8 research outputs found
President of state in face of mortality: Exploring implications of Drnovšek’s radical shift on media, public relations and relationships between the two
The purpose of this article is to explore the influence a radical transformation of a politician facing mortality has on public relations, media and relationships between the two, focusing on the case of former Slovenian President Janez Drnovšek, who towards the end of his mandate transformed from a conventional, pragmatic politician to a New Age critical spiritual leader. Drawing on grounded theory approach, 12 qualitative interviews with journalists and Drnovšek's political advisers were conducted. The results show that while the opinions and perceptions of Drnovšek's change differed significantly between political advisers and journalists with the former neutralising it and the latter emphasising it, the methods of communication and relationships between them somewhat surprisingly remained the same, indicating their endurance and resistance to a radical political transformation in the process of public dying. What changed were Drnovšek himself and his ‘private' style of communication with the media, and journalistic routines, resulting in amplified media coverage of an unconventional and ‘loopy' President
Engagement in public relations discipline: Themes, theoretical perspectives and methodological approaches
Several practitioners and experts in the field of public relations have emphasized the importance of public engagement in the context of new technological and social developments and the impact this has on reshaping and reconceptualising public relations. While the practice is embracing new trends, the questions of understanding, explaining and managing engagement of different publics appear to be largely unexplored in public relations discipline. The purpose of this study is to examine the state of public engagement studies in public relations scholarship in terms of themes, contexts, theoretical perspectives and methodological approaches. The study conducted content analysis of 59 journal articles on public engagement published in the last decade in Journal of Communication Management, Journal of Public Relations Research, Public Relations Inquiry and Public Relations Review. The results indicate that scarce studies on public engagement tend to be mostly concerned with social media and online engagement, studied from management/functional and relational perspectives, focussed on organizations, anchored in western traditions and dominated by quantitative methodology. This indicates that public engagement tends to be conceptualized as a phenomenon that organizations need to “manage” to advance their interests rather than to understand in terms of dynamics, connectedness, participation, dialogue, and interactions with publics. It is strongly influenced by post-positivism with some encouraging evidence of paradigmatic turn towards socio-cultural and critical approaches
Who speaks in a referendum? Scotland’s Indyref TV news coverage
The 2014 Scottish independence referendum saw unprecedented political engagement on a scale rarely seen of late in the UK. But, ask Alenka Jelen-Sanchez and Marina Dekavalla, was this broad engagement replicated in mainstream television coverage
Whose voices are heard in the news? A study of sources in television coverage of the Scottish independence referendum
This article explores the prominence of different types of sources in the coverage of the 2014 Scottish independence referendum on BBC Scotland’s regional news bulletin. It combines the most commonly used classifications of news sources in the literature and proposes an integrated taxonomy, in which official, unofficial, elite and non-elite sources may take on news-shaper or news-maker roles. This taxonomy is used to analyse the referendum coverage on BBC’s Reporting Scotland in the final month of the campaign. Findings suggest that, despite the presence of many types of sources, male-dominated political elites were the main focus in the news. Although the inclusion of some grassroots and citizen sources is encouraging, the coverage more broadly manifests a liberal democratic logic whereby the media represent the views of politicians and political organisations to the public, whose role is to make an informed choice between them, with comparatively limited opportunities to participate in the mediated political debate
Strokovnjaki za odnose z javnostmi kot mojstri uokvirjanja
Teorija uokvirjanja se je kot posebno raziskovalno področje znotraj sociologije začela razvijati v sedemdesetih letih prejšnjega stoletja, nedavno pa se je kot teoretično bogat pristop za razumevanje, proučevanje in pojasnjevanje družbenih procesov komuniciranja uveljavila tudi na področju odnosov z javnostmi. Uokvirjanje je opredeljeno kot proces, ki v osnovi vsebuje tako vključevanje in izključevanje, kot tudi poudarjanje določenih vidikov družbene realnosti, s pomočjo katerih je dogodkom prej dan določen dominanten/primaren pomen kot katerikoli drugi. V sodobnih komunikoloških študijah se je uveljavil trend razumevanja uokvirjanja kot strateškega procesa, znotraj katerega komunikatorji z namenom doseganja ciljev aktivno postavljajo okvirje; opredelijo probleme, izpostavijo vzroke, podajo vrednostne sodbe in umestijo kompleksne, abstraktne, včasih tudi nepovezane informacije v razumljiv situacijski in kulturni kontekst. Strokovnjaki za odnose z javnostmi so torej neizogibno vpleteni v proces uokvirjanja
EUPRERA Report Vol. 1, No. 1 Women in Public Relations – A Literature Review (1982-2019)
info:eu-repo/semantics/publishedVersio
Public Relations as an Academic Discipline
Public relations is a young academic discipline with merely 30 years of an independent theoretical development, in Slovenia due to political reasons with only 20. In this relatively short period of time, public relations theory and research have come a remarkably long way: from establishing its own area of study, to overcoming immaturity issues and recently expanding its horizons. The similar path can be observed in Slovenia, where academic public relations - with well established professional bodies, strong links with international academic associations, regular yearly conferences and symposia, university programmes, and scientific and professional publications - is currently compatible with its counterparts in the US and Europe
Odnosi z javnostmi kot akademska veda
Public relations is a young academic discipline with merely 30 years of an independent theoretical development, in Slovenia due to political reasons with only 20. In this relatively short period of time, public relations theory and research have come a remarkably long way: from establishing its own area of study, to overcoming immaturity issues and recently expanding its horizons. The similar path can be observed in Slovenia, where academic public relations - with well established professional bodies, strong links with international academic associations, regular yearly conferences and symposia, university programmes, and scientific and professional publications - is currently compatible with its counterparts in the US and Europe