14 research outputs found
Pediatric urolithiasis: an 8-year experience of single centre
Objective The objective was to investigate the clinical features and metabolic and anatomic risk factors for kidney stone formation in our patient group
Cultural Agenda Setting: Salient Attributes in the Cultural Domain
In this paper, we propose that agenda-setting theory also applies in the cultural domain of human activities. We argue that because cultural goods have high levels of relevance and uncertainty, their potential consumers will experience a high Need for Orientation (NFO), which will make them seek information in the news media, just like they do when faced with an NFO in the political domain. Moreover, we expect that agenda-setting theory would apply in the cultural domain in a more fragmented manner and that within the cultural domain it would apply differently in various cultural sub-domains. To build our argument, we draw from media, cultural studies and marketing literatures
Towards the development of an agile marketing capability
This study aims to explore the key theoretical foundations for the development of an Agile Marketing Capability (AMC) framework, through the performance of an in-depth literature review on IT and dynamic marketing capabilities. Our framework enables us to (1) advance the understanding of how IT and dynamic marketing capabilities evolve into agile marketing capabilities (2) unpack the distinctive and ongoing processes and features through which the Agile Marketing capabilities are accomplished (3) define the key propositions for a new marketing capability: the Agile Marketing Capability. This work may represent a useful framework for managers and decision makers to better understand the competitive advantages which could derive from the employment of agile marketing capabilities in order to improve their skills in challenging the continuous changes in market and customers’ needs