58 research outputs found
Quality Taste or Tasting Quality? Excellence in Public Service Media from an Audience Perspective.
Why so quiet? Exploring inhibition in digital public spaces
Social network sites have been considered as important arenas for public debate, but as a large proportion of users do not actively participate, there is a need to further our understanding of a phenomenon as hidden, unnoticed and invisible as non-participation. We argue that inhibition is a valuable socio-psychological lens to study non-participation, usefully extending the conceptual framework of political communication regarding non-participation, and offering a more precise way of theorising the intent behind this apparent passivity. Using representative survey data collected in Norway in 2017 (N = 2064), we first sensitise the multi-layered concept of inhibition through combining different dominant approaches: the spiral-of-silence theory, the harsh debate climate, political efficacy, and specific properties of social network sites related to identity and impression management. Second, we show that inhibition functions as an in-between concept balancing participation and non-participation in social network sites. Through factor analysis principal component factor (PCF), we integrate established theories that allow us to define overarching dimensions of inhibition, demonstrating that it is a complex phenomenon not easily understood through one specific theoretical perspective.publishedVersio
From Abstract News Users to Living Citizens: Assessing Audience Engagement Through a Professional Lens
Journalists’ increasing focus on news users is often seen as diverting the news agenda away from the core issues that are important to democracy. Hence, the practices of connecting journalists to the audience tend to be assessed as detrimental to the democratic function of journalism: informing citizens and facilitating public opinion. However, this normative link between practice and ideals has rarely been empirically addressed when studying audience engagement. In this article we use a case study (BiobioChile) to provide a more precise understanding of the democratic relevance that everyday engagement with the audience—through and beyond metrics—entails for journalism. First, our analysis suggests that audiences can be integrated into journalism’s democratic framework by moving beyond the dilemma of informed citizenship versus news user’s metrics to include what we propose to call living citizens: empirical concrete living beings grounded in journalistic practice. Second, we distinguish three audience oriented roles—observer, listener and connector—aimed both at maximizing the attention of news users, and at making sense of their needs as living citizens. These roles cover verifiable routines and values, thereby enabling a better assessment of the fulfilment of the democratic ideals of journalism.publishedVersio
Advancing a Radical Audience Turn in Journalism:Fundamental Dilemmas for Journalism Studies
Despite its increasing attention for audiences, journalism studies remains an inherently production-focused discipline. Consequently, studying the perspective of audiences tends to automatically start from questions relevant for and benefitting the news industry. In this introduction, we argue for a more radical audience turn that pushes journalism studies forward beyond normative and industry concerns, and starts from the perspective of audiences themselves. We formulate four constructive starting points for advancing the audience turn in journalism: 1) further decentering journalism by also focusing on non-news and employing non-media centric approaches; 2) broadening who counts as audience by including audiences considered commercially unattractive; 3) shifting the focus from what counts as news use to what is experienced as informative; and 4) positing audiences as active agents. However, such a radical audience turn also creates fundamental dilemmas for journalism studies, raising questions about the field’s object of study, the spaces and contexts of news use considered, and the objectives of journalism studies as a field. With this special issue, we call for further reflections on how news and informational needs may be conceptualized from an audience perspective and how to theorize what this means for journalism’s role in society and everyday life
A baseline study of youth identity, the media and the public sphere in South Africa:
The project on youth identity, the media and the public sphere in South Africa was led by Prof Jane Duncan, Highway Africa Chair of Media and Information Society, at Rhodes University in South Africa. The research project was funded by the South Africa Netherlands Research Programme on Alternatives in Development (SANPAD), and partnered in the Netherlands with Prof Irene Costera Meijer (of VU University of Amsterdam) and Prof Nico Drok (of Windesheim University)
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