中国市場における日系食品企業の 販売戦略に関する分析 : 日系H社の購買層戦略を事例として

With the rapid developed economy, China has changed from the worldʼsfactory to the market. The huge customer formed by the large populationis extremely attractive to any enterprise in the world, and same toJapanese companies. Japanese goods are very attractive in China becauseof their safety and quality. As a part of daily consumption, Japanese diethas appeal for health, safety and so on. As a result, the number of Japanesefood companies which sold in China is also on the rise. However, due to thelack of analysis of Chinaʼs consumption environment and purchasingactions, many Japanese catering companies have failed in Chinese market,and out.Food in China is not only a consumption, but a culture. Different agesand social backgrounds have different understanding, for food andconsumption concepts. Enterprises, by aiming at the people which areinterested in their own commodities to make relative price strategy isparticularly important.By the data of Chinese diet, this paper studies Chinese people whichhave enough desire to buy Japanese food or not, and their purchasingpower. After that, taking the specific operation of H company as anexample, To analyze the purchase of the population, what kind of planningand price strategy enterprise must be to have.Hope to play a reference role

中国市場における日系食品企業のプロモーション戦略に関する分析 : 日系H社の事例を中心に

With the rapid developed economy, China has changed from the world’sfactory to the market. The huge customer formed by the large populationis extremely attractive to any enterprise in the world, and same toJapanese companies. Japanese goods are attractive in China because oftheir safety and quality. As a part of daily consumption, Japanese diet hasappeal for health, safety and so on. As a result, the number of Japanesefood companies which sold in China is also on the rise.For enterprises, the promotion means of their products are especiallyimportant. Successful publicity can save costs and expand sales. Due to therapid economic development in China, the society has changed rapidly.Under this background, the means of propaganda have become diversified.Foreign enterprises which hoping to sell in China, especially a new productthat is not well known by Chinese people, the promotion means choose andthe publicity effect analysis become critical.For different commodities, the means of publicity should be different. Inthis paper, the specific publicity means of H company are analyzed bystatistics, which is about when a new food wants to be promoted in China,what kind of publicity means should be used to achieve the maximumbenefit. Hope to play a reference role to other enterprises

中国市場における日系食品企業の製品戦略に関する分析 : 日系H社の事例を中心に

In this paper, I have described the development of Company H’s productstrategy in the Chinese market, which was established in roughly threestages. In the first stage, the company confirmed that there was a certainlevel of product demand in the Chinese market through antenna stores andthorough tasting and development. Next, in the second stage, by promotingthe localization strategy in product development, we have improved thesatisfaction level of local consumers and achieved sales expansion bypromoting further adjustments. By juxtaposing this localization strategywith the promotion strategy, the company has promoted the recognition ofJapanese style curry among Chinese consumers. Finally, we believe thatthe current third staircase aims to further expand sales in the market bydiversifying the product through various adjustments.With the progress of these efforts, Company H has achieved somesuccess

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大地电磁测深法(MT)是以天然交变电流为场源的电磁勘探方法,最大的特点在于勘探深度大,对于解释地层深部构造来说是一种重要的方法。尽管大地电磁测深法已经取得了广泛的应用,但是在构造断裂带比较的复杂地区,使用MT方法勘探能否真实反映地下构造分布是一

薄板状导体地-井瞬变电磁场数值模拟及晚期响应特征

瞬变电磁在导电板状体中的感应涡流进入晚期后涡流分布状况已经趋于稳定,并按指数规律衰减。在等效数学模型中,利用等效涡流法计算晚期瞬变电磁响应更为简便,该方法能计算1～4块任意组合体和有导电围岩或覆盖层的响应情况,具有一定的适用性。本文推导了晚期瞬变电磁等效涡流场感应电压的计算方法,通过对4种典型地电模型进行数值模拟和晚期异常特征分析,得出以下结论:①在断电延时较短时,导电体异常响应幅值较大,当钻孔从异常体中心位置穿过时,异常形态为单峰正异常响应;随着时间推移,电磁响应逐步衰减。②当钻孔位于矿体边界位置时,水平矿体产生三峰对称状异常,异常峰值为负异常;倾角为45°时,矿体异常形态出现非对称正负异常,矿体顶侧出现负异常,底侧出现正异常。③相同产状条件下,简单组合板状体异常幅值较单板状体的异常幅值增大,其异常形态符合单板状体的异常响应特征。此项研究成果对利用正演拟合完善地-井瞬变电磁法的后期解释工作以及工区布置参数的确定,如回线大小、剖面长度、发射电流大小等,具有一定的意义

Realization of information collection and monitoring in new energy electric vehicle production workshop

为实现新能源电动汽车数字化车间的建设,完成企业智能制造系统的更新与升级,建立相应的数据采集与智能监控网络系统,实现车间设备联网与信息自动采集,车间设备状态的实时监控,设备的运转率、故障率的统计分析,总装线的辅助报工等。应用SCADA软件系统对各个设备的信息的采集,通过实时报表来管理车间的设备及时发现设备的故障所在,解决现场数据记录与处理的工作,提高企业办公自动化的效率,为实现数字化车间奠定坚实的基础

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针对检测远距离光纤链路时光时域反射仪（OTDR）空间分辨率过低的问题，文章提出一种线性调频（LFM）-Golay OTDR方案。该方案通过生成周期LFM信号调制光信号，生成Golay序列信号调制周期LFM光信号来提高OTDR的动态范围和空间分辨率。实验结果表明，在长度为200 km的待测光纤链路中，LFM-Golay OTDR的空间分辨率可达到0.22 m，参数设置相同的情况下，比单脉冲OTDR动态范围提高了约15 dB，与Golay码OTDR和LFM OTDR相比动态范围提高了约6 dB

Method for extracting phycocyanin

一种提取藻蓝胆素的方法，包括以下步骤：往藻蓝蛋白粉末中加入醇类溶液，避光加热回流，得到第一产物；将第一产物离心分离，取上清液，得到第二产物；将第二产物过滤后旋蒸，得到第三产物；将第三产物过滤后离心，取上清液，加入氯仿和水，静置，收集下层液体，得到第四产物；往第四产物中加入盐酸溶液，接着收集下层液体，得到第五产物；往第五产物加入盐酸溶液，混合均匀后静置，接着收集下层液体，得到第六产物；将第六产物中的氯仿吹干，得到藻蓝胆素。与从螺旋藻中天然提取藻蓝胆素相比，上述提取藻蓝胆素的方法，周期短，工艺较简单。与从表达藻蓝胆素的大肠杆菌中发酵生产藻蓝胆素相比，上述提取藻蓝胆素的方法提高了提取效率