Effects of In-Store Decorative Elements on Children Shopping Behaviour

Children play a significant role in determining the family's shopping expenses, which is as important as an adult's. However, the research found that having a child companion can reduce positive shopping values due to the child's behaviour. The focus of this research is to understand the effects of in-store decorative elements on children aged between three to seven years of shopping experience. The qualitative methodology using ethnography studies is employed to identify key factors affecting children's emotional and behavioural responses. It also discusses research insight that could help to improve business strategy for children customers. Keywords: Children's shopping experience; shopping atmospheric variables; in-store decorative elements; ethnography studies. eISSN: 2398-4287 © 2022. The Authors. Published for AMER ABRA cE-Bs by e-International Publishing House, Ltd., UK. This is an open-access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under the responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians) and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia. DOI: https://doi.org/10.21834/ebpj.v7iSI7.375

Consumer trust and confidence in the compliance of Islamic banks

Islamic banks compete with traditional (non-Islamic) banks for customers. This article aims to provide insight into why some Muslims choose to bank with Islamic banks in Pakistan, while others do not. Specifically, it addresses the questions: to what extent are trust and confidence active influencers in the decision-making process, are they differentiated or are they one of the same? Also how does the Pakistani collective cultural context further complicate the application of these concepts? For the purposes of this article trust refers to people and their interpersonal or social relations whereas confidence concerns institutions such as banks. Drawing on interviews with Muslim consumers in Pakistan, this study provides further insight into consumer behaviour within financial services and specifically Islamic banking and contributes to our theoretical understanding of the concepts of trust and confidence

Consuming to cope: the luxury of consuming in the COVID-19 pandemic

Set in the context of the COVID-19 pandemic this paper examines the consumption choices of participants during the pandemic, presenting an exploratory study of how consumption was used as a means of coping with the crisis. It investigates the nature of consumption decisions and the key factors that influenced these choices. The findings suggest that the uncertainties, the pressures, and the unknown aspects of COVID-19 influenced participants. Government and media communication did little to inform the public and with the lack of information, consumption was used as a coping strategy. Moreover, the article details the pleasure experienced by participants of consuming luxury in the crisis and the hedonic nature of luxury consumption. These findings have direct relevance to future research on how luxury consumption is perceived and used to cope with crisis situations