8 research outputs found

    Isabelle Boyer, Béatrice Turpin, dirs, Jeunesse, médias et lien social

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    Jeunesse, mĂ©dias et lien social rassemblent les travaux de neuf chercheurs et chercheuses selon une rĂ©partition en trois axes : les reprĂ©sentations des jeunes dans les mĂ©dias, les liens entre ces derniers et les institutions, la culture adolescente. Dans la premiĂšre partie, BĂ©atrice Cormier (pp. 11-24) traite des mĂ©diations et liens sociaux, Ă  partir d’un point de vue particulier. Selon la chercheuse, si la sociĂ©tĂ© Ă©tait auparavant soudĂ©e autour d’un socle de valeurs communes, elle connaĂźt au..

    Violaine Appel, Cécile Bando, HélÚne Boulanger, Gaëlle Crenn, Valérie Croissant, Bénédicte Toullec, (dirs), La mise en culture des territoires. Nouvelles formes de culture événementielle et initiatives des collectivités locales

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    Cet ouvrage collectif confronte diffĂ©rents Ă©vĂ©nements culturels portĂ©s par les collectivitĂ©s territoriales. Son objectif est d’apprĂ©hender un phĂ©nomĂšne politique, culturel et communicationnel qui, aujourd’hui, revĂȘt une importance majeure dans les politiques locales. Les initiatives en la matiĂšre s’accompagnent souvent de justifications sur l’importance qu’il y a de redĂ©couvrir et se rĂ©approprier des territoires injustement disqualifiĂ©s et dont on cherche Ă  amĂ©liorer l’image (Gravari-Barbas M..

    THE PROJECT: FROM THE IDEA AND APPLICATION OF THE DESIGNER TO RECEPTION A PRAGMATIC STUDY OF IMAGES ON FOOD WASTE

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    DOI: 10.12957/periferia.2015.18838Social posters and visual communication regarding concepts such as " public health", " civil responsibility", "responsible action" and practices connected to the reception of non commercial advertising images are the focus point of this article. Designers conceptualize and produce designs hoping that these become integrated into the cultural and social practices of their receivers. In the case of posters on food waste, our questioning is as follows: How does the designer conceptualize and create his final version? How do receivers appropriate these posters? Do these designs have the capacity to influence the receiver to a change of attitude? In an attempt to answer these questions, we met with two French designers, Axelle Roue and HĂ©lĂšne Petit and we questioned them on their designs on food waste, exhibited in July, 2013 in Parisian subway stations. We interviewed them on their design process, on their first versions (rough copies) up to their final version. In parallel, we also questioned the receivers (the passers-by in the Parisian subway) on how they felt about these posters. The objective was to discover if the meaning of the image sent to the receiver was identical to what the designer had planned in his design.</p

    Receipt of social and humanitarian advertisements and their effects : a pragmatic study of images of childhood

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    Afin d'examiner la rĂ©ception des publicitĂ©s sociales et humanitaires, cette Ă©tude pluridisciplinaire analyse trois dimensions initiales : savoir avec l'objet, faire/ĂȘtre avec l'objet et analyse de l'objet. Ce choix est justifiĂ© sur la base d'une mĂ©thodologie pluridimensionnelle basĂ©e sur les Ă©tudes culturelles. Nous essayons d'expliquer les processus de rĂ©ception, d'interprĂ©tation, de nĂ©gociation et les discours des individus. Le comportement des rĂ©cepteurs des publicitĂ©s sociale et humanitaire et le rĂŽle de ces derniers sont au centre de notre intĂ©rĂȘt. Cette Ă©tude est rĂ©alisĂ©e Ă  deux Ă©chelles, une Ă©tude monographique basĂ©e sur les affiches de l'Unicef France et une Ă©tude globalisante sur la rĂ©ception des publicitĂ©s sociale et humanitaire au sens large du terme.In order to study the reception of social and humanitarian advertisements, this pluridisciplinary study analyses three initial dimensions : knowing with the object, doing/being with the object and the analysis of the object. This choice has been justified on the basis of a pluridimensional methodology based on cultural studies. We aim at explaining the processes of reception, interpretation, negotiation and the discourse of individuals. The behavior of the receivers of social and humanitarian advertisements and the rĂŽle of the later are the focal points of our interest. This study has been undertaken on two levels : a monographic study of Unicef France's posters and a more global study on the reception of social and humanitarian advertisements in the broad sense of the term

    Graffiti : un processus de communication rituel

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