Business Model Innovation: How Iconic Business Models Emerge

Despite ample research on the topic of business model innovation, little is known about the cognitive processes whereby some innovative business models gain the status of iconic representations of particular types of firms. This study addresses the question: How do iconic business models emerge? In other words: How do innovative business models become prototypical exemplars for new categories of firms? We focus on the case of Airbnb, and analyze how six mainstream business media publications discussed Airbnb between 2008 and 2013. The cognitive process whereby Airbnb’s business model became the iconic business model for the sharing economy involved three phases. First, these publications drew on multiple analogies to try to assimilate Airbnb’s innovative business model into their existing system of categories. Second, they developed a more nuanced understanding of Airbnb’s business model. Finally, they established it as the prototypical exemplar of a new type of organization. We contribute to business model research by providing an elaborated definition of the notion of the iconic business model which is rooted in social categorization research, and by theorizing the cognitive process that underpins the emergence of iconic business models. Our study also complements research on the role of analogical reasoning in business model innovation. Finally, we complement the market categorization literature by documenting a case of the emergence of a prototypical exemplar

The agenda of British government: the speech from the throne, 1911-2008

This article considers how UK governments use the Speech from the Throne (also known as the Gracious Speech and the King's or the Queen's Speech) to define and articulate their executive and legislative agenda. The analysis uses the policy content coding system of the Policy Agendas Project to measure total executive and legislative attention to particular issues. This generates the longest known data series of the political agenda in the UK, from the date of the first Parliament Act in 1911 right up to the end of 2008, nearly a century of government agenda setting. Using these data, the article identifies long-run institutional and policy stability in this agenda-setting instrument, and variation in its length and executive–legislative content due to the focusing events of world wars and party control of government. It assesses the degree to which the policy content of the speech is persistent (autoregressive) over time and identifies long-term trends in the total number of topics mentioned in each speech (scope), and the dispersion of government attention across topics (entropy). It also identifies important variation over time that indicates change in the agenda-setting function of the speech and evolution of the agenda in response to policy challenges faced by modern British governments in the period since 1911. Overall, the analysis demonstrates the robustness of the speech as a measure of the policy agenda and executive priorities in the UK