Making sense of text: artificial intelligence-enabled content analysis

Purpose: The purpose of this paper is to introduce, apply and compare how artificial intelligence (AI), and specifically the IBM Watson system, can be used for content analysis in marketing research relative to manual and computer-aided (non-AI) approaches to content analysis. Design/methodology/approach: To illustrate the use of AI-enabled content analysis, this paper examines the text of leadership speeches, content related to organizational brand. The process and results of using AI are compared to manual and computer-aided approaches by using three performance factors for content analysis: reliability, validity and efficiency. Findings: Relative to manual and computer-aided approaches, AI-enabled content analysis provides clear advantages with high reliability, high validity and moderate efficiency. Research limitations/implications: This paper offers three contributions. First, it highlights the continued importance of the content analysis research method, particularly with the explosive growth of natural language-based user-generated content. Second, it provides a road map of how to use AI-enabled content analysis. Third, it applies and compares AI-enabled content analysis to manual and computer-aided, using leadership speeches. Practical implications: For each of the three approaches, nine steps are outlined and described to allow for replicability of this study. The advantages and disadvantages of using AI for content analysis are discussed. Together these are intended to motivate and guide researchers to apply and develop AI-enabled content analysis for research in marketing and other disciplines. Originality/value: To the best of the authors' knowledge, this paper is among the first to introduce, apply and compare how AI can be used for content analysis

Propagation of Light in Photonic Crystal Fibre Devices

We describe a semi-analytical approach for three-dimensional analysis of photonic crystal fibre devices. The approach relies on modal transmission-line theory. We offer two examples illustrating the utilization of this approach in photonic crystal fibres: the verification of the coupling action in a photonic crystal fibre coupler and the modal reflectivity in a photonic crystal fibre distributed Bragg reflector.Comment: 15 pages including 7 figures. Accepted for J. Opt. A: Pure Appl. Op

The effect of posture in premature infants on the arterial oxygen saturation, fraction of inspired oxygen and abdominal distension

Background: Putting infants in a posture that reduces oxygen requirement and the complications of the continuous positive airway pressure method is very important. This study aimed at examining the effect of the posture on the arterial oxygen saturation, fraction of inspired oxygen (FIO2) and abdominal distension in premature infants with the respiratory distress syndrome under nasal continuous positive airway pressure. Materials and Methods: In this clinical trial study, 41 premature infants were selected by the simple random sampling and one-group before-after design. The amounts of arterial oxygen saturation, FIO2 and abdominal distension in supine and prone positions were recorded in a data-collection form. Results: There was a significant difference between the mean FIO2 and between the mean abdominal circumference in the prone and supine positions (P=0.022, P<0.001, respectively). There was no significant difference in the mean of arterial oxygen saturation between the two positions (P=0.749). Conclusion: According to the results of the present study, the neonates’ abdominal distension and FIO2 decreased in the prone position. Thus, this supportive, free of charge and effective method can be recommended for these neonates

Local correlations in the 1D Bose gas from a scaling limit of the XXZ chain

We consider the K-body local correlations in the (repulsive) 1D Bose gas for general K, both at finite size and in the thermodynamic limit. Concerning the latter we develop a multiple integral formula which applies for arbitrary states of the system with a smooth distribution of Bethe roots, including the ground state and finite temperature Gibbs-states. In the cases K<=4 we perform the explicit factorization of the multiple integral. In the case of K=3 we obtain the recent result of Kormos et.al., whereas our formula for K=4 is new. Numerical results are presented as well.Comment: 23 pages, 2 figures, v2: minor modifications and references adde

Travelling with a Stoma: A literature Review

This document is the Accepted Manuscript version of a Published Work that appeared in final form in Gastrointestinal Nursing, copyright © MA Healthcare, after peer review and technical editing by the publisher. To access the final edited and published work see http://www.magonlinelibrary.com/toc/gasn/currentGiven the daily challenges that unfamiliar environments, food and culture bring, many ostomates find the prospect of travelling with a stoma stressful. Yet with good advice, international travel can be enjoyed, whether experienced for leisure or work purposes. To practice safely, nurses require knowledge of research evidence, combined with a wealth of practical knowledge, derived from patient experience. This article examines how these types of knowledge can be brought together to ensure that people with a stoma are able to anticipate travel in a more positive way.Peer reviewedFinal Accepted Versio

Epitaxial lithium niobate thin films grown by chemical beam epitaxy on sapphire

Lithium Niobate (LiNbO3) is a versatile material with a number of remarkable qualities. It finds application in optical modulators because of its electro-optic properties. Nonlinearity opens its use in bio-physical applications where particles or wires of LiNbO3 can be used as highly localized optical probes. Optical frequency conversion is another possible use, as well. One of the current commercial applications of the material is in optical modulators in telecomunication devices. Nowadays bulk crystals of the material are used. However, in order to make devices more compact and affordable it is necessary to be able to produce LiNbO3 films on suitable substrates with sufficient crystalline and optical quality

Constrained pre-equalization accounting for multi-path fading emulated using large RC networks: applications to wireless and photonics communications

Multi-path propagation is modelled assuming a multi-layer RC network with randomly allocated resistors and capacitors to represent the transmission medium. Due to frequency-selective attenuation, the waveforms associated with each propagation path incur path-dependent distortion. A pre-equalization procedure that takes into account the capabilities of the transmission source as well as the transmission properties of the medium is developed. The problem is cast within a Mixed Integer Linear Programming optimization framework that uses the developed nominal RC network model, with the excitation waveform customized to optimize signal fidelity from the transmitter to the receiver. The objective is to match a Gaussian pulse input accounting for frequency regions where there would be pronounced fading. Simulations are carried out with different network realizations in order to evaluate the sensitivity of the solution with respect to changes in the transmission medium mimicking the multi-path propagation. The proposed approach is of relevance where equalization techniques are difficult to implement. Applications are discussed within the context of emergent communication modalities across the EM spectrum such as light percolation as well as emergent indoor communications assuming various modulation protocols or UWB schemes as well as within the context of space division multiplexing

My Employer’s Prestige, My Prestige

Employer branding is an essential component that attracts potential candidates to companies. Social media, particularly employer rating platforms, provide many opportunities to present a company’s employer brand. Individuals use these platforms to collect information and evaluations about potential employers and companies could utilise these platforms to present themselves favourably. Based on social capital theory, this study examined the variables of support and benefit as reasons why individuals share information about their employers on employer rating platforms. The influence of demographic factors on the use of these platforms was also investigated. Data was collected from 309 respondents via an online survey, and analysed using the t-test, Spearman’s correlation, and analysis of variance (ANOVA) with the least significant difference (LSD) method. Only descriptive statistics, distribution of responses, and statistically significant results are presented