283 research outputs found

    Informants in Organizational Marketing Research

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    Organizational research frequently involves seeking judgmental data from multiple informants within organizations. Researchers are often faced with determining how many informants to survey, who those informants should be and (if more than one) how best to aggregate responses when disagreement exists between those responses. Using both recall and forecasting data from a laboratory study involving the MARKSTRAT simulation, we show that when there are multiple respondents who disagree, responses aggregated using confidence-based or competence-based weights outperform those with data-based weights, which in turn provide significant gains in estimation accuracy over simply averaging respondent reports. We then illustrate how these results can be used to determine the best number of respondents for a market research task as well as to provide an effective screening mechanism when seeking a single, best informant.screening;marketing research;aggregation;organizational research;survey research

    The Impact of Channel Function Performance on Buyer-Seller Relationships in Marketing Channels

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    Distributors, across sectors and countries, are faced by the threat of disintermediation. In many industries, horizontal consolidation and advances in information technology have made it easier for manufacturers to bypass distributors and do business directly with consumers. Distributors have responded to this threat or other destructive acts in a number of different ways that can be represented through Hirschman's (1970) Exit-Voice-Loyalty framework. One additional response that distributors frequently adopt is developing countervailing power through dependence-balancing actions. These actions are designed to strengthen bonds with customers and often manifest themselves in the provision of improved channel services to customers. Does this strategy work? We seek to address this in our paper. Specifically, we examine the nature and magnitude of the direct and interactive effects of (a) the performance of marketing functions and services by a distributor and (b) the dependence structure of its relationship with its customers on different dimensions of relationship quality - satisfaction, trust, commitment and conflict. Of particular interest to us is the effect of functional performance on relationship quality in situations characterized by high relative dependence of the distributor on the customer - this closely approximates the situation that many distributors, faced by the threat of disintermediation, find themselves in. Hypotheses from our model are tested using data collected from the paint industry in the Netherlands and Belgium.buyer-seller relationships;channel management;channel services;relationship marketing;empirical

    The Impact of Channel Function Performance on Buyer-Seller Relationships in Marketing Channels

    Get PDF
    Distributors, across sectors and countries, are faced by the threat of disintermediation. In many industries, horizontal consolidation and advances in information technology have made it easier for manufacturers to bypass distributors and do business directly with consumers. Distributors have responded to this threat or other destructive acts in a number of different ways that can be represented through Hirschman's (1970) Exit-Voice-Loyalty framework. One additional response that distributors frequently adopt is developing countervailing power through dependence-balancing actions. These actions are designed to strengthen bonds with customers and often manifest themselves in the provision of improved channel services to customers. Does this strategy work? We seek to address this in our paper. Specifically, we examine the nature and magnitude of the direct and interactive effects of (a) the performance of marketing functions and services by a distributor and (b) the dependence structure of its relationship with its customers on different dimensions of relationship quality - satisfaction, trust, commitment and conflict. Of particular interest to us is the effect of functional performance on relationship quality in situations characterized by high relative dependence of the distributor on the customer - this closely approximates the situation that many distributors, faced by the threat of disintermediation, find themselves in. Hypotheses from our model are tested using data collected from the paint industry in the Netherlands and Belgium

    Informants in Organizational Marketing Research

    Get PDF
    Organizational research frequently involves seeking judgmental data from multiple informants within organizations. Researchers are often faced with determining how many informants to survey, who those informants should be and (if more than one) how best to aggregate responses when disagreement exists between those responses. Using both recall and forecasting data from a laboratory study involving the MARKSTRAT simulation, we show that when there are multiple respondents who disagree, responses aggregated using confidence-based or competence-based weights outperform those with data-based weights, which in turn provide significant gains in estimation accuracy over simply averaging respondent reports. We then illustrate how these results can be used to determine the best number of respondents for a market research task as well as to provide an effective screening mechanism when seeking a single, best informant

    Hepatoblastoma in an Adult with Biliary Obstruction and Associated Portal Venous Thrombosis

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    We present a case of adult hepatoblastoma. This young female presented with severe acute cholangitis. Preoperative diagnosis was common bile duct (CBD) obstruction with portal vein thrombosis. On exploration she had a tumor mass in the CBD. The unusual features of this case are discussed in this report

    Correction due to finite speed of light in absolute gravimeters

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    Correction due to finite speed of light is among the most inconsistent ones in absolute gravimetry. Formulas reported by different authors yield corrections scattered up to 8 μ\muGal with no obvious reasons. The problem, though noted before, has never been studied, and nowadays the correction is rather postulated than rigorously proven. In this paper we make an attempt to revise the subject. Like other authors, we use physical models based on signal delays and the Doppler effect, however, in implementing the models we additionally introduce two scales of time associated with moving and resting reflectors, derive a set of rules to switch between the scales, and establish the equivalence of trajectory distortions as obtained from either time delay or distance progression. The obtained results enabled us to produce accurate correction formulas for different types of instruments, and to explain the differences in the results obtained by other authors. We found that the correction derived from the Doppler effect is accountable only for 23\frac23 of the total correction due to finite speed of light, if no signal delays are considered. Another major source of inconsistency was found in the tacit use of simplified trajectory models

    Folded Lightweight Actuator Positioning System (FLAPS)

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    Precision actuation of mechanical structures on small spacecraft is challenging. Current solutions include single-use actuators, which rely on pyrotechnics and springs, and multiple-use actuators, which typically consume more size, weight, and power than available on CubeSats. The Folded Lightweight Actuated Positioning System (FLAPS) demonstrates the use of a simple rotary shape memory alloy (SMA) actuator in a bending architecture, along with a feedback control loop for repeatable and precise deployment. The FLAPS mechanism consists of a pair of SMA strips mounted to a hinge assembly, with one side attached to the CubeSat bus and the other to the deployable element. A custom actuator shape was manufactured using oven annealing. SMA actuation is achieved using joule heating. Feedback control is provided by a closed-loop PID control scheme, feedback sensor, and controller board. The FLAPS actuator is currently being developed for CubeSat solar panel positioning and drag control. Other potential FLAPS applications include aperture repositioning, deployable radiators, and steerable antennas. The FLAPS team will validate the actuator system in a microgravity environment on a parabolic fight in late 2019

    Modeling Distillers Dried Grains with Solubles (DDGS) Mass Flow Rate as Affected by Drying and Storage Conditions

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    Ethanol production in 2015 was over 15 million gallons in the United States, and it is projected to increase in the next few years to meet market demands. With the continued growth in the ethanol industry, there has been enormous expansion in distillers grains production. Because the local market for distillers dried grains with solubles (DDGS) is often saturated, it is essential to transport DDGS long distances, across the United States and to international markets. Caking and agglomeration of DDGS particles in hoppers and other storage structures are typical during transportation. The current study deals with DDGS prepared by combining condensed distillers solubles (CDS) with distillers wet grains and then drying at varying temperatures. DDGS was stored in conical hoppers under varying ambient temperature, consolidation pressure, and time conditions. We investigated the effects of CDS (10, 15, and 20% wb), drying temperature (100, 200, and 300°C), drying time (20, 40, and 60 min), cooling temperature (0, 25, and 50°C), consolidation pressure (0, 1.72, and 3.43 kPa), and consolidation time (0, 3, and 6 days) levels on various flow parameters. To examine these factors, Taguchi’s experimental design with an L18 orthogonal array was implemented. Response surface modeling yielded mass flow rate = f(Hausner ratio, angle of repose) with R2 = 0.99, and it predicted moisture content for good, fair, and poor flow. Results showed that drying temperature, drying time, and cooling type were the main factors in predicting mass flow rate. The Johansson model for predicted mass flow rate was calibrated with experimental data, and a new parameter, compressibility factor, with a value of 0.96 g2/(min cm3), was determined to quantify the divergence of compressible and cohesive materials (such as DDGS) for free-flowing bulk solids. Thus, the predicted models may be beneficial for quantitative understanding of DDGS flow
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