Search CORE

3 research outputs found

A Study on Information Accepter's Understandability and Reliability -Analysis of difference on information provision form, prior knowledge, sex-

Author: 간형식
김한수
박덕춘
이명천
이소연
조정식
최진원
Publication venue: 'Korea Design Knowledge Society'
Publication date
Field of study

Effects of Corporate Image, Company-Product Fit and Consumer-Company Identification on Brand Evaluations: Mediation and Moderation Effects

Author: Anderson J. C.
Ashforth Blake E.
Berens Guido
Bergami Massimo
Bhat Sobodh
Bhattacharya C. B.
Boush David
Brewer Marilyn B.
Brown Tom J.
Chaudhuri Arjun
Churchill Gilbert A.
Czellar Sandor
Dacin Peter A.
Dutton Jane E.
Fabrigar Leandre R.
Feldman Jack M.
Fornell Claes
Gerbing David W.
Keller Kervin Lane
Lemmink Jos
Moon Junyean
Moorman Christine
Prahalad C. K.
Sen Sankar
Smith Daniel C.
간형식
김용만
안광호
이태민
한동철
Publication venue: 'Korean Academy of Commodity Science & Technology'
Publication date
Field of study

The Role of Reward Price and Reward Type on Message Framing Effect in Reward Program

Author: Block Lauren G.
Bolton Ruth N.
Chandon Pierre
Dhar Ravi
Dowling Grahame R.
Dr?e Xavier
Edvardsson Bo
Hirschman Elizabeth C.
Kahneman Daniel
Kivetz Ran
Levin Irwin P.
Meyerowitz Beth E.
Nunes Joseph C.
O'Brein Louise
Papatla Purushottam
Putrevu Sanjay
Rothchild Michael L.
Rothman Alexander J.
Sharp Byron
Shiv Baba
Smith Stephen M.
Strahilevitz Michal
Tversky Amos
Zhang Yong
간형식
김경식
박성용
이석규
최원근
황선진
Publication venue: 'Korean Academy of Commodity Science & Technology'
Publication date
Field of study

core