Letter from Margaret Mann to Mark Rich

This letter from Margaret Mann, secretary and instructor in stenography and typewriting at McMinnville College (later Linfield College), provides a response to a letter Mark Rich wrote before beginning his first year at the college. The letter answers questions regarding class requirements and his scholarship, and it explains the beginning of the fall semester was pushed back to October 1 because of a scarcity of labor.https://digitalcommons.linfield.edu/lca_rich/1001/thumbnail.jp

Marketing Strategies

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Winning at Service: Lessons from Service Leaders

Contains fulltext : 67225.pdf (publisher's version ) (Closed access)Bespreking van: ,Winning at Service: Lessons from Service Leaders by Waldermar Schmidt, Gordon Adler and Els van Weering Chichester:John Wiley & Sons Ltd ,200

On Modeling Resource-Strategy-Performance Linkages

Contains fulltext : 67112.pdf (publisher's version ) (Open Access)36 p

Individual Values and Corporate Ethical Responsibility: Differences Between Business Students and Managers

Contains fulltext : 45868.pdf (publisher's version ) (Open Access)34th EMAC Conference, 24 mei 200

Behavioral Responses to Adverse Situations in Strategic Alliances

Contains fulltext : 95115.pdf (publisher's version ) (Closed access) Contains fulltext : 95115_1.pdf (author's version ) (Open Access

Trends in Service Marketing Research: 1993-2003

Contains fulltext : 45384.pdf (publisher's version ) (Open Access)International Congress Marketing Trends, 21 januari 200

Individual Values and Sensitivity to Corporate Ethical Responsibility of Business Students and Managers

Contains fulltext : 45836.pdf (publisher's version ) (Open Access)This study investigates the relationship between individual values and sensitivity to corporate ethical responsibility (CER) among current business students and practicing managers. Using Schwartz’s values typology and Maignan and Ferrell’s corporate ethical responsibility operationalization, survey data was collected from a sample of 122 students and 254 managers in Switzerland. The results of the study reveal that practicing managers have more collectivistic values and are more sensitive to corporate ethical responsibility (CER) than current business students. Implications for ethics education are discussed.19 p

The evolution of the service marketing literature : 1993-2003

Contains fulltext : 19482.pdf (publisher's version ) (Open Access)20 p