13 research outputs found
Identifying Hubs in Protein Interaction Networks
In spite of the scale-free degree distribution that characterizes most protein interaction networks (PINs), it is common to define an ad hoc degree scale that defines "hub" proteins having special topological and functional significance. This raises the concern that some conclusions on the functional significance of proteins based on network properties may not be robust.In this paper we present three objective methods to define hub proteins in PINs: one is a purely topological method and two others are based on gene expression and function. By applying these methods to four distinct PINs, we examine the extent of agreement among these methods and implications of these results on network construction.We find that the methods agree well for networks that contain a balance between error-free and unbiased interactions, indicating that the hub concept is meaningful for such networks
How Food Marketing on Instagram Shapes Adolescentsâ Food Preferences: Online Randomized Trial
BackgroundWorldwide obesity rates have prompted 16 countries to enact policies to reduce childrenâs exposure to unhealthy food marketing, but few policies address online advertising practices or protect adolescents from being targeted. Given adolescents spend so much time online, it is critical to understand how persuasive Instagram food advertisements (ads) are compared with traditional food ads. To strengthen online food marketing policies, more evidence is needed on whether social media ads are more persuasive than other types of ads in shaping adolescentsâ preferences.
ObjectiveThis study examined whether adolescents could identify food companiesâ Instagram posts as ads, and the extent to which Instagram versus traditional food ads shape adolescentsâ preferences.
MethodsIn Part 1, participants aged 13-17 years (N=832) viewed 8 pairs of ads and were asked to identify which ads originated from Instagram. One ad in each pair was selected from traditional sources (eg, print; online banner ad), and the other ad was selected from Instagram, but we removed the Instagram frameâwhich includes the logo, comments, and âlikes.â In Part 2, participants were randomized to rate food ads that ostensibly originated from (1) Instagram (ie, we photoshopped the Instagram frame onto ads); or (2) traditional sources. Unbeknownst to participants, half of the ads in their condition originated from Instagram and half originated from traditional sources.
ResultsIn Part 1, adolescents performed worse than chance when asked to identify Instagram ads (P<.001). In Part 2, there were no differences on 4 of 5 outcomes in the âlabeled ad condition.â In the âunlabeled ad condition,â however, they preferred Instagram ads to traditional ads on 3 of 5 outcomes (ie, trendiness, P=.001; artistic appeal, P=.001; likeability, P=.001).
ConclusionsAdolescents incorrectly identified traditional ads as Instagram posts, suggesting the artistic appearance of social media ads may not be perceived as marketing. Further, the mere presence of Instagram features caused adolescents to rate food ads more positively than ads without Instagram features
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Identifying Hubs in Protein Interaction Networks
In spite of the scale-free degree distribution that characterizes most protein interaction networks (PINs), it is common to define an ad hoc degree scale that defines âhubâ proteins having special topological and functional significance. This raises the concern that some conclusions on the functional significance of proteins based on network properties may not be robust.In this paper we present three objective methods to define hub proteins in PINs: one is a purely topological method and two others are based on gene expression and function. By applying these methods to four distinct PINs, we examine the extent of agreement among these methods and implications of these results on network construction.We find that the methods agree well for networks that contain a balance between error-free and unbiased interactions, indicating that the hub concept is meaningful for such networks.</p
A cartoon illustrating relative connectivity of subgraphs.
<p>Successive subgraphs are generated from a ranked degree list, and the relative connectivity <i>f</i> is computed from them. Each node is represented by a black center with a gray âhaloâ whose size is proportional to the degree of the node. Note that newer nodes have smaller halos (lower degrees). Interactions involving newly added nodes are shown as dotted edges, while previously established interactions are shown as dark edges. Note that all subgraphs upto <i>G<sub>4</sub></i> are completely disconnected in this example.</p
Statistical significance of relative subgraph connectivity.
<p>Empirical P-values (dashed lines) for significance of the relative connectivity measure (solid lines) for all the four networks were computed using 10,000 random networks corresponding to each real network. P-values that are less than 10<sup>â4</sup> can be identified by the circles on the x-axis in each panel.</p
Bimodality of PCC distribution for the HC network.
<p>Inclusion of non-hub nodes into the list of HC hubs leads to reduction in bi-modality of the average PCC distribution. This can be seen as the number of hubs included increases from 40 to 419 in the HC dataset. The panel on the left displays smoothed probability density functions corresponding to the average PCC distribution while the panel on the right displays the cumulative distribution functions. Percentiles refer to the percentages of top high degree nodes included in the hub set, following <a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0005344#pone.0005344-Batada1" target="_blank">[19]</a>.</p
Robustness of relative subgraph connectivity.
<p>Relative subgraph connectivity profiles for unperturbed versions of all four networks are shown, along with the corresponding profiles upon random addition and removal of 10% and 15% of the edges in the unperturbed networks.</p