loyalty through e-Satisfaction and 7) e-Trust has a positive and significant effect on e-Loyalty through e-Satisfaction. This means that e-Service Quality and e-Trust can be improved so that it will have an impact on e-Satisfaction so that it can also have an impact on the e-Loyalty of customers who use m-BCA. keywords: e-loyalty, e-satisfaction, e-service quality, e-trust, m-bc

PERAN CONTENT QUALITY DALAM MENGUATKAN NIAT BERBELANJA KONSUMEN MELALUI TIKTOK MIDNIGHT LIVE

Penelitian ini adalah penelitian kuantitatif. Sampel dalam penelitian ini sejumlah 217 responden dengan karakteristik berdomisili atau bertempat tinggal di wilayah Jabodetabek, berusia minimal 17 tahun dan pernah menonton siaran TikTok midnight live dalam kurun waktu tiga bulan terakhir. Teknik pengambilan sampel yang digunakan adalah teknik non-probality sampling dengan cara convenience sampling. Metode pengumpulan data menggunakan teknik survei dengan instrumen berupa kuesioner. Data yang diperoleh dari kuesioner diolah menggunakan software SPSS dan Amos. Hasil penelitian ini menunjukkan variabel content quality berpengaruh signifikan terhadap perceived enjoyment dibuktikan dengan skor P value < 0.01, variabel content quality berpengaruh signifikan terhadap trust dibuktikan dengan skor P value sebesar 0.029, variabel content quality berpengaruh signifikan terhadap perceived ease of use dibuktikan dengan skor P value < 0.01, variabel perceived enjoyment berpengaruh signifikan terhadap purchase intention dibuktikan dengan skor P value sebesar 0.01, variabel trust berpengaruh signifikan terhadap purchase intention dibuktikan dengan skor P value < 0.01, variabel perceived ease of use berpengaruh signifikan terhadap trust dibuktikan dengan skor P value sebesar 0.039, dan variabel perceived ease of use tidak berpengaruh signifikan terhadap purchase intention dibuktikan dengan skor P value sebesar 0.575

The Impact of E-Service Quality and Brand Trust on Repurchase Intention with Customer Satisfaction as Intervening for Telemedicine Application Users

As an intervention for Halodoc application users, this study aims to determine the impact of telemedicine application product e-service quality and brand trust&nbsp; on&nbsp; customer satisfaction repurchase intent. We surveyed 245 users of &nbsp;Halodoc applications who performed transactions using Halodoc applications at least once in the past year. The data analysis method used SPSS version 23 and the SEM analysis used LISREL 8.8 to process and analyze the survey data. Hypothesis test results&nbsp; show that quality of e-service&nbsp; has a positive and significant impact on repurchase intention, brand trust has a positive and significant impact on repurchase intention, and quality of e-service&nbsp; has a positive impact on customer satisfaction. It shows that it has a significant impact. Trust has a significant positive impact on customer satisfaction, and customer satisfaction has a significant positive impact on repurchase intention. In addition, the results of this study&nbsp; show a positive and significant indirect relationship between quality of e-service&nbsp; and brand confidence in repurchase intent mediated by customer satisfaction and&nbsp; repurchase intent mediated by customer satisfaction

Analysis of Service Quality, Perceived Value and Customer Satisfaction on Behavioral Intention on Ojek Online

The purpose of this study is to describe service quality, perceived value, customer satisfaction and behavioral intentions in digital business companies. That is to see whether service quality, perceived value, customer satisfaction can have a significant effect on behavioral intentions either separately or not simultaneously. This research was conducted on 200 respondents with the criteria of being domiciled in Jabodetabek, aged 17-44 years and consumers who have used online motorcycle taxi transportation services in the Grab application at least 2x in the last 1 year. This study uses a survey method by distributing questionnaires, which are then processed using the SEM AMOS program. The results of this study indicate that there is a positive and significant effect between service quality on customer satisfaction, customer satisfaction can mediate the relationship between service quality and behavioral intentions, customer satisfaction can mediate the relationship between perceived value and behavioral intentions. Meanwhile, there is a negative and insignificant effect between perceived value on customer satisfaction, customer satisfaction on behavioral intentions, service quality on behavioral intentions and perceived value on behavioral intentions

Understanding Repurchase Intention of Online Marketplace Customers in Jakarta with Trust as Intervening

The COVID-19 pandemic has a significant impact on the increased consumption and using digital services of Indonesian people. One of the digital services used is an e-commerce site. This phenomenon causes intense competition between e-commerce in Indonesia. The purpose of this study was to determine the significant effect of perceived usefulness and perceived ease of use on repurchase intention through trust. Data collection method by distributing online questionnaires through Google Forms. The sample in this study amounted to 252 respondents who live in DKI Jakarta, aged 18 – 38 years and have made purchases at online marketplace at least five times in the past year. Data analysis techniques used SPSS version 26 and SEM (Structural Equation Model) Lisrel version 8.8 to process data and analyze research data. The results showed that perceived usefulness has a significant effect on trust, perceived ease of use has a significant effect on trust, trust has a significant effect on repurchase intention, perceived usefulness has a significant effect on repurchase intention, perceived ease of use has a significant effect on repurchase intention, perceived usefulness has a significant effect on repurchase intention through trust, perceived ease of use has a significant effect on repurchase intention through trust