9,909 research outputs found
Trust- and Distrust-Based Recommendations for Controversial Reviews
Recommender systems that incorporate a social trust network among their users have the potential to make more personalized recommendations compared to traditional collaborative filtering systems, provided they succeed in utilizing the additional trust and distrust information to their advantage. We compare the performance of several well-known trust-enhanced techniques for recommending controversial reviews from Epinions.com, and provide the first experimental study of using distrust in the recommendation process
The Economic Case for Cyberinsurance
We present three economic arguments for cyberinsurance. First, cyberinsurance results in higher security investment, increasing the level of safety for information technology (IT) infrastructure. Second, cyberinsurance facilitates standards for best practices as cyberinsurers seek benchmark security levels for risk management decision-making. Third, the creation of an IT security insurance market redresses IT security market failure resulting in higher overall societal welfare. We conclude that this is a significant theoretical foundation, in addition to market-based evidence, to support the assertion that cyberinsurance is the preferred market solution to managing IT security risks.
The effects of provider control of Blue Shield plans : regulatory options / BEBR No. 645
Title page includes summary.Includes bibliographical references (p. 30-32)
Learning Personalized Risk Preferences for Recommendation
The rapid growth of e-commerce has made people accustomed to shopping online.
Before making purchases on e-commerce websites, most consumers tend to rely on
rating scores and review information to make purchase decisions. With this
information, they can infer the quality of products to reduce the risk of
purchase. Specifically, items with high rating scores and good reviews tend to
be less risky, while items with low rating scores and bad reviews might be
risky to purchase. On the other hand, the purchase behaviors will also be
influenced by consumers' tolerance of risks, known as the risk attitudes.
Economists have studied risk attitudes for decades. These studies reveal that
people are not always rational enough when making decisions, and their risk
attitudes may vary in different circumstances.
Most existing works over recommendation systems do not consider users' risk
attitudes in modeling, which may lead to inappropriate recommendations to
users. For example, suggesting a risky item to a risk-averse person or a
conservative item to a risk-seeking person may result in the reduction of user
experience. In this paper, we propose a novel risk-aware recommendation
framework that integrates machine learning and behavioral economics to uncover
the risk mechanism behind users' purchasing behaviors. Concretely, we first
develop statistical methods to estimate the risk distribution of each item and
then draw the Nobel-award winning Prospect Theory into our model to learn how
users choose from probabilistic alternatives that involve risks, where the
probabilities of the outcomes are uncertain. Experiments on several e-commerce
datasets demonstrate that our approach can achieve better performance than many
classical recommendation approaches, and further analyses also verify the
advantages of risk-aware recommendation beyond accuracy
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