Composite collaboration and the differentiation strategies adopted by emerging market firms in advanced markets during the COVID-19 pandemic

Peer reviewedPostprin

The efficacy of marketing skills and market responsiveness in marketing performance of emerging market exporting firms in advanced markets : The moderating role of competitive intensity

Peer reviewedPostprin

The Interaction of Social Influence and Message Framing on Children’s Food Choice

Peer reviewedPostprin

De‑globalization, International Trade Protectionism, and the Reconfigurations of Global Value Chains

Peer reviewedPublisher PD

Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : Moderating investigation of brand reputation

Funding This research did not receive any specific grant from funding agencies in the public, commercial, or not-for-profit sectors.Peer reviewedPostprin

Business failure in post-pandemic era: New challenges for industrial networks, emerging insights and market opportunities

We would like to express our gratitude to the reviewers for helping us in shaping these valuable contributions. We are also very grateful to the IMM Co-Editors-in-Chief, Prof. Adam Lindgreen and Prof. Anthony Di Benedetto, for their unwavering support and guidance throughout this process and the opportunity to guest-edit to bring these issues to the forefront of scholarly discourse.Peer reviewedPostprin

Confrontation-coping : A psychological approach to developing market exporting firms’ intentions to adopt emerging technologies

Peer reviewedPublisher PD

Integration of outside-in and inside-out entrepreneurial marketing capabilities, marketing agility, and resources for entrepreneurial firms performance

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A different strategy for management of a case of adenoid cystic carcinoma of bartholin gland

Adenoid cystic carcinoma of the Bartholin gland is a rare vulval cancer. Available literature suggests an aggressive nature with protracted clinical symptoms and local recurrence despite adequate surgical excision with or without adjuvant radiotherapy. This case demonstrates the role of neoadjuvant chemotherapy and interstitial brachytherapy with less radical surgery, in the treatment of adenoid cystic carcinoma of the Bartholin gland. A 63-year-old woman presented in the clinic four months after the removal of vulvar mass with histopathology report showing adenoid cystic carcinoma of the Bartholin gland with positive margins. Clinical examination and imaging showed local disease extension up to the levator ani and abutting anal margin. She was given four cycles of neoadjuvant chemotherapy followed by ipsilateral hemivulvectomy with inguino-femoral lymphadenectomy followed by 25 cycles of external beam radiation and three cycles of interstitial brachytherapy. The patient has been disease free for more than 30 months. The use of neoadjuvant chemotherapy in treatment of Bartholin carcinoma along with conser vative surgery and radiotherapy can be a good treatment strategy as it reduces the morbidity associated with radical surgery without recurrence to date

Preparation and Characterization of Poly (2-hydroxyethyl methacrylate) (PHEMA) Nanoparticles with Possible Applications in Controlled Drug Delivery

The present work describes preparation, structural and morphological characterization of PHEMA nanoparticles. It is found that the nanoparticles are having size up to 100 nm and are almost identical in shape. The small size of nanoparticles makes them a suitable candidate for biomedical and pharmaceutical applications especially to controlled drug delivery field. Key words : Nanoparticals, PHEM, TEM, SE