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34 research outputs found

The effectiveness of green advertisements : combining ad-based and consumer-based research

Author: A. Chamorro
A. Crane
A.F. Hayes
C D’Souza
C. Chang
C. Chen
D.B. Turban
E. Iyer
E. Iyer
E.R. Wagner
F.J. Montoro-Rios
G.M. Zinkhan
H. Ahmad
H. Soh
H.H. Kassarjian
J. Connolly
J. Hanas
J. Ottman
J.M. Ginsberg
L. Carlson
L.A. Manrai
L.C. Leonidou
L.J. Shrum
L.K. Mathur
M. Reid
M.E. Schuhwerk
N. Grillo
Perreault W.D. Jr. and L.E. Leigh
R.E. Petty
R.F. Beltramini
R.Y.K. Chan
S. Banerjee
S.B. McKenzie
S.J. Brammer
W.E. Kilbourne
Publication venue: 'Springer Science and Business Media LLC'
Publication date: 01/01/2013
Field of study

Ghent University Academic Bibliography

The value of time in the context of waiting and delays

Author: Ahmed S.M.
Baum A.
Benakiva M.
Dubé-Rioux L.
Green L.V.
Gross B.L.
Karsten A.
Kassarjian H.H.
Mann L.
Sommer R.
Publication venue: 'Informa UK Limited'
Publication date
Field of study

The Attitude‐Behaviour Relationship and Usage Effect in the White Wine Market

Author: Barwise T.P.
Castleberry S.B.
Dall'Olmo Riley
Ehrenberg A.S.C.
Joyce T.
Kassarjian H.H.
Lucy Rink
Mascotto J.
McPhee W.N.
Mintel
The Drinks Pocket Book
Publication venue: 'Emerald'
Publication date
Field of study

Cognitive Style and Consumer Innovativeness: An Empirical Test of Kirton's Adaption‐Innovation Theory in Food Purchasing

Author: Christopher G. Haskins
Foxall G.R.
Foxall G.R.
Foxall G.R.
Goldstein K.M.
Gordon R. Foxall
Kassarjian H.H.
Kirton M.J.
Kirton M.J.
Kirton M.J.
Midgley D.F.
Mudd S.
Publication venue: 'Emerald'
Publication date
Field of study

Own height, sex, and liking in the judgment of the heights of others1

Author: Brown D.R.
Helson H
Hinckley E.D.
Johnson D.M.
Kassarjian H.H.
Quenouille M.H.
Rethlingshafer Dorothy
Sears R.R.
Shaffer Juliet P
Shrauger S
Stevens S.S.
Stevens S.S.
Walker Helen M
Publication venue: 'Wiley'
Publication date
Field of study

Human Resources Information Disclosure in Annual Reports: An International Comparison

Author: A.V. SUBBARAO
Abella R. S.
Cascio W.F.
Choi F.D.S.
DANIEL ZEGHAL
Federal Glass Ceiling Commission
Fernandez J.P.
Fernandez J.P.
Guthrie J.E.
Handy C
Holzmuller H.H.
Jamieson D.
Johnston W.B.
Johnston W.B.
Kassarjian H.H.
Kennedy P.
Opening Doors
Opportunity 0
Pfeffer J.
Porter M.E.
Subbarao A.V.
Subbarao A.V.
The World Bank
Publication venue: 'Emerald'
Publication date
Field of study

Fashion Involvement: An Instrument Validation Procedure

Author: Ann E. Fairhurst
Bloch P.M.
Bloom D.E.
Cohen J.B.
Fairhurst A.E.
Green P.E.
James W. Gentry
Kassarjian H.H.
Linda K. Good
Lumpkin J.R.
McQuarrie E.F.
Mitchell A.A.
Robertson T.S.
Sproles G.B.
Sproles G.B.
Tigert D.J.
Wells W.D.
Publication venue: 'SAGE Publications'
Publication date
Field of study

The effects of environmental attitude and fashion opinion leadership on textile recycling in the US

Author: Bagozzi R.P.
Berger I.
Boerner C.
De Young R.
Debell M.
Franklin &amp
Hanson J.W.
Harrell G.D.
Hirschman E.
Hustad T.P.
Jankowsi W.
Kassarjian H.H.
Polk T.
Riggle D.
Shim S.
Shrum L.J.
Sia A.P.
World Wide Resource Institute
Publication venue: 'Wiley'
Publication date
Field of study

Market practices of legitimization

Author: Arnould E.J.
Belk R.W.
Belk R.W.
Bourdieu P.
Bourdieu P.
Brown S.
Gummeson E.
Hagstrom W.O.
Haraway D.
Holt D.B.
Kassarjian H.H.
Kuhn T.S.
Latour B.
Levy S.
Lincoln Y.S.
Meyer J.W.
Scott W.R.
Sheth J.N.
Slotkin R.
Wallendorf M.
Whitley R.
Publication venue: 'SAGE Publications'
Publication date
Field of study

The dance between darkness and light: a systematic review of advertising’s role in consumer well-being (1980–2020)

Author: Bandura A.
Belk R.
Booyse W.
Charmaz K.
Day R.L.
Dorfman L.
Drake C.
Galbraith J.K.
Griffiths M.D.
Kassarjian H.H.
Kotler P.
Kruger S.
Lutz R.J.
McCardle J.G.
Mead N.L.
Moore D.J.
Packard V.
Packard V.
Petroshius S.M.
Sheehan K.B.
Strauss A.L.
Vaughn R.
Webster J.
Wolfswinkel J. F.
Publication venue: 'Informa UK Limited'
Publication date
Field of study

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