13 research outputs found

    The Brownie Baker Case: Ingredients Of Success

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    This case study examines The Brownie Baker, which makes gourmet and specialty baked goods, from an operations management perspective.  Its product line includes brownies, muffins, Danishes, cookies, cakes, and Hispanic pastries.  Located in Fresno, California, the bakery distributes its products across much of the United States.  The Brownie Baker was acquired by president and CEO, Dennis Perkins, in 1990.   What started with four or five employees and $180,000 in annual sales has grown to 80 employees and more than 10 million dollars in sales in 2007.  Perkins’ down-to-earth, receptive management style coupled with product innovations and productivity improvements have been key ingredients in the company’s successful growth.  Perkins himself was named the Small Business Administration’s  Central California Business Person of the Year in 1999, and The Brownie Baker was awarded the Small Business Administration’s Western Region Choice Award in 2004.  This case details the operations strategies and management techniques that have led to these accomplishments

    Sunrise Medical And The Quickie Wheelchair

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    This case profiles the Quickie Wheelchair, first developed by a group of entrepreneurs in Fresno, California and now manufactured by Sunrise Medical, the world’s leading manufacturer of customized lightweight wheelchairs. Topics such as strategy, product design, location planning, quality control, and just-in-time systems make this case suitable for use in a production and operations management course

    Assignment Of Grades And Student Performance In A Hybrid Operations Management Course: What Works And Ideas For Improvements

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    The production and operations management class offered at California State University, Fresno underwent a transformation from being a four-unit, face-to-face course to a hybrid course.  This hybrid course, which is required for all students in the Craig School of Business, includes two units of face-to-face instruction each week, with some coverage of conceptual material as well as review and practice of the mathematical material presented online.   There are also two units of online streaming lecture instruction created and delivered by the course coordinator covering primarily quantitative material with some coverage of conceptual material for some chapters.  This second component translates into about ten hours of online related activities during the week for the students, requiring a large amount of self-discipline as they study and learn complex mathematical concepts applied to production management.  Students are expected to work through this material and complete corresponding quantitative worksheets prior to coming to class.  This paper compares the proportions of assigned grades of 116 students in four sections of the hybrid production and operations management class in the fall of 2006 to the proportions of assigned grades of 76 students in three sections of the course conducted in the spring of 2001, one of the last semesters that it was taught entirely in the classroom.  Changes that have taken place in the delivery of the course will be described, as well as suggestions for making the instructor’s delivery of the course more effective in the future.  Fisher’s exact test and chi-square analysis will be performed to determine if there was a significant change in the proportions of assigned grades between the face-to-face format and the hybrid course.  One item of particular interest is the proportion of assigned grades on the comprehensive, final exam, the content of which was virtually the same in 2001 as in 2006.  Thus, it provides a consistent measure of the students’ overall understanding of both conceptual and mathematical material at the end of the semester.&nbsp

    Offensive Motivation Strategies: The Managerial And Legal Implications

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    This case study focuses on corporate culture, ethics, employment law, and motivation theory and is appropriate for use in a variety of management classes, such as organizational behavior, human resource management, or ethics.  It profiles a lawsuit brought against a company by one of its female employees who was subjected to a variety of “camaraderie building” exercises, including being spanked with a competitor’s metal poled yard sign.  The case is based on a true story.  Only the names and locations have been changed.  This case includes actual descriptions of company practices and communications which are offensive and may be disturbing.  However, they have been included so that the reader can appreciate the severity of the “motivational practices” that were being employed. &nbsp

    Whole egg consumption increases plasma choline and betaine without affecting TMAO levels or gut microbiome in overweight postmenopausal women.

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    As a crucial part of the symbiotic system, the gut microbiome is metabolically connected to many diseases and conditions, including cardiovascular diseases (CVD). Trimethylamine (TMA) is produced by gut bacteria from dietary choline, betaine, or L-carnitine, and is then converted in the liver to Trimethylamine N-oxide (TMAO), which in turn affects hepatic and intestinal lipid metabolism. Circulating TMAO is positively associated with CVD risk. Because eggs are rich in choline, it has been speculated that their consumption may increase plasma TMAO. In this study, we hypothesized that 2 eggs per day increases plasma TMAO level by altering gut microbiome composition in mildly hypercholesterolemic postmenopausal women. In this randomized, cross-over study, 20 overweight, postmenopausal women were given 2 whole eggs and the equivalent amount of yolk-free substitute as breakfast for 4 weeks, in randomized order, with a 4-week washout in between. Fasting blood draws and stool were collected at the beginning and end of each treatment period. Plasma TMAO, choline, betaine and other metabolites were analyzed using LC/MS, while gut microbiome composition was analyzed using 16S amplicon sequencing. Plasma choline and betaine were significantly increased after whole egg but not yolk-free substitute, however TMAO level was not significantly affected by treatments. Gut microbiome composition showed large inter-individual variability at baseline and in response to the treatments. The consumption of 2 eggs per day in overweight, postmenopausal mildly hypercholesterolemic women significantly increased plasma choline and betaine, but did not increase plasma TMAO or alter gut microbiome composition
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