13 research outputs found

    On the Competitiveness Effects of Quality Labels: Evidence from the French Cheese Industry

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    The paper questions the impact of geographical indication labels on firm export competitiveness in the French cheeseand cream industry. We use firm level data from the French custom and an original dataset of firms and productsconcerned by Protected Designations of Origin (PDO). Our estimations show that PDO labeling allows firms toincrease their price by 11.5% on average. Moreover these products are perceived by consumers as products of betterquality than non-PDO products. Regarding trade margins, while the effect on trade volume (the intensive margin oftrade) is not significant, PDO labeling increases the probability of serving a foreign country (the extensive margin oftrade). Our estimations show that exports of PDO products would increase by 11.4% if non-EU consumers value PDOlabel as much as EU consumers

    Product innovation and Export behaviour in French dairy industry

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    In this article, we are speci cally interested in product innovation as one potential driver of competitiveness. More precisely, we examine the relationship be- tween product innovation (seen as a way to reach quality di erentiation on foreign markets) and the export behaviour at the rm-product level in a theoretical model and we propose to test the predictions of this model with an application to the French dairy industry. The main issue addressed is whether product innovation, i.e. quality- enhancing strategy, improves rms' export performance.We especially examine to what extend product innovation a ect the quantity sold and the price charged on foreign market. Based on a unique data set detailing innovation at the rm-product-country level in the French dairy sector, we test the predictions of the model. Accounting for the self-selection process highlighted in a preliminary analysis, our results show that the quantity sold and the prices charged by rms increase after the introduction of an innovation at the product level

    On the competitiveness effects of quality labels: Evidence from French cheese industry

    No full text
    The paper questions, both theoretically and empirically, the impact of geographical indication label on firm export competitiveness in the cheese and cream industry. We test the theoretical predictions using firm level data from the French customs and an original dataset of firms and products concerned by protected designations of origin (PDO). Our econometric estimations show that PDO labelling impacts both the extensive margin (decision to export) and the unit value of PDO products. The result on the unit value has to be linked to the quality of the PDO products. Indeed, we also show that the PDO products are perceived as quality products on EU markets and on non-EU markets familiar with geographical indication framework. The results show that PDO labelling has no impact on the intensive margin of trade (the volume of trade)

    On the Competitiveness Effects of Quality Labels: Evidence from the French Cheese Industry

    No full text
    The paper questions the impact of geographical indication labels on firm export competitiveness in the French cheese and cream industry. We use firm level data from the French custom and an original dataset of firms and products concerned by Protected Designations of Origin (PDO). Our estimations show that PDO labeling allows firms to increase their price by 11.5% on average. Moreover these products are perceived by consumers as products of better quality than non-PDO products. Regarding trade margins, while the effect on trade volume (the intensive margin of trade) is not significant, PDO labeling increases the probability of serving a foreign country (the extensive margin of trade). Our estimations show that exports of PDO products would increase by 11.4% if non-EU consumers value PDO label as much as EU consumers

    Appellations d’origine : un atout pour l’export ? : α

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    Les Appellations d’origine protégées (AOP) garantissent que toutes les étapes de production d’un produit ont été réalisées selon un savoir-faire reconnu attaché à un territoire. Ce cadre, hérité des appellations d’origine françaises et italiennes et harmonisé au niveau européen depuis 1992, est très différent de celui des pays anglo-saxons qui privilégient le système des marques, ce qui rend le sujet sensible dans les négociations commerciales. Au-delà de ces différends, quelle est l’incidence de ces AOP sur les performances des entreprises exportatrices ? Cette Lettre présente les résultats d’une étude associant le CEPII et l’INRA portant sur les fromages français qui montre que les produits AOP sont reconnus par les consommateurs étrangers comme des produits de qualité. Cette qualité perçue permet à ces produits d'être vendus sur un plus grand nombre de marchés à des prix plus élevés. En revanche, elle ne permet pas d’accroître la quantité exportée
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