Search CORE

10 research outputs found

아동소비자 대상 방송광고 실태분석을 통한 규제방안 연구

Author: 남기화
Publication venue: 서울대학교 대학원
Publication date: 01/01/2002
Field of study

학위논문(석사)--서울대학교 대학원 :소비자학과,2002.Maste

SNU Open Repository and Archive

A Study on Consumers Acceptance Process of Mobile Advertising and Potential Damage Factors

Author: 남기화
Publication venue: 서울대학교 대학원
Publication date: 01/02/2011
Field of study

학위논문 (박사)-- 서울대학교 대학원 : 소비자학과, 2011.2. 여정성.Docto

SNU Open Repository and Archive

The Moderating Effect of Self-Regulatory Focus in Consumers' Advertising Attitude to Mobile Advertising 's Delivery Types

Author: 남기화
도선재
박진표
여준상
이승희
정만수
탁진영
Publication venue: 'Brand Design Association of Korea'
Publication date
Field of study

The Effects of the Expression Types of Smartphone Comparative Advertising Using Mobile on Attitude towards Brand

Author: 김상훈
남기화
류지영
문선영
이병관
이세진
이승창
이시훈
정만수
정창모
한은경
Publication venue: 'Brand Design Association of Korea'
Publication date
Field of study

Current Status and Characteristics of Japanese Corporations’ Consumer Response Systems

Author: 清水きよみ
고광명
고승희
김용자
김창호
김효숙
남기화
송인숙
이현우
이현진
허경옥
Publication venue: 'Korea Consumer Agency'
Publication date
Field of study

Needs for Corporate Social Responsibility According to Expanded Consumer Role Performance of University students consumer

Author: Benn J.
Carroll A. B.
Jacobsen E.
Johnston J.
Mohr Lois A.
Murray K. B.
Shaw D.
Wikstrom S.
김기옥
김성진
김정은
김효정
남기화
송인숙
유창조
이동원
이승희
이장원
이한준
최지호
황은애
Publication venue: 'Korea Consumer Agency'
Publication date
Field of study

Coorientational Analysis among CSR PractitionersᐨJournalistsᐨConsumers

Author: Bearden W. O.
Carroll A.
Carroll A.
Chafee S, H.
Du S.
Hensley W.
Kang H.
Kim H.
Kim K.
Kim Y.
Lee H.
Lim S.
Rifon N. J.
Schwartz M.
Sinigaglia C.
Skarmeas D.
Varadarajan P. R.
Wood D. J.
Yoon Y.
곽진희
구윤희
김봉철
김수연
김효숙
남기화
박종철
박종철
변효진
유선욱
이상민
조형오
Publication venue: 'Korean Academic Society for Public Relations'
Publication date
Field of study

Differences in Counselor and Consumer Perceptions on the Quality of Counseling Service: Focusing on Co-Orientation Model

Author: Allan Steven
Burgers A.
Chaffee S. H.
Chaffee S. H.
Cronin J. Joseph Jr.
Daunt Kate L.
Gronroos C.
Heider Fritz
Newcomb T. M.
Parasuraman A.
Rust R.
Teas R. K.
간호두
강두선
강두선
김경애
김연성
김정수
김준회
김지선
김학수
김형수
남기화
박재범
서효영
유일
이유재
이은경
이지혜
전미영
정현영
천덕희
천혜정
초필연
최수정
최철재
Publication venue: 'Korean Consumption Culture Association'
Publication date
Field of study

The Influence of Corporate Social Responsibility of Family Restaurants on Image, Preference and Revisit Intention - Based on the University Students in Seoul -

Author: Anderson E.
Arnott N.
Barich H.
Brown TJ
Carringer PT
Carroll AB
Caudron S.
Cetindamar D.
Creyer EH
David P.
Davids M.
Dean DH
Ellen PS
Fombrun C.
Freeman HL
Graafland J.
Handelman JM
Ibrahim NA
Lafferty B.
Madrigal R.
Mahoney LS
Maignan I.
Maignan I.
McGuire JB
Mohr LA
Murray KB
Robin DP
Roman R.
Ross J.
Ross JK
Russo MV
Salmones MMG
Sen S.
Sirohi N.
Smith A.
Smith G.
Sureschchandar GS
Valentine S.
Webb DJ
김재휘
김해룡
남기화
신강균
유태용
윤각
한은경
황병일
Publication venue: 'Culinary Society of Korea'
Publication date
Field of study

The Influence of Corporate Social Responsibility of Family Restaurants on Image, Preference and Revisit Intention - Based on the University Students in Seoul -

Author: Anderson E.
Arnott N.
Barich H.
Brown TJ
Carringer PT
Carroll AB
Caudron S.
Cetindamar D.
Creyer EH
David P.
Davids M.
Dean DH
Ellen PS
Fombrun C.
Freeman HL
Graafland J.
Handelman JM
Ibrahim NA
Lafferty B.
Madrigal R.
Mahoney LS
Maignan I.
Maignan I.
McGuire JB
Mohr LA
Murray KB
Robin DP
Roman R.
Ross J.
Ross JK
Russo MV
Salmones MMG
Sen S.
Sirohi N.
Smith A.
Smith G.
Sureschchandar GS
Valentine S.
Webb DJ
김재휘
김해룡
남기화
신강균
유태용
윤각
한은경
황병일
Publication venue: 'Culinary Society of Korea'
Publication date
Field of study

core