Enhancing Innovation Via the Digital Twin

A Growing Number of Firms Are Seeking to Leverage Emerging Technologies, Such as Artificial Intelligence (AI) and 3D Printing, to Enhance their Innovation Efforts. These Seemingly Distinct Technologies Are Currently Coalescing into an Encompassing New Technology Called the Digital Twin. This Technology Allows Innovative Firms to Create a Digital Replica of a Physical Entity that Evolves over its Life Cycle. This Article Explores the Implications of the Digital Twin for Innovation Theory and Practice. First, We Examine the Connection between the Digital Twin and Three Related Technologies (I.e., 3D Printing, Big Data, and AI). Second, We Create a Typology of Four Categories of Digital Twins (I.e., Monitoring, Making, Enhancing, and Replicating) and Illustrate their Relevance for Innovation Management. Third, We Offer a Set of Four Case Studies that Exemplify This Typology and Illustrate How Digital Twins Have Been Put into Practice. Fourth, We Craft a Set of Digital Twin-Related Future Research Directions that Encompasses a Broad Range of Innovation-Related Topics, Including Service Innovation, Co-Creation, and Product Design. We Hope that Our Examination of the Digital Twin Serves as a Catalyst to Help Advance Innovation Thought and Practice in This Intriguing New Domain

Religious socialization among Malaysian Muslim adolescents: a family structure comparison

Despite the plethora of research on correlates of adolescent religiosity, few studies have examined the contribution of socialization factors to adolescent religiosity in the context of non-Western Muslim samples from different family contexts. To address this gap, the current study explored the contribution of parenting (direct socialization) and community engagement (indirect socialization) factors on religiosity among 895 Malaysian Muslim high school students from single-/non-parent and two-parent families. T-test results showed that religiosity was higher for students from two-parent families than single-/non-parent parent homes. After controlling for (a) social desirability, (b) gender and (c) school type, the hypothesized factors of: parental attachment, parental religious socialization, parental supervision, youth organization involvement, school attachment, and mosque involvement significantly predicted religiosity for the full sample of students from both types of families. Hierarchical regression results further revealed that while both indirect and direct parental socialization factors were stronger predictors of religiosity for two-parent families than single-/non-parent families, direct parental socialization effects were more robust. Implications of the findings are discussed

Fueling innovation management research: Future directions and five forward‐looking paths

Research about innovation management explores how the future is created—who is creating it (organizations, collaborations, etc.), for what aims (customer satisfaction, market performance, etc.), and with what broader effects (social, environmental, etc.). With this extended essay, we explore the potential futures of innovation management research in three ways. First, we briefly review the history of past research agendas and priorities published in the Journal of Product Innovation Management (JPIM), highlighting three broad topic areas (technological, social/environmental, and organizational) that have emerged over time and their potential disruptive implications for innovation management research. Second, we describe the outcome of a gathering of leading scholars in innovation management tasked with the challenge of identifying critical research paths for our field. This collaboration resulted in five “deep dive” essays into areas ripe for innovation management research in the years ahead: liquid innovation, artificial intelligence in innovation, business model innovation, public value innovation, and responsible innovation. Third, we reflect on this expansive effort and offer a discussion of implications (tensions, challenges, and opportunities) for future innovation management scholarship

Exploring differential effects of product and service innovations on industrial firms' financial performance

Eggert A, Thiesbrummel C, Deutscher C. Exploring differential effects of product and service innovations on industrial firms' financial performance . In: Rindfleisch A, ed. Challenging the bounds of marketing thought. AMA Winter Marketing Educators' Conference 2013 ; AMA educators' proceedings Volume 24 ; Las Vegas, Nevada, USA, 15 - 17 February 2013. Red Hook, NY: Curran Associates; 2013: 119-120