El marketing de contenido y la intención de compra de los clientes

Esta investigación se realizó con el objetivo de ofrecer un modelo de proceso de marketing de contenidos con el objetivo de fortalecer la intención de compra de los clientes de la industria minorista, centrándose en las redes sociales. Esta investigación se aplica en términos de propósito y encuesta exploratoria en términos de enfoque. Los resultados mostraron que el concepto de "intención de compra del cliente" se consideraba como la categoría principal y axial.This research has been conducted aiming to offering a process model of content marketing with the aim of strengthening the purchase intention of the customers of the retail industry by focusing on social media. This research is applied in terms of purpose and survey-exploratory in terms of approach. Results showed that the concept of "customer purchase intention" was considered as the main and axial category

Influence of Er,Cr:YSGG Laser Surface Treatments on Micro Push-Out Bond Strength of Fiber Posts to Composite Resin Core Materials

Statement of problem: The bonding of fiber post to resin core or root dentin is challenged by limited penetration of resin material to the polymeric matrix of fiber posts. Objectives: The purpose of this study was to investigate the effect of Er,Cr:YSGG on micro push-out bond strength of glass fiber posts to resin core material. Materials and Methods: We used 2 commercially available fiber posts, Exacto (Angelus) and White Post DC (FGM), which had similar coronal diameters. Specimens of each fiber post (n=36) were randomly divided into three subgroups (n=12 posts per group) according to different surface treatment methods: control (no surface treatment), irradiation by 1W Er,Cr:YSGG, and irradiation by 1.5W Er,Cr:YSGG. A cylindrical plastic tube was placed around the post. Resin core material was filled into the tube and cured. Coronal portions of the posts were sectioned into 1-mm-thick slices. Then, the specimens were subjected to a thermocyling device for 3000 cycles. The micro push-out test was carried out using a Universal Testing Machine. Data were analyzed using one-way ANOVA followed by Tukey’s HSD post hoc test to investigate the effect of different surface treatments on each type of fiber post. Results: The 1.5W Er,Cr:YSGG laser statistically reduced micro push-out bond strength values in the Exacto groups (P0.05). Mode of failure analysis showed that mixed failure was the predominant failure type for all surface treatment groups. Conclusions: The beneficial effect of Er,Cr:YSGG laser application could not be confirmed based on the results of this in vitro study. Er,Cr:YSGG laser could not significantly enhance the bond strength values. However, the 1.5W laser statistically decreased micro push-out bond strength in the Exacto fiber posts

Huge Facial Desmoid Tumors with Neck Extension: A Case Report

Introduction: Desmoid tumors are very rare, benign fibrous neoplasms arise from the musculoaponeurotic structures throughout the body.   Case Report: The patient was a   seven-year old boy with a large mandibular mass growing over a period of six months. His CT-scan showed a large mass, 13 cm in diameter in the cheek area extending to the neck and trachea. Biopsy was compatible with desmoid fibromatosis.  He was given neoadjovant treatment with vinblastin and methotrexate. The patient underwent a tracheostomy. Then a complete hemimandibulectomy and submandibular gland excision was performed.  Finally reconstruction with latisimus dorsi free flap was performed.   Conclusion: Despite rarity desmoid tumors should be kept in mind of an otorhinolaryngologist as a differential diagnosis in children with head and neck mass.

A review of applications of fourier transform infrared spectroscopy in dental research

FTIR spectroscopic imaging is a chemical imaging method that can be employed to a broad range of applications. This powerful technique is suitable for determining the functional groups and chemical structures of the samples. The advantage of infra-red spectroscopy is that it can be used for various modes of physical samples. The aim of the current paper was to review the recent advances and the potential uses of Fourier Transform Infra-red Spectroscopy in dentistry via exploring related literature during 1960 till 2017 in Science Direct and PubMed databases. One of the most popular applications of infrared spectroscopy is to calculate the degree of conversion in the resin based dental materials. It has also been used to investigate the chemical structure of the teeth and bones, synthesis calcium phosphate, the diagnosis of microorganisms, and pathological conditions. In this paper, we mentioned the principles of this technique and recommend this method as a simple and fast way to determine the structure of the materials and their alteration

Influence of Er,Cr:YSGG Laser Surface Treatments on Micro Push-Out Bond Strength of Fiber Posts to Composite Resin Core Materials

Statement of problem: The bonding of fiber post to resin core or root dentin is challenged by limited penetration of resin material to the polymeric matrix of fiber posts. Objectives: The purpose of this study was to investigate the effect of Er,Cr:YSGG on micro push-out bond strength of glass fiber posts to resin core material. Materials and Methods: We used 2 commercially available fiber posts, Exacto (Angelus) and White Post DC (FGM), which had similar coronal diameters. Specimens of each fiber post (n=36) were randomly divided into three subgroups (n=12 posts per group) according to different surface treatment methods: control (no surface treatment), irradiation by 1W Er,Cr:YSGG, and irradiation by 1.5W Er,Cr:YSGG. A cylindrical plastic tube was placed around the post. Resin core material was filled into the tube and cured. Coronal portions of the posts were sectioned into 1-mm-thick slices. Then, the specimens were subjected to a thermocyling device for 3000 cycles. The micro push-out test was carried out using a Universal Testing Machine. Data were analyzed using one-way ANOVA followed by Tukey’s HSD post hoc test to investigate the effect of different surface treatments on each type of fiber post. Results: The 1.5W Er,Cr:YSGG laser statistically reduced micro push-out bond strength values in the Exacto groups (P0.05). Mode of failure analysis showed that mixed failure was the predominant failure type for all surface treatment groups. Conclusions: The beneficial effect of Er,Cr:YSGG laser application could not be confirmed based on the results of this in vitro study. Er,Cr:YSGG laser could not significantly enhance the bond strength values. However, the 1.5W laser statistically decreased micro push-out bond strength in the Exacto fiber posts

Huge Facial Desmoid Tumors with Neck Extension: A Case Report

Introduction: Desmoid tumors are very rare, benign fibrous neoplasms arise from the musculoaponeurotic structures throughout the body.   Case Report: The patient was a   seven-year old boy with a large mandibular mass growing over a period of six months. His CT-scan showed a large mass, 13 cm in diameter in the cheek area extending to the neck and trachea. Biopsy was compatible with desmoid fibromatosis.  He was given neoadjovant treatment with vinblastin and methotrexate. The patient underwent a tracheostomy. Then a complete hemimandibulectomy and submandibular gland excision was performed.  Finally reconstruction with latisimus dorsi free flap was performed.   Conclusion: Despite rarity desmoid tumors should be kept in mind of an otorhinolaryngologist as a differential diagnosis in children with head and neck mass

Ion release, biocompatibility, and bioactivity of resin-modified calcium hydroxide cavity liners

Abstract Background The placement of liners near the pulp area is essential for therapeutic effects and maintaining pulp health while stimulating the formation of tertiary dentin. This in vitro study aimed to evaluate the calcium release, pH, biocompatibility, solubility, and bioactivity of three resin-modified calcium hydroxide cavity liners. Methods The disc specimens of each cavity liner were prepared using polyethylene molds of 7 mm in diameter and 2 mm in height (n = 10). Three light-cure liners evaluated include Ultra-Blend Plus (UB), Base-it (BI), and Master Dent (MD). The samples were then immersed in flasks containing 10 mL of distilled water. Calcium ion release, pH, and solubility were evaluated in two weeks of incubation. The cytotoxicity of extracts adjacent to the specimens was evaluated by MTT assay using NIH/3T3 cells after 1, 3, and 7 days of incubation. The ability to induce the nucleation of calcium phosphates (CaPs) after 28-day immersion in a simulated body fluid was investigated by SEM-EDX analysis. Statistical analysis was performed using ANOVA, Kruskal-Wallis, and repeated measures tests at the significant level of 0.05. Results There was a significant difference in the release of calcium ions among the three liners investigated on days 1, 7, and 14 (p < 0.05). UB liners exhibited a significantly higher amount of calcium release than the other two liners, followed by BI, and MD. On day 1, there was no significant difference in the average pH among the three liners. However, after day 7, the MD liner showed a significant decrease in pH compared to the other two liners. BI liner demonstrated the highest level of biocompatibility, followed by the MD and UB liners. UB showed a high calcium release, solubility with no alkalizing activity, and the formation of more mature Ca-rich apatite deposits than the other two liners. Conclusion Based on the results of this study, the cavity liner material’s performance is material dependent. It can impact ion release, biocompatibility, and bioactivity which are important factors to consider in clinical practice. Further studies are needed to investigate the long-term effects of different liner materials on oral tissues

Evaluation of Antibacterial Properties of Dental Adhesives Containing Metal Nanoparticles

Statement of problem: Secondary dental caries is a common clinical finding in composite restoration. The development of a bactericidal dental adhesive provides a promising method to reduce the risk of secondary caries. Objectives: This study aimed to assess the antibacterial activity of silver (Ag) and titanium dioxide (TiO2) nanoparticles incorporated into an experimental dentin bonding agent formulation. Materials and Methods: Ag and TiO2 nanoparticles at 0.05, 0.1, 0.2, 0.5, and 1 wt% concentrations were incorporated into the adhesives. The suspensions were sonicated to ensure homogenous dispersion of nanoparticles in the adhesive system. Formulation was composed of acetone, 2,2-bis[4-(2-hydroxy-3-methacryloxypropoxy)phenyl]propane (Bis-GMA), 1,6-bis-[2-methacryloyloxyethyl carbonyl amino]-2,4,4-trimethylhexane (UDMA), trimethylolpropane trimethacrylate (TMPTMA), 2-hydroxyethyl methacrylate (HEMA), and photoinitiator, with polyvinylpyrrolidone (PVP) as the stabilizer. We counted the colony-forming units (CFU%) of two cariogenic bacteria, Streptococcus mutans (S. mutans) and Lactobacillus acidophilus (L. acidophilus), that were exposed to the powdered light cured adhesive specimens. The effects of various concentrations of each nanoparticle were compared by one-way ANOVA, followed by the post hoc Bonferroni test. Results: All samples exhibited definite antibacterial activity (P<0.05) compared to the control specimens. The Ag nanoparticle samples showed higher antibacterial properties compared to the TiO2 nanoparticle samples. Increasing the concentration of nanoparticles resulted in significant differences in bactericidal properties, with the exception of 0.2 to 0.5 wt% Ag nanoparticle specimens exposed to S. mutans and the 0.2 to 0.5 wt% TiO2 nanoparticle specimens exposed to L. acidophilus. Conclusions: These metal-based nanoparticles exhibited dose-dependent bactericidal activities. The Ag nanoparticles had higher antibacterial activity compared to the TiO2 nanoparticles. Incorporation of these nanoparticles into dental adhesives is a promising way to reduce the risk of secondary caries. However, further clinical evaluations should be performed

Evaluation of Antibacterial Properties of Dental Adhesives Containing Metal Nanoparticles

Statement of problem: Secondary dental caries is a common clinical finding in composite restoration. The development of a bactericidal dental adhesive provides a promising method to reduce the risk of secondary caries. Objectives: This study aimed to assess the antibacterial activity of silver (Ag) and titanium dioxide (TiO2) nanoparticles incorporated into an experimental dentin bonding agent formulation. Materials and Methods: Ag and TiO2 nanoparticles at 0.05, 0.1, 0.2, 0.5, and 1 wt% concentrations were incorporated into the adhesives. The suspensions were sonicated to ensure homogenous dispersion of nanoparticles in the adhesive system. Formulation was composed of acetone, 2,2-bis[4-(2-hydroxy-3-methacryloxypropoxy)phenyl]propane (Bis-GMA), 1,6-bis-[2-methacryloyloxyethyl carbonyl amino]-2,4,4-trimethylhexane (UDMA), trimethylolpropane trimethacrylate (TMPTMA), 2-hydroxyethyl methacrylate (HEMA), and photoinitiator, with polyvinylpyrrolidone (PVP) as the stabilizer. We counted the colony-forming units (CFU%) of two cariogenic bacteria, Streptococcus mutans (S. mutans) and Lactobacillus acidophilus (L. acidophilus), that were exposed to the powdered light cured adhesive specimens. The effects of various concentrations of each nanoparticle were compared by one-way ANOVA, followed by the post hoc Bonferroni test. Results: All samples exhibited definite antibacterial activity (P<0.05) compared to the control specimens. The Ag nanoparticle samples showed higher antibacterial properties compared to the TiO2 nanoparticle samples. Increasing the concentration of nanoparticles resulted in significant differences in bactericidal properties, with the exception of 0.2 to 0.5 wt% Ag nanoparticle specimens exposed to S. mutans and the 0.2 to 0.5 wt% TiO2 nanoparticle specimens exposed to L. acidophilus. Conclusions: These metal-based nanoparticles exhibited dose-dependent bactericidal activities. The Ag nanoparticles had higher antibacterial activity compared to the TiO2 nanoparticles. Incorporation of these nanoparticles into dental adhesives is a promising way to reduce the risk of secondary caries. However, further clinical evaluations should be performed

Prevalence of Strongyloides stercoralis and Other Intestinal Parasites among Institutionalized Mentally Disabled Individuals in Rasht, Northern Iran

Background: We aimed to determine the status of strongyloidiasis in mentally disabled population in the institutional places in Rasht City, the capital of Guilan Province, northern Iran. Methods: This cross-sectional study was conducted in 8 institutions for mentally retarded population in Rasht in 2013. Before collecting the samples, a questionnaire was filled out for each participant by an expert person. A single  stool sample was obtained from each of the 173 subjects and examined using direct wet mount, formalin-ether concentration technique and agar plate culture method.  Results: A total of 173 mentally disabled individuals aged 2-57 (25.69±11.56) yr old were studied. Stool examination showed that 51 (29.5%) cases were infected with at least one parasite. Of 173 studied cases only 10 (5.8%) individuals were infected with pathogenic parasites, of which 2 (1.2%) cases were infected with Strongyloides stercoralis and 8 (4.6%) with Giardia lamblia. On the other hand, 42 (24.3%) of the studied population were infected with non-pathogenic intestinal protozoa such as Blastocystis hominis (n=29, 16.8%), Entamoeba coli (n=16, 9.2%) and Endolimax nana (n=4, 2.3%). Mixed protozoal infections were observed in 8 (4.6%) individuals. Conclusion: The prevalence rate of S. stercoralis in mentally disabled individuals in Rasht was somewhat higher than those of normal population of the province. The same picture was seen when the prevalence of G. lamblia and non-pathogenic protozoa in normal and mentally disabled populations were compared