Management and Marketing Innovation through

Abstract: This paper explores, through a company case study, the importance of innovation for the competitive development of a company and how the adoption of an open innovation strategy could be effective to face typical barriers associated with the implementation of such processes. The case analysis shows the importance of the University-Industry relationship and the relevant role that the government plays in fomenting these relationships. Likewise, we point out the value of adopting an integral vision of the innovation process that not only considers its technological dimension (new product development), but also the elements associated to marketing and organizational change practices. The case studied herein exemplifies the systemic character of innovation and the relevance it has for companies, particularly for SME's, to open its innovation strategy and integrate themselves with other actors to leverage its cognitive and financial resources as well as to explore new routes to bring the best of its internal technological capacities

Integrating Technology, Management and Marketing Innovation through Open Innovation Models

This paper explores, through a company case study, the importance of innovation for the competitive development of a company and how the adoption of an open innovation strategy could be effective to face typical barriers associated with the implementation of such processes. The case analysis shows the importance of the University-Industry relationship and the relevant role that the government plays in fomenting these relationships. Likewise, we point out the value of adopting an integral vision of the innovation process that not only considers its technological dimension (new product development), but also the elements associated to marketing and organizational change practices. The case studied herein exemplifies the systemic character of innovation and the relevance it has for companies, particularly for SME’s, to open its innovation strategy and integrate themselves with other actors to leverage its cognitive and financial resources as well as to explore new routes to bring the best of its internal technological capacities

Scheduling jobs on a k-stage flexible flow-shop

12 páginasWe consider the problem of makespan minimization on a flexible flow shop with k stages and ms machines at any stage. We propose a heuristic algorithm based on the identification and exploitation of the bottleneck stage, which is simple to use and to understand by practitioners. A computational experiment is conducted to evaluate the performance of the proposed method. The study shows that our method is, in average, comparable with other bottleneck-based algorithms, but with smaller variance, and that it requires less computational effor

Sistemas de coordenação de ordens: revisão, classificação, funcionamento e aplicabilidade Systems for coordinating orders: review, classification, operationality and applicability

O foco deste trabalho são os ordering systems, os quais são sistemas de informação que programam ou organizam as necessidades em termos de componentes e materiais e/ou controlam a emissão/liberação das ordens de produção e compra, podendo conter ou não regras de seqüenciamento das ordens. Dentro deste contexto, o presente artigo tem por objetivos: apresentar uma nova nomenclatura para os ordering systems, sistemas de coordenação de ordens de produção e compra (SCO); apresentar uma tipologia que permita classificar os diversos sistemas de forma racional; destacar alguns sistemas altamente promissores em termos de aplicação e que são relativamente desconhecidos no Brasil e, trazer à tona um tema importantíssimo dentro do planejamento e controle da produção (PCP) e que está um tanto esquecido na literatura científica nacional.<br>Ordering systems are the focus of this work. Ordering systems are information systems which schedule or organize requirements in terms of components and materials and/or control the production and purchase orders emission/release being able to restrain or not rules of sequencing orders. Within this context, this paper intends: to present a new nomenclature for ordering systems, Systems for Coordinating purchase and production Orders (SCO); to present a typology that is able to classify all the systems in a rational way; to discuss some systems which have high potential for success applications and that are relatively unknown in Brazil and, to highlight a theme which is highly important to Production Planning and Control (PPC) in the scientific Brazilian literature