Narrative Analysis of Life Quality of Visual and Hearing Impaired Persons

Ovaj rad bavi se kvalitetom života gluhoslijepih osoba, točnije onim dijelom kvalitete života koji se bavi (ne)jednakostima šansi s kojima se gluhoslijepe osobe susreću. Prema tome, u ovom istraživanju kvalitetu života definiram kao skupinu čimbenika i aktivnosti koji znatno utječu na zadovoljstvo i životne uvjete gluhoslijepih osoba, a to su: obrazovanje, zaposlenje, aktivnosti tokom dana, odnosi (s kolegama, obitelji, partnerima, prijateljima), socijalna skrb, kvaliteta rada matične udruge, funkcioniranje i samostalnost, diskriminacija i nasilje, pristupačnost javnih sadržaja, problematika zapošljavanja i informiranost drugih o pravima i potrebama gluhoslijepih osoba. Iskustva gluhoslijepih osoba o (ne)jednakostima šansi kroz navedene čimbenike i aktivnosti istražene su metodom narativne analize, koja se provela polustrukturiranim intervjuima. Priče sudionika su rekapitulirane u narative prema Labovljevom modelu te su se nakon toga narativi usporedili i podijelili u 5 tipova. Svaki tip obuhvaća one sudionike koji se poklapaju prema padu, rastu ili stagnaciji kvalitete života te prema iskustvu društvenosti. Na samom kraju, odgovorena su pitanja (1) kakva su životnopovijesna iskustva gluhoslijepih osoba povezana s čimbenicima i aktivnostima kvalitete života i (2) koje su prepreke i problemi povezani s njihovim invaliditetom u kontekstu jednakosti šansi za kvalitetan život.This thesis deals with quality of life of deafblind people, more precisely with the part of the quality of life that deals with the (in)equality of opportunities that deafblind people encounter. Therefore, in this research I define the quality of life as a group of factors and activities that significantly affect the satisfaction and living conditions of deafblind people, namely: education, employment, activities during the day, relationships (with colleagues, family, partners, friends) social care, quality of work of the parent association, functioning and independence, discrimination and violence, accessibility of public content, employment issues and public awareness about the rights and needs of deafblind people. The experiences of deafblind people on (in)equality of chance through the mentioned factors and activities were investigated by a narrative analysis that was conducted by semi-structured interviews. The stories of the participants were recapitulated in narratives according to the Labov model of narrative analysis and then the narratives were compared and divided into 5 types. Each type includes those participants who coincide with the decline, growth or stagnation of quality of life and the experience of sociability. At the end, questions were answered (1) what the lifehistory experiences of deafblind people are related to factors and quality of life activities and (2) which obstacles and problems are associated with their disability in the context of equality of opportunity for quality life

UTJECAJ CHATBOT OGLAŠAVANJA NA PERFOMANSE OGLAŠIVAČKE KAMPANJE

Contemporary markets are oversaturated with ads, and increasingly so. The research literature indicates that a completely new era of communication has begun. The changing trends have transformed marketing and advertising. The techniques that dominated the market ten years ago, such as search engine optimization (SEO), search engine marketing (SEM), social media advertising (SMA), etc. are now referred to as the traditional media. The paper looks at the most recent advances in technology and explores how the emergence of artificial intelligence and AI-powered tools and solutions has changed the digital advertising landscape in the context of digital transformation. The paper focuses on one such driver of change – a chatbot, an automated chat system that collects data based on users’ online behaviour. Chatbots have become a powerful tool for marketers who use them to engage in a conversation with users in order to promote their products and services in a less intrusive and more natural manner. While chatbot use is on the rise worldwide, the extant literature does not provide a clear picture of the situation in Croatia. To fill this literature gap, the present paper aims to examine the relationship between chatbot advertising and campaign outcomes, and demonstrate the effectiveness of this advertising method.Danas, u vrijeme rastuće prezasićenosti oglašivačkog tržišta, mnoge znanstvene analize ukazuju na nepobitnu činjenicu početka potpuno nove ere komuniciranja. Sukladno navedenom, marketing i oglašavanje danas bilježi značajne promjene. Ono što je prije deset godina bilo dominantno (SEO, SEM, oglašavanje na društvenim mrežama itd.) danas se ubraja u kategoriju tradicionalnih medija. Razvoj tehnologije te pojava i razvoj umjetne inteligencije analizirati će se u radu u kontekstu digitalne transformacije. Drugim riječima, umjetna je inteligencija sa svim svojim mogućnostima promijenila digitalni oglašivački krajolik. Jedan od alata promjene su chatbotovi – automatizirani chat sustavi koji prikupljaju podatke na temelju ponašanja korisnika na internetu i tako postaju moćno oružje oglašivača koji, otvarajući razgovor sa korisnicima, potrošačima na neupadljiv i prirodniji način plasiraju oglase. Kako trend korištenja chatbotova u svijetu raste iz dana u dan, iz dostupnih radova i literature nije jasno vidljivo kakva je situacija na malom hrvatskom oglašivačkom tržištu. Stoga je upravo cilj ovog rada utvrditi povezanost chatbot oglašavanja i rezultata kampanja, a samim time ukazati na učinkovitost ovakvog načina oglašavanja

Causes of repeated implantation failure after in vitro fertilization

Ponavljanim implantacijskim neuspjehom se smatra neuspjeh implantacije u barem tri pokušaja in vitro fertilizacije u kojem su u svakom ciklusu preneseni u maternicu jedan ili dva visokokvalitetna embrija. Procjenjuje se da će oko 10 % žena koje idu u postupak IVF doživjeti ponavljani neuspjeh implantacije. Neuspjela implantacija može biti zbog embrionalnih čimbenika, ali i majčinskih i/ili očinskih čimbenika. Uzrok neuspjelih implantacija, prema današnjim procjenama, je u 1/3 slučajeva u samom zametku, a u 2/3 slučajeva u slabijoj receptivnosti endometrija. Potrebno je provesti temeljitu kliničku dijagnostičku obradu kako bi se utvrdio uzrok koji dovodi do ponavljanog neuspjeha implantacije. Potrebno je procijeniti funkciju jajnika mjerenjem ovarijske rezerve, razine FSH i anti- Müllerskog hormona,ali i napraviti spermiogram partnera. Ultrazvukom i histeroskopijom treba isključiti razna patološka stanja maternice uključujući miome, polipe endometrija, prirođene anomalije maternice, intrauterine priraslice, ali i postojanje endometrioze, adenomioze i hidrosalpinksa. Histeroskopija i/ili biopsija endometrija u ciklusu koji prethodi stimulaciji jajnika bi mogla postati standard za pacijentice s ponavljanim neuspjehom implantacije. U prisutnosti normalne anatomije maternice promjene u endokrinom profilu te medicinska stanja majke poput trombofilije i imunoloških poremećaja mogu rezultirati nereceptivnim endometrijem. Stoga pacijentice s ponavljanim implantacijskim neuspjehom treba testirati na nasljedne i stečene trombofilije i imunološke poremećaje. Liječenje ponavljanog neuspjeha implantacije treba biti zasnovano na dokazima, s ciljem poboljšanja kvalitete zametaka, ali i receptivnosti endometrija.Repeated implantation failure is considered to be a failure of implantation in at least three attempts of invitro fertilization in which in every cycle one or two high-quality embryos were transferred. It is estimated that approximately 10% of women going through IVF treatment will experience repeated implantation failure. Failed implantation may be due to embryonic factors, and maternal and/or paternal factors. The cause of failed implantation, according to present estimates, in 1/3 of cases is in the embrio, and in 2/3 of cases is decreased endometrial receptivity. Thorough clinical diagnostic evaluation should be conducted to determine the cause that leads to the repeated failure of implantation. Ovarian function should be evaluated by measurement of ovarian reserve, FSH levels and anti-Müllerian hormone, but spermiogram of the partner as well. Various uterine pathology including fibroids, endometrial polyps, congenital anomalies, intrauterine adhesions, hydrosalpinx, endometriosis and adenomyosis should be excluded by ultrasonography and hysteroscopy. Hysteroscopy and/or endometrial biopsy in the cycle preceding ovarian stimulation could become a standard for patients with recurrent implantation failure. In the presence of normal uterine anatomy, changes in endocrine profile and the medical conditions of the mother such as thrombophilia and abnormal immunological response could result in non receptive endometrium. Patients with recurrent implantation failures should be tested for inherited and acquired thrombophilias and immune disorders. Treatment of repeated implantation failure should be based on evidence, with the aim of improving the quality of embryos and endometrial receptivity

Equal Opportunities for Achieving Everyday Quality of Life of Deaf-Blind Persons

Ovaj rad bavi se narativnim biografskim istraživanjem kvalitete života i jednakosti šansi gluhoslijepih osoba s područja grada Zagreba. Nalazi su utemeljeni na narativnoj analizi provedenih polu-strukturiranih dubinskih intervjua s 12 gluhoslijepih osoba koje imaju teškoće različitog stupnja težine. Labovljevom analizom te kasnijim grupiranjem preko narativa, osobne priče i iskustva grupirani su u pet tipova prema iskustvima tijekom školovanja, društvenosti, zaposlenju i kasnijoj kvaliteti života. Nalazi istraživanja upućuju na velike poteškoće koje osobe s dvostrukim invaliditetom tijekom života onemogućuju u kvalitetnom njima prilagođenom obrazovanju, a onda i razvoju normalne društvenosti, odnosno omogućavanju izostanka izoliranosti i depresije.This paper deals with a narrative biographical research of the quality of life and equal opportunities for deaf-blind persons from the area of the city of Zagreb. Findings are based on a narrative analysis of semi-structured in-depth interviews conducted with 12 deaf-blind persons who have difficulties with varying degrees of severity. By Labov\u27s analysis and later grouping through narratives, personal stories and experiences, they have been grouped into five types according to their experiences during education, sociability, employment and later quality of life. The findings indicate severe difficulties that prevent persons with a double disability from quality education adapted to them, and then in the development of normal sociability, i.e. which enable a lack of isolation and depression

Causes of repeated implantation failure after in vitro fertilization

Ponavljanim implantacijskim neuspjehom se smatra neuspjeh implantacije u barem tri pokušaja in vitro fertilizacije u kojem su u svakom ciklusu preneseni u maternicu jedan ili dva visokokvalitetna embrija. Procjenjuje se da će oko 10 % žena koje idu u postupak IVF doživjeti ponavljani neuspjeh implantacije. Neuspjela implantacija može biti zbog embrionalnih čimbenika, ali i majčinskih i/ili očinskih čimbenika. Uzrok neuspjelih implantacija, prema današnjim procjenama, je u 1/3 slučajeva u samom zametku, a u 2/3 slučajeva u slabijoj receptivnosti endometrija. Potrebno je provesti temeljitu kliničku dijagnostičku obradu kako bi se utvrdio uzrok koji dovodi do ponavljanog neuspjeha implantacije. Potrebno je procijeniti funkciju jajnika mjerenjem ovarijske rezerve, razine FSH i anti- Müllerskog hormona,ali i napraviti spermiogram partnera. Ultrazvukom i histeroskopijom treba isključiti razna patološka stanja maternice uključujući miome, polipe endometrija, prirođene anomalije maternice, intrauterine priraslice, ali i postojanje endometrioze, adenomioze i hidrosalpinksa. Histeroskopija i/ili biopsija endometrija u ciklusu koji prethodi stimulaciji jajnika bi mogla postati standard za pacijentice s ponavljanim neuspjehom implantacije. U prisutnosti normalne anatomije maternice promjene u endokrinom profilu te medicinska stanja majke poput trombofilije i imunoloških poremećaja mogu rezultirati nereceptivnim endometrijem. Stoga pacijentice s ponavljanim implantacijskim neuspjehom treba testirati na nasljedne i stečene trombofilije i imunološke poremećaje. Liječenje ponavljanog neuspjeha implantacije treba biti zasnovano na dokazima, s ciljem poboljšanja kvalitete zametaka, ali i receptivnosti endometrija.Repeated implantation failure is considered to be a failure of implantation in at least three attempts of invitro fertilization in which in every cycle one or two high-quality embryos were transferred. It is estimated that approximately 10% of women going through IVF treatment will experience repeated implantation failure. Failed implantation may be due to embryonic factors, and maternal and/or paternal factors. The cause of failed implantation, according to present estimates, in 1/3 of cases is in the embrio, and in 2/3 of cases is decreased endometrial receptivity. Thorough clinical diagnostic evaluation should be conducted to determine the cause that leads to the repeated failure of implantation. Ovarian function should be evaluated by measurement of ovarian reserve, FSH levels and anti-Müllerian hormone, but spermiogram of the partner as well. Various uterine pathology including fibroids, endometrial polyps, congenital anomalies, intrauterine adhesions, hydrosalpinx, endometriosis and adenomyosis should be excluded by ultrasonography and hysteroscopy. Hysteroscopy and/or endometrial biopsy in the cycle preceding ovarian stimulation could become a standard for patients with recurrent implantation failure. In the presence of normal uterine anatomy, changes in endocrine profile and the medical conditions of the mother such as thrombophilia and abnormal immunological response could result in non receptive endometrium. Patients with recurrent implantation failures should be tested for inherited and acquired thrombophilias and immune disorders. Treatment of repeated implantation failure should be based on evidence, with the aim of improving the quality of embryos and endometrial receptivity

UTJECAJ CHATBOT OGLAŠAVANJA NA PERFOMANSE OGLAŠIVAČKE KAMPANJE

Contemporary markets are oversaturated with ads, and increasingly so. The research literature indicates that a completely new era of communication has begun. The changing trends have transformed marketing and advertising. The techniques that dominated the market ten years ago, such as search engine optimization (SEO), search engine marketing (SEM), social media advertising (SMA), etc. are now referred to as the traditional media. The paper looks at the most recent advances in technology and explores how the emergence of artificial intelligence and AI-powered tools and solutions has changed the digital advertising landscape in the context of digital transformation. The paper focuses on one such driver of change – a chatbot, an automated chat system that collects data based on users’ online behaviour. Chatbots have become a powerful tool for marketers who use them to engage in a conversation with users in order to promote their products and services in a less intrusive and more natural manner. While chatbot use is on the rise worldwide, the extant literature does not provide a clear picture of the situation in Croatia. To fill this literature gap, the present paper aims to examine the relationship between chatbot advertising and campaign outcomes, and demonstrate the effectiveness of this advertising method.Danas, u vrijeme rastuće prezasićenosti oglašivačkog tržišta, mnoge znanstvene analize ukazuju na nepobitnu činjenicu početka potpuno nove ere komuniciranja. Sukladno navedenom, marketing i oglašavanje danas bilježi značajne promjene. Ono što je prije deset godina bilo dominantno (SEO, SEM, oglašavanje na društvenim mrežama itd.) danas se ubraja u kategoriju tradicionalnih medija. Razvoj tehnologije te pojava i razvoj umjetne inteligencije analizirati će se u radu u kontekstu digitalne transformacije. Drugim riječima, umjetna je inteligencija sa svim svojim mogućnostima promijenila digitalni oglašivački krajolik. Jedan od alata promjene su chatbotovi – automatizirani chat sustavi koji prikupljaju podatke na temelju ponašanja korisnika na internetu i tako postaju moćno oružje oglašivača koji, otvarajući razgovor sa korisnicima, potrošačima na neupadljiv i prirodniji način plasiraju oglase. Kako trend korištenja chatbotova u svijetu raste iz dana u dan, iz dostupnih radova i literature nije jasno vidljivo kakva je situacija na malom hrvatskom oglašivačkom tržištu. Stoga je upravo cilj ovog rada utvrditi povezanost chatbot oglašavanja i rezultata kampanja, a samim time ukazati na učinkovitost ovakvog načina oglašavanja

Narrative Analysis of Life Quality of Visual and Hearing Impaired Persons

Ovaj rad bavi se kvalitetom života gluhoslijepih osoba, točnije onim dijelom kvalitete života koji se bavi (ne)jednakostima šansi s kojima se gluhoslijepe osobe susreću. Prema tome, u ovom istraživanju kvalitetu života definiram kao skupinu čimbenika i aktivnosti koji znatno utječu na zadovoljstvo i životne uvjete gluhoslijepih osoba, a to su: obrazovanje, zaposlenje, aktivnosti tokom dana, odnosi (s kolegama, obitelji, partnerima, prijateljima), socijalna skrb, kvaliteta rada matične udruge, funkcioniranje i samostalnost, diskriminacija i nasilje, pristupačnost javnih sadržaja, problematika zapošljavanja i informiranost drugih o pravima i potrebama gluhoslijepih osoba. Iskustva gluhoslijepih osoba o (ne)jednakostima šansi kroz navedene čimbenike i aktivnosti istražene su metodom narativne analize, koja se provela polustrukturiranim intervjuima. Priče sudionika su rekapitulirane u narative prema Labovljevom modelu te su se nakon toga narativi usporedili i podijelili u 5 tipova. Svaki tip obuhvaća one sudionike koji se poklapaju prema padu, rastu ili stagnaciji kvalitete života te prema iskustvu društvenosti. Na samom kraju, odgovorena su pitanja (1) kakva su životnopovijesna iskustva gluhoslijepih osoba povezana s čimbenicima i aktivnostima kvalitete života i (2) koje su prepreke i problemi povezani s njihovim invaliditetom u kontekstu jednakosti šansi za kvalitetan život.This thesis deals with quality of life of deafblind people, more precisely with the part of the quality of life that deals with the (in)equality of opportunities that deafblind people encounter. Therefore, in this research I define the quality of life as a group of factors and activities that significantly affect the satisfaction and living conditions of deafblind people, namely: education, employment, activities during the day, relationships (with colleagues, family, partners, friends) social care, quality of work of the parent association, functioning and independence, discrimination and violence, accessibility of public content, employment issues and public awareness about the rights and needs of deafblind people. The experiences of deafblind people on (in)equality of chance through the mentioned factors and activities were investigated by a narrative analysis that was conducted by semi-structured interviews. The stories of the participants were recapitulated in narratives according to the Labov model of narrative analysis and then the narratives were compared and divided into 5 types. Each type includes those participants who coincide with the decline, growth or stagnation of quality of life and the experience of sociability. At the end, questions were answered (1) what the lifehistory experiences of deafblind people are related to factors and quality of life activities and (2) which obstacles and problems are associated with their disability in the context of equality of opportunity for quality life

Liječenje mladih žena s ranim stadijem raka dojke - važnost očuvanja plodnosti

Management of young women with breast cancer is complex and has several particularities, one of which is fertility preservation, a very important quality of life issue for young breast cancer survivors. Chemotherapy can be gonadotoxic and significantly reduce woman`s reproductive potential and cause premature ovarian insufficiency while endocrine therapy requires a delay of pregnancy and indirectly affects fertility. Therefore every woman of reproductive age diagnosed with breast cancer should be informed about potential gonadotoxic effect of cancer treatment, the risk of premature ovarian insufficiency and associated symptoms, available fertility preservation methods, delay of cancer treatment and chances of subsequent pregnancy. If interested in fertility preservation breast cancer patients should be referred as early as possible to a reproductive specialist to further discuss the risk of infertility and available fertility preservation options. Currently established methods for fertility preservation are embryo and oocyte cryopreservation, while ovarian tissue cryopreservation, cryopreservation of immature oocytes and ovarian suppression with gonadotropin-releasing hormone agonists are still considered experimental. The aim of this review is to highlight the importance of fertility preservation as an important quality of life issue for young breast cancer survivors.Liječenje mladih žena s rakom dojke je složeno i ima nekoliko posebnosti, jedna od kojih je očuvanje plodnosti, vrlo bitan čimbenik kvalitete života mladih žena koje su preboljele rak dojke. Kemoterapija može štetno utjecati na jajnike i značajno smanjiti reprodukcijski potencijal žene i uzrokovati prijevremenu ovarijsku insuficijenciju, dok endokrina terapija zahtijeva odgodu trudnoće i tako posredno utječe na plodnost. Stoga bi svaka žena, kojoj je rak dojke dijagnosticiran u reprodukcijskoj dobi, trebala biti informirana o mogućem gonadotoksičnom učinku antineoplastičke terapije, riziku prijevremene ovarijske insuficijencije i povezanim simptomima, dostupnim metodama očuvanja plodnosti, odgodi sustavne antineoplastičke terapije, kao i o mogućnostima ostvarenja trudnoće nakon provedenog liječenja. Ukoliko je bolesnica s rakom dojke zainteresirana za očuvanje plodnosti, treba je što ranije uputiti subspecijalistu humane reprodukcije, koji će joj dodatno objasniti rizike za neplodnost i dostupne metode očuvanja plodnosti. Krioprezervacija embrija i oocita su trenutno jedine etablirane metode očuvanja plodnosti, dok se krioprezervacija tkiva jajnika, krioprezervacija nezrelih oocita i ovarijska supresija još uvijek smatraju eksperimentalnima. Cilj ovoga preglednog rada je istaknuti važnost očuvanja plodnosti kao bitnog čimbenika kvalitete života mladih žena koje su preboljele rak dojke

A Comparative Study of some Local Genotypes with Commercial Cultivar of Black Elder (Sambucus nigra L.) Regarding Vegetative and Reproductive Traits

The main goal of this study was to evaluate three black elder (Sambucus nigra L.) genotypes (“Prigorje”, “Korčula”, “Zagreb”) and compare them with cv. Haschberg as standard cultivar. Diameter of inflorescences, cluster mass, berry/stem mass ratio, mass of 10 berries and SSC were higher in season 2014 than in season 2015, while length of one-year-old shoot and flowering density showed no significant differences. Interaction between season and genotype (S × G) was not significant for any of studied parameters. Genotype “Korčula” had significantly smaller diameter of inflorescence (11.26 ± 1.5 cm) than genotypes “Prigorje”, “Zagreb” and cv. Haschberg (16.81 ± 2.38, 18.05 ± 2.39, 17.5 ± 2.23 cm, respectively). Genotype “Korčula” (0.09 ± 0.03 flowers·cm-1) had significantly smaller flowering density than genotypes “Prigorje”, “Zagreb” and cv. Haschberg (0.15 ± 0.07, 0.15 ± 0.04, 0.16 ± 0.04 flowers·cm-1, respectively). Genotype “Korčula” had significantly smaller cluster mass (23.35 ± 10.71 g) than genotypes “Prigorje”, “Zagreb” and cv. Haschberg (54.07 ± 22.09, 56.24 ± 22.76, 67.29 ± 24.56 g, respectively). Cv. Haschberg had significantly higher mass of 10 berries (1.35 ± 0.2 g) than genotypes “Zagreb” (1.15 ± 0.17 g) and “Korčula” (1.14 ± 0.19 g). Genotype “Zagreb” had significantly higher value of total soluble solids (10.23 ± 1.74 %Brix) than genotype “Korčula” (8.99 ± 1.89 %Brix). Among studied genotypes and cv. Haschberg no significant differences were found for length of one-year-old shoot. Since no significant differences were recorded between cv. Haschberg and genotypes “Zagreb” and “Prigorje” in majority of parameters, these genotypes should be further evaluated for longer period in order to bring final conclusions about their commercial and breeding potential