43 research outputs found
INFORMATION TECHNOLOGY GOVERNANCE (ITG) PRACTICES AND ACCOUNTABILITY OF INFORMATION TECHNOLOGY (IT) PROJECTS – A CASE STUDY IN A MALAYSIAN GOVERNMENT-LINKED COMPANY (GLC)
This paper analyses and presents a case study on ITG practices in a Government-linked company (GLC) by looking at the ITG process, accountability and the desirable behaviours of IT at the project level of the organization. The study reveals a number of important findings in the context of ITG implementation at the project level. As far as ITG documentation is concerned, there are numerous standards currently available of which many are continuously undergoing further development by IT professionals. Nonetheless, there is still no one correct way of governing IT in an organization, more specifically, in IT project management. In addition, there is not much known concerning the ITG outcome of ITG practices in Malaysian organizations. Thus, this paper shares the level of readiness and awareness of ITG practices, for this particular case, when it comes to implementing IT projects
Analysis of Multiple Technology Preference Behaviour in Using Social Networking Site
This study employed the Model of Technology Preference (MTP) to examine the relationships of variables as antecedents of behaviour intention to adopt Social Networking Site (SNS) for communication especially after considering preference factors. Self-administered questionnaires were distributed to working adults that leads to obtaining 523 valid responses. The data were analysed using Structural Equation Model (SEM) to measure model fit and to conduct structural modelling. Both measurement and structural model showed relatively good fitness indices. The results support the hypotheses that Perceived Enjoyment and Social Presence as Attribute Based Preference significantly affect Attitude Based Preference that also mediates that effect with Behaviour Intention of using SNS. Attitude Based Preference does not have significant effect on Attitude towards using SNS. Then Attitude Based Preference mediates the relationship between Perceived Enjoyment and Social Presence as Attribute Based Preference towards Behaviour Intention. Limitations of this study include the results are not generalizable and it involved only two medium of communication which are Face-to-face (FtF) and SNS. People engaging on SNS development should pay attention in providing SNS features that ensure enjoyment and social presence for communication
Role of Social Media on Information Accessibility
Social media is the gathering place of a large pool of consumers. It is the repository of consumer information and acts as a means of spreading information to build market presence. Most literature states that organizational usage of social media enhances customer relations, but social media also acts as a medium for information acquisition. Not many previous studies have investigated the role of social media on information accessibility. Therefore this study examined the impact of social media on information accessibility. A total of 171 organization responded to the survey and the result of the survey showed that social media usage has a positive impact on information accessibility. Also it was found that factors such as interactivity, trust and institutional pressure positively influence social media usage in organizations. This study provided a clearer understanding on the real importance of social media and its benefits towards information acquisition. The results would motivate and guide organizations in the adoption of social media for information acquisition which is important for understanding the customers, competitors and the industry and to develop strategies for enhancing business performance
System Generated Recommendation Vs Consumer Generated Recommendation: A Differential Effect on Consumers Beliefs and Behavior in e-Commerce Transactions
Online product recommendation (OPR) has received much attention in industry and academics, but less attention has been paid in exploring and understanding how different sources of recommendation influences consumers’ evaluation beliefs and behavior, and whether these impacts are relatively different for different types of products in their OPR continuous usage and product purchase intentions. This study aims to examine the distinct effects of system generated recommendation (SGR) and consumer generated recommendation (CGR) on consumers’ decision, affective, and social-psychological beliefs of OPR evaluation and to assess how these OPR evaluation beliefs subsequently effect consumers’ OPR continuous usage and purchase intentions. Results of a cross-sectional survey with 453 Amazon customers show that users of CGR express significantly higher trusting beliefs and perceived decision quality than users of SGR, while users of SGR elicit higher perceived enjoyment and lower perceived decision effort than users of CGR, resulting in different effect mechanisms toward OPR continuous usage and purchase intentions. Additionally, results also showed that product type (search & experience) significantly moderate the effects of OPR use on consumers’ OPR evaluation beliefs, indicating the way different type of recommendation sources (SGR vs CGR) for different types of product are comprehended and assessed. The findings are potentially beneficial to e-retailers who want to design sales-efficient websites by effectively employing OPR which improve consumers’ experience of buying different types of products
Supply Chain Integration and Supply Chain Performance: The Mediating Role of Supply Chain Resilience
The objective of this study is to examine the influence of supply chain integration (SCI) on supply chain resilience (SCRES) on supply chain performance (SCP) dimensions of large – scale manufacturing firms in Pakistan. It also examines the indirect effects of all the SCI dimensions on all the SCP dimensions through the SCRES. A quantitative approach using questionnaire survey was employed to examine the hypotheses and theoretical framework. Data were collected from 182 manufacturing firms in Pakistan and the SMART PLS version 3.2.7 was used for data analysis. The results showed that the SCI contributed significantly to the SCRES while the SCRES impacted on the SCP substantially. However, the association between the SCI and the SCP was not linear; it was determined by the level of the SCRES. This study fills the research gap by integrating the SCRES as a mediator between the SCI and the SCP
Social networking site adoption in Malaysia and Indonesia
This study employed the Model of Technology Preference (MTP) to investigate the antecedents of behaviour intention to adopt Social Networking Site (SNS) for communication after considering individual’s preference factor. This study used quantitative approach where surveys were conducted in Malaysia and Indonesia. Self-administered questionnaires were distributed to SNS users in big cities of both countries that lead to a total of 1037 valid responses. The data were analysed using Structural Equation Model (SEM) to measure model fit and to conduct structural modelling. The results in general support that Attribute-Based Preference (ATRP) significantly affects Attitude-Based Preference (ATTP), which also mediates that effect with Behaviour Intention (BI) of using SNS. Nonetheless, the findings from the two countries vary with regard to the attributes that affect the ATTP and the effect of ATTP on BI and Attitude (ATT) towards SNS. Malaysians tend to use SNS for communication due to the availability of options for their preferred technology. This could be explained by the higher pragmatic and masculinity index of the Malaysian culture, which they tend to exhibit in their actions. In contrary, Indonesians tend to defer using the SNS and create another level of attitude before the actual usage
The impact of Involvement in CRM Initiative on Inter-functional Integration and Organizational Performance: Evidence from Pakistani Enterprises
Customer Relationship Management (CRM) is IT based system that manage customer long term relationship, and also inter-function relationship within the organization with the ultimate purpose of creating customer value by sharing concise, sufficient, accurate, reliable, and timely valuable information has greatly enhanced inter-functional integration (IFI) and organizational performance (OP). The purpose of this study is to examine the relationship among three constructs: 1) Involvement (IN) of marketing and IT departments in CRM initiative, 2) IFI, and 3) OP, and presents conceptual model based on this relationship in which involvement in CRM initiative can affect OP either directly or indirectly through IFI. Data collected based on online survey from 30 large companies in Pakistan are analyzed in accordance with research objectives by using correlation, descriptive statistics, simple linear regression and other statistical tools of SPSS. Research findings suggest that involvement in planning, implementation, and usage of CRM system has positive but no significant immediate effect on OP and instead that it improves OP via indirect significant and potential positive effect on IFI highlight the importance for management to endorse IFI and consider involvement of stakeholders in CRM initiative as enabler
Tourism Potential of The Dieng Culture Festival in Increasing Community Income and Development Strategy
The purpose of this study is to analyze the potential of the Dieng Culture Festival (DCF) tourism performance in increasing the community income around Dieng and develop the strategy for the Dieng Culture Festival. To collect the data, the techniques of observation, interviews, and literature study were used. The selected research respondents included the Tourism Awareness Group Chairperson and street vendors around the DCF tourist complex. 40 street vendors were selected as samples using a stratified random sampling method. This research was done during the 2022 Dieng Culture Festival, using the SWOT and QSP Matrix methods. The results showed that the development strategy for the Dieng tourism program was the WT strategy aimed at minimizing weaknesses and avoiding external threats. In addition, the DCF increased the number of tourists enjoying the Dieng tourist complex and the income of street vendors
Factors influencing students’ intention to use internet for academic purposes
This study aimed to investigate the factors influencing students’ intention to use the Internet for academic purposes amongst 204 final year business students in public universities in Malaysia.This study integrated theory of planned behavior (TPB) and theory of acceptance model (TAM) as the base model toward that purpose.The research model employs the variables from both theories namely attitudes, subjective norms, perceived behavioral control, perceived usefulness, perceived ease of use, intention, and behavior.A multiple regression analysis provides empirical support for the applicability of integration of TPB and TAM in predicting students’ intention to use the Internet for academic purposes.Results of the study show that attitudes, perceived behavioral control, and perceived usefulness are statistically significant in influencing intention to use the Internet for academic purposes.Based on the results, it can be concluded that students’ intention to use the Internet for academic purposes could be predicted from their attitudes, perceived behavioral control, and perceived usefulness at 49% level.In view of the results, several implications and recommendations are discussed