69 research outputs found
Research note: Measuring cultural values - The case of residents' attitudes to the Saltaire Festival
This research note discusses the findings and methodological issues arising from a cultural values survey of residents, particularly in relation to civic pride. In addition to offering insights to the particular case - the Saltaire Festival in the north of England - it provides an approach that might be used elsewhere
Avaliação da satisfação do consumidor utilizando o método de equaçÔes estruturais: um modelo aplicado ao setor elétrico brasileiro
Brand-related user-generated content on social media: the roles of source and sponsorship
Unpacking Unboxing Video-Viewing Motivations: The Uses and Gratifications Perspective and the Mediating Role of Parasocial Interaction on Purchase Intent
Fabric speciality stores: customer satisfaction/dissatisfaction with information-source attributes
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