Efficiency of the non profit Enterprise: Constitutional Ideology, Conformist Preferences and Reputation

What is, if any, the distinctive comparative advantage of the non profit enterprise? One line of theorizing, which I want to pursue in this paper, is that the non profit enterprise (in short NPE) is able to attract ideological entrepreneurs and workers (Rose-Ackerman 1996). \u201cIdeologues\u201d are agents committed the principles of a given philosophy of service, a \u201cmission\u201d in a field of provision and distribution of some welfare good or service. In terms of the idea of \u201cbasic institutions\u201d of society (Rawls 1971), a \u201cmission\u201d may be understood as typically the endeavour of providing some \u201cprimary goods\u201d such as health, education, culture, basic income (that is the basis of self-respect) and ideologues are individuals committed to the institutional mission of providing a \u201cprimary good\u201d and its fair distribution