32 research outputs found

    The role of web-based promotion on the development of a relationship marketing model to enable sustainable growth

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    AbstractIn recent years the web-based Relationship Marketing (RM) has been receiving a great attention from e-marketing perspective. The RM is evolved as a contemporary marketing initiative, which can be applied to all types of industries. Concurrently, because of the advancement of the Information Technology, web-based promotion and market offering are considered as dominating business development tool. From this context, five grown sporting cases have been analysed to realise how web-based promotion influences RM to develop a sustainable growth model, where the cases have been utilising the RM and web-based promotion lucratively to attain and retain the key stakeholders to sustain their growth. Following the initial literature review, the websites of the cases have been scrutinised thoroughly as data collection tool. Nineteen RM indicators are identified as different RM perspectives. The cases are positioning web-based promotions and offerings underlying these RM indicators as a combined promotional effort to enhance competitive advantage. From the case analysis, the concept of stakeholder causal scope is evolved as identical with this combined promotional effort, as well as proportionate with at least one of the four identified growth strategies. Finally, the RM centred ‘Sustainable Growth Model’ has been developed through the synthesis of the impact of the web-based RM indicator focused combined promotional effort of the cases on the associated stakeholder causal scopes and their relevancy with the growth strategies. Reinforcing the model is established significantly for marketers in various industries to enhance competitive advantage aiming to sustain organisational growth

    Software Support for Team Engineering: Educational Case for IT Students

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    Every scientific project is a result of efforts of professionals from different working areas on the basis of their combined knowledge implementation. In the view of a team work significance for IT professionals, team work was proposed for one course from IT educational programme as the main active learning method. To engineer effective teams, SNA-methodology was implemented. The results of this implementation were discussed in the classes as an example of information technology and corresponding software tool usage for a real problem solution. A comparative analysis of two different tools was carried out, which has yielded in one more educational effect. This example of integrated learning which involve students both into professional and scientific activity was proved to be useful for educating real IT specialists. © 2018 IEEE

    Interest rate and income disparity: Evidence from Indonesia

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    We highlight the most adverse impact of capitalism on inequality through the channel of the interest rate. The interest rate has been an instrument of capitalism which aggravates the accumulation of wealth in the hands of very few people and thereby worsens inequality. To this end, this article scrutinises the dynamic impact of financial development on income inequality in the context of Indonesia, applying DOLS and FMOLS approach by analysing time series data over the years of 1984 to 2018. Rising income inequalities has been a common perpetuating trend of East Asian countries among which we find the case of Indonesia worth interesting to study while filling up the gap in the existing literature. We provide evidence that interest rate exacerbates income inequality in the long-run economy of Indonesia. Financial development in the early phases of development favours economic activity in the urban sector based on capital intensive technology which does not help absorb excess rural labour. The empirical finding of this study profoundly demonstrates one of the substantial drawbacks of capitalism in terms of income disparity

    The unfinished agenda of communicable diseases among children and adolescents before the COVID-19 pandemic, 1990-2019: a systematic analysis of the Global Burden of Disease Study 2019

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    BACKGROUND: Communicable disease control has long been a focus of global health policy. There have been substantial reductions in the burden and mortality of communicable diseases among children younger than 5 years, but we know less about this burden in older children and adolescents, and it is unclear whether current programmes and policies remain aligned with targets for intervention. This knowledge is especially important for policy and programmes in the context of the COVID-19 pandemic. We aimed to use the Global Burden of Disease (GBD) Study 2019 to systematically characterise the burden of communicable diseases across childhood and adolescence. METHODS: In this systematic analysis of the GBD study from 1990 to 2019, all communicable diseases and their manifestations as modelled within GBD 2019 were included, categorised as 16 subgroups of common diseases or presentations. Data were reported for absolute count, prevalence, and incidence across measures of cause-specific mortality (deaths and years of life lost), disability (years lived with disability [YLDs]), and disease burden (disability-adjusted life-years [DALYs]) for children and adolescents aged 0-24 years. Data were reported across the Socio-demographic Index (SDI) and across time (1990-2019), and for 204 countries and territories. For HIV, we reported the mortality-to-incidence ratio (MIR) as a measure of health system performance. FINDINGS: In 2019, there were 3·0 million deaths and 30·0 million years of healthy life lost to disability (as measured by YLDs), corresponding to 288·4 million DALYs from communicable diseases among children and adolescents globally (57·3% of total communicable disease burden across all ages). Over time, there has been a shift in communicable disease burden from young children to older children and adolescents (largely driven by the considerable reductions in children younger than 5 years and slower progress elsewhere), although children younger than 5 years still accounted for most of the communicable disease burden in 2019. Disease burden and mortality were predominantly in low-SDI settings, with high and high-middle SDI settings also having an appreciable burden of communicable disease morbidity (4·0 million YLDs in 2019 alone). Three cause groups (enteric infections, lower-respiratory-tract infections, and malaria) accounted for 59·8% of the global communicable disease burden in children and adolescents, with tuberculosis and HIV both emerging as important causes during adolescence. HIV was the only cause for which disease burden increased over time, particularly in children and adolescents older than 5 years, and especially in females. Excess MIRs for HIV were observed for males aged 15-19 years in low-SDI settings. INTERPRETATION: Our analysis supports continued policy focus on enteric infections and lower-respiratory-tract infections, with orientation to children younger than 5 years in settings of low socioeconomic development. However, efforts should also be targeted to other conditions, particularly HIV, given its increased burden in older children and adolescents. Older children and adolescents also experience a large burden of communicable disease, further highlighting the need for efforts to extend beyond the first 5 years of life. Our analysis also identified substantial morbidity caused by communicable diseases affecting child and adolescent health across the world. FUNDING: The Australian National Health and Medical Research Council Centre for Research Excellence for Driving Investment in Global Adolescent Health and the Bill & Melinda Gates Foundation

    Global, regional, and national burden of disorders affecting the nervous system, 1990–2021: a systematic analysis for the Global Burden of Disease Study 2021

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    BackgroundDisorders affecting the nervous system are diverse and include neurodevelopmental disorders, late-life neurodegeneration, and newly emergent conditions, such as cognitive impairment following COVID-19. Previous publications from the Global Burden of Disease, Injuries, and Risk Factor Study estimated the burden of 15 neurological conditions in 2015 and 2016, but these analyses did not include neurodevelopmental disorders, as defined by the International Classification of Diseases (ICD)-11, or a subset of cases of congenital, neonatal, and infectious conditions that cause neurological damage. Here, we estimate nervous system health loss caused by 37 unique conditions and their associated risk factors globally, regionally, and nationally from 1990 to 2021.MethodsWe estimated mortality, prevalence, years lived with disability (YLDs), years of life lost (YLLs), and disability-adjusted life-years (DALYs), with corresponding 95% uncertainty intervals (UIs), by age and sex in 204 countries and territories, from 1990 to 2021. We included morbidity and deaths due to neurological conditions, for which health loss is directly due to damage to the CNS or peripheral nervous system. We also isolated neurological health loss from conditions for which nervous system morbidity is a consequence, but not the primary feature, including a subset of congenital conditions (ie, chromosomal anomalies and congenital birth defects), neonatal conditions (ie, jaundice, preterm birth, and sepsis), infectious diseases (ie, COVID-19, cystic echinococcosis, malaria, syphilis, and Zika virus disease), and diabetic neuropathy. By conducting a sequela-level analysis of the health outcomes for these conditions, only cases where nervous system damage occurred were included, and YLDs were recalculated to isolate the non-fatal burden directly attributable to nervous system health loss. A comorbidity correction was used to calculate total prevalence of all conditions that affect the nervous system combined.FindingsGlobally, the 37 conditions affecting the nervous system were collectively ranked as the leading group cause of DALYs in 2021 (443 million, 95% UI 378–521), affecting 3·40 billion (3·20–3·62) individuals (43·1%, 40·5–45·9 of the global population); global DALY counts attributed to these conditions increased by 18·2% (8·7–26·7) between 1990 and 2021. Age-standardised rates of deaths per 100 000 people attributed to these conditions decreased from 1990 to 2021 by 33·6% (27·6–38·8), and age-standardised rates of DALYs attributed to these conditions decreased by 27·0% (21·5–32·4). Age-standardised prevalence was almost stable, with a change of 1·5% (0·7–2·4). The ten conditions with the highest age-standardised DALYs in 2021 were stroke, neonatal encephalopathy, migraine, Alzheimer's disease and other dementias, diabetic neuropathy, meningitis, epilepsy, neurological complications due to preterm birth, autism spectrum disorder, and nervous system cancer.InterpretationAs the leading cause of overall disease burden in the world, with increasing global DALY counts, effective prevention, treatment, and rehabilitation strategies for disorders affecting the nervous system are needed

    Business management replication from established market to emerging market an analysis of the Indian Premier League from the Bangladesh market perspective /

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    This paper attempts to analyze the critical factors that would be crucial to replicating business management strategies from established market to emerging market. A case study is conducted on the Indian Premier League market and Bangladesh market, while these markets are considered as established and emerging markets of the Twenty20 cricket business consecutively. Seven critical factors are identified from the study as crucial in case of replicating business management strategies from established market to emerging market. However, the implementation of the critical factors should follow only the given situation, underlying the environment of the emerging market. The findings of the study shall shed light to managerial perception from the perspective of emerging market business strategies, while the strategies are learnt from another market

    Stakeholders’ perceptions and reputational antecedents

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    A relationship marketing model to enable sustainable growth of the Bangladesh Cricket Board: A stakeholder causal scope analysis

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    The research concerns to develop a business model that can enable Bangladesh Cricket Board (BCB) to grow sustainably. Relationship Marketing (RM), as a contemporary marketing approach, is utilised to develop the model by analysing the way of stakeholders working interdependently towards mutually beneficial, multifarious relationship goals, as RM has been found as a unifying force given its application to a whole range of marketing initiative. The research has been initiated based on BCB's encouragement and endorsement, focusing on facilitating BCB's mission statement: guiding cricket flourish for generations to come through excellent administration and sound financial management. A multi-case study methodology is chosen to analyse the research topic. Five sporting cases are analysed, which are Cricket Australia, Arsenal Football Club, Indian Premier League, Hawthorn Football Club and England and Wales Cricket Board. Ten RM indicators were found during the initial literature review that can enhance an organisation's competitive advantage aiming to establish a sustainable approach. Nine additional RM indicators were discovered from the RM practices of the cases of this study. The fundamental enquiry of this study is to identify the stakeholder causal scope focused marketing strategies by which grown sporting organisations are experiencing the benefit of these nineteen RM indicators to foster their growth. A further interest is to analyse the potential applicability of the identified marketing strategies and approaches of different sporting organisations against each of the identified RM indicators on BCB's sustainable growth. A focus group study was conducted to recognise market experts' opinions on the potential applicability of the identified marketing strategies and approaches of different sport cases of this study to attain and retain BCB's growth. The findings of the focus group emerged as promising yet challenging. The previously mentioned nineteen RM indicators have been used to develop a model with an aim of enabling sustainable growth. The finding of the study adds significant value to the sport marketing and the broader concept of RM. The nineteen RM indicators are established to identify, classify, establish, maintain and enhance stakeholders' causal scopes' focused marketing strategies, to intensely utilise the advantages of RM focusing on attaining and retaining organisational growth. The applicability of these RM indicators is found as viable across the industries.</p
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