Unintended consequences in demarketing anti-social behaviour: project Bernie

Unintended consequences are recognised as a potential risk for well-intentioned social marketing interventions and as a comparatively under-researched topic in the field. This case study uses an intervention tackling deliberate grassfires to explore the application of social marketing in a novel context, its potential effectiveness in demarketing antisocial behaviours and the potential of such interventions to generate positive and negative unintended consequences. The intervention’s evaluation confirms social marketing’s potential value in tackling ingrained antisocial behaviours within communities. It also revealed unexpected benefits accruing from changes within the target community, within the sponsoring fire service and in the relationship between the two. The paper concludes by discussing the implications of potential unexpected and unplanned consequences for intervention planning, conduct and evaluation

A Pilot Study of Wichita Indian Archeology and Ethnohistory

In 1965 several anthropologists drew up plans for a one-year pilot study of the archeology and ethnohistory of the Wichita Indian tribes. After financial support had been generously provided by the National Science Foundation, the proposed research was carried out. This is a report on the results of that study. The pilot study was designed to: a) obtain a body of field data from the components of the Spanish Fort sites, the largest and best=documented of the historic Wichita sites in the Red River area; b) make test excavations at several other sites in order that a problem=oriented program of future research can be accurately planned; c) attempt to locate, by field reconnaissance, sites that relate to the Wichita occupation of the southern plains on both the historic and prehistoric time levels; d) make a survey of available ethnohistorical data in order (1) to compile a bibliography of documentary materials relevant to Wichita ethnohistory, (2) to make a detailed study of documents that relate specifically to the excavations being carried out at Spanish Fort and at the sites being tested, (3) to seek information that might lead to the field locations of other Wichita sites, and (4) to appraise those sources best suited for more extended examination. The co-investigators of the project were Tyler Bastian of the Museum of the Great Plains, Robert E. Bell of The University of Oklahoma, Edward B. Jelks of Southern Methodist University, and W.W. Newcomb of the Texas Memorial Museum at The University of Texas. Bastian supervised the archeological field work in Oklahoma under the direction of Bell. Jelks directed the archeological work in Texas. Newcomb directed the ethnohistorical research. Marvin E. Tong of the Museum of the Great Plains served the project as general coordinator. The main part of the ethnohistorical study consisted of a thorough search of the archives at The University of Texas for documents relating to Wichita ethnohistory. The archeological work included extensive excavations at the Longest Site in Oklahoma and at the Upper Tucker and Coyote Sites in Texas. More limited excavations were carried out at the Glass and Gas Plant Sites in Texas. Several other archeological sites were visited but not excavated beyond a test pit or two: the Devils Canyon and Wilson Springs Sites in Oklahoma, and the Gilbert, Stone, Vinson, and Womack Sites in Texas. An effort was also made to locate several sites in Oklahoma and Texas which were reported in historical documents but which had not been located in the field. After the library research and the archeological field work had been completed, a brief, general report could have been prepared to satisfy our contractual obligation to the National Science Foundation. It was felt, however, that the data which had been collected would be of interest to archeologists and ethnohistorians and, if possible, it should be made available to them in some detail without delay. Consequently, a series of descriptive papers was prepared instead of a summary report. Those papers are presented here

2018 Best Practice Guidelines for the EU Code of Conduct on Data Centre Energy Efficiency: Version 9.1.0

The Information and Communication Technology (ICT) sector including data centres generates up to 2% of the global CO2 emissions and data centres are estimated to have the fastest growing carbon footprint from across the whole ICT sector, mainly due to new business such as the cloud computing and the rapid growth of the use of Internet services. The European Code of Conduct for Data Centre Energy Efficiency programme is a voluntary initiative created in 2008 in response to the increasing energy consumption in data centres and the need to reduce the related environmental, economic and energy supply security impacts. Companies participating on the Code of Conduct have to adopt best practices for energy management in data centres. The present report supplements to the Code of Conduct and present the updated (year 2018) version of the Best Practices. This report is provided as an education and reference document as part of the Code of Conduct to assist data centre operators in identifying and implementing measures to improve the energy efficiency of their data centres. A broad group of expert reviewers from operators, vendors, consultants, academics, professional and national bodies have contributed to and reviewed the Best Practices. This report provides a full list of the identified and recognised data centre energy efficiency best practices within the Code of Conduct. Customers or suppliers of IT services may also find it useful to request or provide a list of Code of Conduct Practices implemented in a data centre to assist in procurement of services that meet their environmental or sustainability standards.JRC.C.2-Energy Efficiency and Renewable

Unintended consequences in demarketing anti-social behaviour: project Bernie

Unintended consequences are recognised as a potential risk for well-intentioned social marketing interventions and as a comparatively under-researched topic in the field. This case study uses an intervention tackling deliberate grassfires to explore the application of social marketing in a novel context, its potential effectiveness in demarketing antisocial behaviours and the potential of such interventions to generate positive and negative unintended consequences. The intervention’s evaluation confirms social marketing’s potential value in tackling ingrained antisocial behaviours within communities. It also revealed unexpected benefits accruing from changes within the target community, within the sponsoring fire service and in the relationship between the two. The paper concludes by discussing the implications of potential unexpected and unplanned consequences for intervention planning, conduct and evaluation