Qualitative versus quantitative marketing research

Marketing research approach might be accomplished in different ways. In the practical view, we can say that treating it as quantitative and qualitative is more pragmatic and operational.qualitative research, quantitative research, qualitative techniques, sample, sampling, weighting factors.

Media si spatiul electoral dupa alegerile prezidentiale din 2014. Noul „must media” din spatiul public romanesc

The presidential campaign in 2014 had emphasised the bigger influence of the social-media in Romanian political communication. In the same time, we are experiencing a growing integration of different types of agenda (media, public and politicians) – in the electoral campaigns, and also in the public sphere. Into a permanent changing media environment (we never have had a stability period in the last 25 years), following the interaction between these agandas can become a good tool for public communication strategies. This analysis presents information regarding the different types of media users (TV, online, newspapers), and how the use of media can influence the political options in Romania

Art and being in neutrosophic communication

What seems to suggest various avant-garde and artistic experimentalism movements from futurism to cubism, from expressionism to surrealism, from Picasso to the great masters of informal art is a Beauty of challenge. The avant-garde art does not arise the issue of Beauty. It is understood without saying that the new images are "beautiful" in terms of art and that should produce the same pleasure that feel the contemporaries of Rafael and Giotto in front of their works” asserts Umberto Eco (Eco, 2005). The phenomenon is due to the fact that the challenge of avant-garde tear down all aesthetic canons, observed at the moment. Art no longer aims to offer images of natural beauty, no longer occasion for calm pleasure of contemplation the harmonious forms. Instead, it wants to lead to an interpretation of the world from a different optic, wants to return to archaic or exotic models: the universe of dreams or ill mentally fantasies, visions experienced under the drugs influence, rediscovering matter, chaotic household objects current location in contexts unlikely (new object, Dadaist movement etc.), unconscious impulses, of uncertainties, of confusion, of neutrality. The study aims to explore Beauty and ugly in terms of neutrosophic concept

Clinical and Therapeutic Management of Acute Stress Disorder

Acute stress is an anxiety disorder due to an exposure to a traumatic or stressful event which implies a specific reaction. Clinical features are variable, depending on: type of personality, coping mechanisms, socioeconomic or professional factors, co-morbidities. Therapeutic management involves pharmacotherapy (antidepressants are the most common), psychotherapy or an association between both in selected cases. Keywords: acute stress, anxiety, pharmacotherapy, psychotherap

Aspects concerning the economic activity of the food processing sector

The characterization of the economic activity of the food processing sector is rather difficult, as some foodstuffs are subject to limited processing and are not recorded as distinct economic activity, then vertical integration is common for certain types of food, and because self-consumption in rural areas is widespread. Statistical data shows that the food processing sector has grown and its productivity has increased over the period considered (by decreasing the number of employees). This tendency is more pronounced in Romania than in Europe. In 2013, the food processing sector generated a gross added value of 1.4 billion euros, which represents about 20% of the total gross value added of the productive sector and 1% of the Romanian economy. Even though food prices are relatively low in Romania (although they have risen steadily by 20% between 2010 and 2015), reforms that regulate the food processing sector could increase the efficiency of the processing activity that would benefit Romanian consumers. However, Romania has the lowest food expenditure per capita in the European Union, significantly below average. However, spending on household food consumption accounts for 28% of total spending, which is by far the largest share in the area. The constraints that may be addressed are over-training of staff that do not pose a threat to food security, the reduction of separate areas for the sale of bakery products in shops, excessive licensing requirements and control measures for food market operators, importers and unjustifiable collaboration contest (as in the dairy industry) and ambiguous and outdated legislation

Performance Comparison of Phase Shifted PWM and Sorting Method for Modular Multilevel Converters

Modular Multilevel Converters (MMC) are the solution of preference in HVDC applications due to modularity, scalability, low losses and low filtering requirement. Carrier-based (PWM) and carrier-less (nearest level control) modulation can be applied. By using advanced sorting methods focusing on keeping the capacitor voltage ripple under some limit, unnecessary switching events are eliminated leading to reduced switching losses. This paper presents a comparison between the steady-state performances in terms of output voltage THD and equivalent switching frequency of the Phase Shifted Carrier PWM and NLC plus sorting methods

CoRoLa Starts Blooming – An update on the Reference Corpus of Contemporary Romanian Language

This article reports on the on-going CoRoLa project, aiming at creating a reference corpus of contemporary Romanian (from 1945 onwards), opened for online free exploitation by researchers in linguistics and language processing, teachers of Romanian, students. We invest serious efforts in persuading large publishing houses and other owners of IPR on relevant language data to join us and contribute the project with selections of their text and speech repositories. The CoRoLa project is coordinated by two Computer Science institutes of the Romanian Academy, but enjoys cooperation of and consulting from professional linguists from other institutes of the Romanian Academy. We foresee a written component of the corpus of more than 500 million word forms, and a speech component of about 300 hours of recordings. The entire collection of texts (covering all functional styles of the language) will be pre-processed and annotated at several levels, and also documented with standardized metadata. The pre-processing includes cleaning the data and harmonising the diacritics, sentence splitting and tokenization. Annotation will include morpho-lexical tagging and lemmatization in the first stage, followed by syntactic, semantic and discourse annotation in a later stage

SRoL - Web-based Resources for Languages and Language Technology e-Learning

The SRoL Web-based spoken language repository and tool collection includes thousands of voice recordings grouped on sections like "Basic sounds of the Romanian language", "Emotional voices", "Specific language processes", "Pathological voices", "Comparison of natural and synthetic speech", "Gnathophonics and gnathosonics". The recordings are annotated and documented according to proprietary methodology and protocols. Moreover, we included on the site extended documentation on the Romanian language, on speech technology, and on tools, produced by the SRoL team, for voice analysis. The resources are a part of the CLARIN European Network for Language Resources. The resources and tools are useful in virtual learning for phonetics of the Romanian language, speech technology, and medical subjects related to voice. We report on several applications in language learning and voice technology classes. Here, we emphasize the utilization of the SRoL resources in education for medicine and speech rehabilitation

THE COMPLEXITY OF THE CONCEPT OF FRAGILITY IN MEDICAL PRACTICE. CLINICAL IMPLICATIONS OF FRAGILITY SYNDROME IN ELDERLY PATIENTS ASSOCIATING CARDIOVASCULAR DISEASES

Frailty, in association with aging and chronic disorders, is a key predictive factor of the quality of life and accelerating aging, which contributes to disability and, therefore, has important social-economic implications. The frailty nosological specific features outline to elderly people must be emphasized with its correlative specificities. Without considering a gold standard, we consider that it is useful to make a few clear delimitations and correlations of various frailty concepts and of assessment methods and biomarkers that help easy identify fragile patients. Frailty is a result of the decreasing quality of life in the elderly, that could be prevented, postponed or even improved by well-defined multi-factorial interventions