87 research outputs found

    PENGARUH BRAND EXPERIENCE TERHADAP BRAND EQUITY MELALUI COSTUMER COMMITMENT DAN CUSTOMER SATISFACTION PADA KEDAI KOPI ZXC DI SURABAYA

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    Today's business competition is unavoidable along with themore innovative business people and the development of technology.One of the competitive advantages that every business person wants togain is a good brand experience. A good brand experience will providesatisfaction for customers which in turn will provide additional valuefor a brand. This study aims to analyze the effect of brand experience onbrand equity by considering customer commitment and customersatisfaction at Surabaya Town Square. Quantitative methods are usedin conducting research based on primary data. A total of 150respondents who became the research sample using a samplingtechnique using purposive sampling. In conducting the analysis usingthe SEM approach using the help of the SmartPLS program. The resultsof this study indicate that there is a significant positive effect betweenbrand experience on customer commitment and satisfaction, but doesnot have a significant effect on brand equity; There is no positive effectbetween customer commitment and brand equity; but there is a positiveeffect between customer commitment and brand equit

    Critical resource loading for small projects within the petro-chemical industry.

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    Master of Commerce in Leadership Studies. University of KwaZulu-Natal, Durban 2015.The efficient management of the resources pool required in the successful completion of small projects within the petro-chemical industry is critical for organisation within the particular industry. The skills required to manage this efficiency specifically in projects has been viewed as a skill that does not necessarily require one to have a specific qualification in project management. The scope of the research project was to define a hypothesis, review relevant literature on previous research and review the hypothesis based on historical data and feedback from the industry received via questionnaires and observations. The key objective of the research project was the development of a model that would provide details of the level of effort for the critical resource types at different phases of the project life cycle. The quantitative research methodology focused firstly on the review and utilisation of academic literature conducted previously on this topic, secondly on the evaluation of feedback from questionnaires distributed to project managers and engineers within and external to Sasol and lastly on participant observations based on previous projects where the researcher had been part of the project team. The initial hypothesis that was adopted prior to commencement of the research process entailed graphical level of effort models for the project management, technical, sponsor and business resources required to successfully move through the different project phases. The hypothesis was analysed against the research results and updated accordingly to provide the proposed level of effort model. The model was then presented and explained in detail in the dissertation to ensure a clear understanding and alignment in terms of the complexity of the project, type of the project, total budget of the project and the planned duration of the project in months. The dissertation has therefore contributed to industry and academia a level of effort model that can assist project managers and engineers to define the phase deliverables and the level of effort required per resources for a particular phase of the four phased project life cycle model. The model presented is dynamic in that it clearly indicates the maximum percentage of effort required per resource; the model, however, does not provide a ramp up or ramp down rate within a particular phase. The details of the ramp up or ramp down rate among other ideas are provided in the dissertation as potential recommendations for future studies

    Pemetaan Potensi Produksi Padi Sawah (Oryza Sativa L) dengan Menggunakan Model Simulasi Tanaman di Kabupaten Minahasa Selatan

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    South Minahasa Regency is one of regencies in the province of North Sulawesi, which had agro-climatic conditions suitable for the growth of rice plants. To determine the growth and development of the rice crop in the South Minahasa District, with various agro-climatic conditions can be simulated models of rice plants. This study aims to determine the potential for rice production in South Minahasa Regency and mapping potential for rice production in South Minahasa Regency. This research was conducted through the collection of climate data (solar radiation, air temperature, air humidity, while irradiation and precipitation) and the data on latitude and longitude coordinates. Implementation using simulation models of rice plants Rice Shierary V.2.1 to determine the potential of rice production and rice production potential mapping in South Minahasa district to use Photo Satellite Imagery processed through ArcView 3.3 software. Research results show the potential of rice production is the village Popontolen 6.11 ton ha-1, village Pakuweru 5.73 ton ha-1, and the Village Karowa 9.00 ton ha-1, the highest production potential are among the sites that Karowa Village 9.00 ton ha-1 is due to have the most ideal temperature for growth and development of paddy rice at an average of 23.12 ° C, and the average rainfall is 293.50 mm and 103.42 mm evapotranspiration. Data from the study indicate the potential for a higher yield than the data Provitas paddy rice official South Minahasa District of 2010-2014. This shows that the achievement of rice production in the district south minahasa not optimal. Hopefully the results of this study be input for agencies involved in this case the Department of Agriculture and Livestock South Minahasa regency in optimizing rice production with activities touching the supporting factors of production such as the provision of improved seed, fertilizer use impartial, repair dams and irrigation networks as well as the use of tools and agricultural machinery so as to increase farmers\u27 income

    ANALISIS PENGARUH DEBT DEFAULT, DISCLOSURE, DAN OPINION SHOPPING TERHADAP PENERIMAAN OPINI AUDIT GOING CONCERN

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     Analysis of the Influence of Debt Default, Disclosure, And Opinion Shopping To Acceptance Of Going Concern Audit Opinion (Empirical Study On Textile And Garment Companies Listed In Indonesia Stock Exchange Period 2012-2016)  The purpose of this research is to find out the influence of debt default, disclosure, and opinion shopping toward acceptance of going concern audit opinion. Debt default used current ratio, disclosure was measured by Wallace index, and opinion shopping was measured by dummy variable. While going concern audit opinion was measured by dummy variable.     The number of population in this research is all textile and garment companies which is go public and listed in Indonesia Stock Exchange from 2012 until 2016 that is 17 companies. Sampling method used by researchers is purposive sampling there are 7 companies from 2012 until 2016 so that the total observation of this research as many as 35 objects of observation. The data used is secondary data. The analysis technique used is logistic regression with enter method and using Statistical Package for Social Sciences (SPSS) ver 25 application as test equipment. The result of this research shows that partially debt default has a significant negative effect on acceptance of going concern audit opinion, while disclosure, and opinion shopping do not have an effect on acceptance of going concern audit opinion. The test results simultaneously show that the debt default, disclosure, and opinion shopping have a significant effect on the acceptance of going concern audit opinion. Keywords: Going Concern Opinion, Debt Default, Disclosure, and Opinion Shoppin

    Canadian undergraduates' reports of co-curricular involvement across the degree

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    The present study investigated university student beliefs and behaviours with respect to co-curricular activities among incoming (n=983), mid-degree (n=173), and graduating (n=1006) students. When asked about their most significant learning experiences during their time at university, graduating students were more likely to report on co-curricular activities than those related to coursework. However, participation in co-curricular activities was not related to graduating students’ feelings of preparedness to undertake a job search or apply for post-graduate education. Incoming students reported clear intentions to participate in some types of co-curricular activities (e.g.,  volunteering, intramural sports, clubs) but were more uncertain about others (e.g.,  events or activities related to global awareness, or diversity and inclusion). Parallel findings were observed with respect to actual co-curricular involvement among mid-degree and graduating students. This research is discussed in the context of university efforts to promote co-curricular activities to students in order to develop career ready transferrable skills, and the relevance of particular patterns of involvement to the current job market

    Canadian Undergraduates' Reports of Co-curricular Involvement Across the Degree

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    The present study investigated university student beliefs and behaviours with respect to co-curricular activities among incoming (n=983), mid-degree (n=173), and graduating (n=1006) students. When asked about their most significant learning experiences during their time at university, graduating students were more likely to report on co-curricular activities than those related to coursework. However, participation in co-curricular activities was not related to graduating students’ feelings of preparedness to undertake a job search or apply for post-graduate education. Incoming students reported clear intentions to participate in some types of co-curricular activities (e.g.,  volunteering, intramural sports, clubs) but were more uncertain about others (e.g.,  events or activities related to global awareness, or diversity and inclusion). Parallel findings were observed with respect to actual co-curricular involvement among mid-degree and graduating students. This research is discussed in the context of university efforts to promote co-curricular activities to students in order to develop career ready transferrable skills, and the relevance of particular patterns of involvement to the current job market

    Training simulated patients: evaluation of a training approach using self-assessment and peer/tutor feedback to improve performance

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    <p>Abstract</p> <p>Background</p> <p>Most medical schools use simulated patients (SPs) for teaching. In this context the authenticity of role play and quality of feedback provided by SPs is of paramount importance. The available literature on SP training mostly addresses instructor led training where the SPs are given direction on their roles. This study focuses on the use of peer and self evaluation as a tool to train SPs.</p> <p>Methods</p> <p>SPs at the medical school participated in a staff development and training programme which included a) self-assessment of their performance while observing video-tapes of their role play using a structured guide and b) peer group assessment of their performance under tutor guidance. The pre and post training performance in relation to authenticity of role play and quality of feedback was blindly assessed by students and tutors using a validated instrument and the scores were compared. A focus group discussion and a questionnaire assessed acceptability of the training programme by the SPs.</p> <p>Results</p> <p>The post-training performance assessment scores were significantly higher (p < 0.05) than the pre-training scores. The degree of improvement in the quality of feedback provided to students was more when compared to the improvement of role play. The acceptability of the training by the SPs was very satisfactory scoring an average of 7.6 out of 10. The majority of the SPs requested the new method of training to be included in their current training programme as a regular feature.</p> <p>Conclusion</p> <p>Use of structured self-reflective and peer-interactive, practice based methods of SP training is recommended to improve SP performance. More studies on these methods of training may further refine SP training and lead to improvement of SP performance which in turn may positively impact medical education.</p
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