Australian employer perceptions of unprofessional social media behaviour and its impact on graduate employability

Social media has become a tool used for the process of employee recruitment in a range of industries. The technology is utilised by job candidates and by employers and job-recruiters to screen and source suitable staff for their organisations. Research has investigated issues relating to ethics, privacy and accuracy regarding employers’ use of social media to screen prospective employees. Yet, limited research has been conducted to investigate employer perceptions of prospective/current employees’ unprofessional social media behavior. Our study involved a survey of 396 Australia employers from a range of industries to explore the influence of job-candidates’ social media presence on employer decision-making and the most unprofessional social media behaviors according to employers. Our investigation found 82% of employers are influenced by a job candidate’s social media presence and using social media to intentionally cause harm to others was perceived by employers as the most unprofessional social media behavior. The findings from this study will assist educators in guiding university students and graduates to meet industry expectations as professionals and provide scholars with new knowledge as to what is deemed to be unacceptable behavior in a professional context at this point in the evolution of social media.   &nbsp

Employer expectations of public relations graduates’ transmedia storytelling proficiency

The rapid evolution of information and communication technologies presents challenges for public relations educators as they seek to develop pedagogical approaches that balance theoretical concepts with a practical or ‘working’ knowledge of new media platforms. The incipient practice of transmedia storytelling in public relations contexts offers a timely example of this pedagogical flashpoint. In this study, the authors explored the incorporation of transmedia storytelling within current public relations practice and employer expectations of the transmedia storytelling proficiency of recent public relations graduates.The study took a qualitative approach with findings based on 15 semi-structured interviews with senior public relations professionals from four Australian states and five industry sectors. Findings suggest transmedia storytelling campaigns of varying complexity are a common characteristic of contemporary public relations practice, and that digitally literate graduates who can provide evidence of a solid theoretical knowledge and practical skills in relation to transmedia storytelling are highly sought after by the practitioners who took part in the study

The influence of transmedia storytelling portfolio examples on employer perceptions of public relations graduate employability – a pilot study

Transmedia storytelling is the process of telling stories in an integrated fashion across multiple platforms, traditional and new (Jenkins, 2010). This paper suggests that public relations graduates who include transmedia storytelling examples in their portfolios are considered by hiring managers as displaying greater employability than graduates without them. This finding encourages public relations educators to assess current pedagogy to explore how it approaches the practice of transmedia storytelling. Additionally, educators are encouraged to ascertain whether current curriculum provides ample opportunities for students to develop transmedia storytelling examples as portfolio inclusions for perusal by prospective employers

Perspectives on use of personal alarms by older fallers

Kylie Johnston1, Karen Grimmer-Somers1, Michele Sutherland21International Centre for Allied Health Evidence, University of South Australia, Adelaide; 2Falls Prevention Unit, Department of Health, Government of South Australia, Adelaide, AustraliaBackground: Personal alarms are proposed as a reliable mechanism for older people to obtain assistance after falling. However, little is known about how older people feel about owning and using personal alarms.Aim: This paper reports on experiences of independently living older people, who have recently fallen, regarding alarm use and their independence.Method: Volunteers older than 65 years who had sustained a fall in the previous six months were sought via community invitations. Semistructured telephone interviews were conducted to gain information about their fall and their perspectives on personal alarm use. Interviews were content-analyzed to identify key concepts and themes.Results: Thirty-one interviews were conducted. Twenty callers owned personal alarms. Four subgroups of older fallers were identified; the first group used personal alarms effectively and were advocates for their benefits, the second group owned an alarm but did not use it effectively, the third group did not own alarms mostly because of cost, although were receptive to an alarm should one be provided, and the fourth group did not have an alarm and would not use it even if it was provided.Discussion: Personal alarms produce positive experiences when used effectively by the right people. The cost of personal alarms prohibits some older fallers from being effective alarm users. However, other elderly fallers remain unwilling to consider alarm use even if one was provided. In view of their cost, personal alarms should be targeted to people who will benefit most. ­Alternative strategies should be considered when alarms are unlikely to be used appropriately.Keywords: personal alarm devices, falls, older people, patient perspectiv

RANKL increases the level of Mcl-1 in osteoclasts and reduces bisphosphonate-induced osteoclast apoptosis in vitro

Peer reviewedPublisher PD

Phased Retrofits In Existing Homes In Florida Phase II: Shallow Plus Retrofits [Revised]

The U.S. Department of Energy Building America team Partnership for Improved Residential Construction is collaborating with Florida Power & Light Company (FPL) to conduct a phased residential energy-efficiency retrofit program. This research seeks to determine the impacts on annual energy reductions from the installation of advanced residential technologies. Earlier project work involving the application of two levels of retrofit, shallow and deep, found average savings of 9% and 38%, respectively. Whole-house demand reduction among the deep retrofit homes averaged 39% during FPL\u27s peak summer hour. These savings levels approach the Building America program goals of reducing whole-house energy use of existing homes by 40%.Phase II of the phased deep retrofit (PDR) project includes single retrofit measures applied to shallow retrofitted homes that could be used to refine the deep retrofit package and identify technologies less well proven. This process is also known as \u27shallow-plus\u27 retrofitting. Phase II involves the installation of eight energy-efficiency retrofit measures among a subsample of 41 of the larger study\u27s 53 existing all-electric homes. This report summarizes end-use energy savings,economic evaluation results, and fundamental findings from the individual measures.The Central Florida and South Florida homes were built between 1955 and 2006, average approximately 1,700 ft2 in conditioned area, and have an average occupancy of 2.4 persons. Total house power as well as very detailed energy end-use data are collected to evaluate energyreductions and the economics of each retrofit. All of the studied homes were audited and instrumented during the second half of 2012, and shallow retrofits were conducted from March-June 2013. The retrofit energy-reduction measures for the shallow installed measures includedthose for lighting (compact fluorescent and light-emitting diode lamps), domestic hot water (water heater tank wraps and low-flow showerheads), refrigeration (cleaning coils), pool pumps (reducing operating hours), and using \u27smart plugs\u27 for home entertainment centers

Identification of prognostic inflammatory factors in colorectal liver metastases

BACKGROUND: The modified Glasgow Prognostic Score (mGPS) has been reported to be an important prognostic indicator in a number of tumor types, including colorectal cancer (CRC). The features of the inflammatory state thought to accompany elevated C-reactive protein (CRP), a key feature of mGPS, were characterized in patients with colorectal liver metastases. Additional inflammatory mediators that contribute to prognosis were explored. METHODS: In sera from 69 patients with colorectal liver metastases, a panel of 42 inflammatory mediators were quantified as a function of CRP levels, and as a function of disease-free survival. Multivariate statistical methods were used to determine association of each mediator with elevated CRP and truncated disease-free survival. RESULTS: Elevated CRP was confirmed to be a strong predictor of survival (HR 4.00, p = 0.001) and recurrence (HR 3.30, p = 0.002). The inflammatory state associated with elevated CRP was comprised of raised IL-1β, IL-6, IL-12 and IL-15. In addition, elevated IL-8 and PDGF-AB/BB and decreased eotaxin and IP-10 were associated with worse disease-free and overall survival. CONCLUSIONS: Elevated CRP is associated with a proinflammatory state. The inflammatory state is an important prognostic indicator in CRC liver metastases. The individual contributions of tumor biology and the host to this inflammatory response will require further investigation. ELECTRONIC SUPPLEMENTARY MATERIAL: The online version of this article (doi:10.1186/1471-2407-14-542) contains supplementary material, which is available to authorized users