The Promotion of Hotel Services through the Introduction Gamification

Nowadays, the modern market is full of various goods and services and the attention of customers still needs to be earned. At the moment, there are many different ways how to win customers attention and one of the ways that has now appeared is gamification. This is the process of the game mechanism in various business projects. In this article, on the example of hotel services, we consider the introduction of gamification as a way to attract and retain new customers.Современный рынок переполнен различными товарами и услугами и внимание клиентов еще нужно заслужить. На данный момент существует множество различных способов как завоевать вниманием клиентов и один из способов, который появился сейчас это геймификация. Это процесс игрового механизма в различные бизнес-проекты. В данной статье на примере гостиничных услуг мы рассматриваем внедрение геймификации как способ привлечения и удержания новых клиентов

Contemporary Conditions of Efficient Implementation of Inclusive Education at the University

The paper analyzes the conditions of introducing inclusive education at universities. The suggested classification of necessary conditions may be applied in practice for efficient inclusion at higher educational institutions. We used the methods of descriptive analysis, observation, and Pearson’s chisquared test (χ2). The research findings include the identified efficient conditions of inclusive education, such as (1) creating a column about “Inspiring stories” on the website of the educational institution; (2) conducting group psychological training for students, joint activities, and the so-called “student hour”; (3) establishing a department of distance and inclusive education; (4) developing further education courses for teachers with a focus on communication with students with disabilities and health-related conditions; (5) designing courses for tutors and assisting students with disabilities and health-related conditions to provide them with comprehensive support within the entire period of study at universities; and (6) creating online and offline courses for teachers to develop their readiness to introduce inclusive education at universities by five criteria

Secondary recrystallization in Fe-3% Si alloy with (110)[001] single-component texture

After the primary recrystallization of a preliminarily deformed (110)[001] single crystal, the texture also has the preferred (110)[001] orientation. Furthermore, the texture contains weak orientations, a major part of which is formed at the sample surface and can be described by a spectrum of scattered orientations 120вЊ©210вЊ.351 вЊ©103вЊ. A further heating leads to two concurrent processes taking place in the samples, i.e., the normal growth of Goss grains and secondary recrystallization. Abnormally grown crystals are represented by a quartet of orientations related with the initial Goss orientation by a rotation around [011], [011̄], [101], and [101̄] axes at an angle of ∼30. The crystallographic relationship between the initial and final grain orientations can be explained by their closeness to special misorientations as follows: Σ9, Σ19a, Σ27a, and Σ33a (rotation around 〈110⌠axes to close angles). © 2013 Pleiades Publishing, Ltd

Formation of special misorientations related to transition bands in structure of deformed and annealed single crystal (110)[001] of Fe-3% Si alloy

A transition band between two deformation bands retains for the most part the orientation (110)[001] and shrinks to a thin interlayer or boundary with increasing degree of deformation. At a certain stage of deformation, the microvolumes that are arranged along the interface of the bands become adjusted to special misorientations. During primary recrystallization, cube-on-edge (Goss) grains, which grow from the transition band, have portions of special boundaries common with the deformed matrix; these boundaries were found earlier between the deformation bands. This indicates that the local domains with special misorientations formed at the stage of cold deformation transform during annealing into the corresponding primary-recrystallization nuclei. © 2013 Pleiades Publishing, Ltd

“Queen of the Desert”: The Image of Gertrude Bell in Modern Historiography

Работа представляет анализ современных исследований, посвященных британской путешественнице, археологу и разведчику Гертруде Маргарет Лоутиан Белл. На основании анализа, автором были сделаны выводы об особенностях представления Г. Белл в современной историографии.The study presents an analysis of modern research dedicated to British traveler, archaeologist, and political officer Gertrude Margaret Lowthian Bell. Based on the analysis, the author concludes about aspects of G. Bell’s depiction in modern historiography

Composition of powders produced by electrospark dispersion of metal granules in water

The results of experimental studies of metal powders composition produced by electrospark dispersion according to the scheme "metal electrodes - metal granule loading - distilled water" are given in the paper. With a help of X-ray diffraction analysis and other methods, it was found that chemical and phase composition of dispersion products is determined by affinity of metal to oxygen

Different requirements of functional telomeres in neural stem cells and terminally differentiated neurons

Telomeres have been studied extensively in peripheral tissues, but their relevance in the nervous system remains poorly understood. Here, we examine the roles of telomeres at distinct stages of murine brain development by using lineage-specific genetic ablation of TRF2, an essential component of the shelterin complex that protects chromosome ends from the DNA damage response machinery. We found that functional telomeres are required for embryonic and adult neurogenesis, but their uncapping has surprisingly no detectable consequences on terminally differentiated neurons. Conditional knockout of TRF2 in post-mitotic immature neurons had virtually no detectable effect on circuit assembly, neuronal gene expression, and the behavior of adult animals despite triggering massive end-to-end chromosome fusions across the brain. These results suggest that telomeres are dispensable in terminally differentiated neurons and provide mechanistic insight into cognitive abnormalities associated with aberrant telomere length in humans

The Method of Manufacturing Nonmetallic Test-Blocks on Different Sensitivity Classes

Nowadays in our modern world there is a vital question of quality control of details made from nonmetallic materials due to their wide spreading. Nondestructive penetrant testing is effective, and in some cases it is the only possible method of accidents prevention at high-risk sites. A brief review of check sample necessary for quality evaluation of penetrant materials is considered. There was offered a way of making agents for quality of penetrant materials testing according to different liquid penetrant testing sensibility classes

Investigation of the mechanism of microplasma impact on iron and aluminum load using solutions of organic substances

The paper reports on the study of mechanism of electroeffects on iron and aluminum and pellets with using solutions of organic substances. Methylene blue solution, furacilin and eosin were used. It is observed the reactions of the pulse at the time and after switching off the voltage source. It is shown that there are two developing process in the conditions studied. The first process depends on material of electrodes and pulse parameters. The second process occurs spontaneously and it is determined by the redox reaction and sorption processes. The products of electrode erosion and active particles react in the redox reactions. Active particles are formed in solution by the action of pulsed electric discharge in water. The highest efficiency of the process was demonstrated on an iron pellets

Determination of the Optimum Chemical Composition And Temperature interval of Hot Deformation for Steels of Supermartensity Class

В работе описана проблема образования дефекта «полосчатости микроструктуры» в низкоуглеродистых сталях супермартенситного класса. Предложены варианты снижения вероятности образования данного дефекта. Для этого проведены термодинамические расчёты с целью подбора оптимального химического состава и температурного интервала горячей деформации.The formation problem of the “banded microstructure” defect in low-carbon steels of the supermartensitic class was described. Options for reducing the likelihood of this defect are proposed. For this, thermodynamic calculations were carried out in order to select the optimal chemical composition and temperature range of hot deformation