Understanding the determinants of s-commerce adoption: From unified theory of acceptance and use of technology (UTAUT) perspective

Social commerce has become a new trend of inquiry for researchers to investigate the behaviour of consumer in online shopping. Linkedln, Facebook and Twitter is a popular social networking that opened opportunities for new business models. The combination between Web 2.0 social media technologies and infrastructure had support online interactions and user to the acquisition of product and services. To understanding the user’s social shopping intention, this study conducted an empirical study based on questionnaire that had develop to investigate what is the factors affect the user’s intention of participation in social commerce. This research proposed unified theory of acceptance and use of technology (UTAUT) to study actual use of social commerce. This study will examine four direct effects on social commerce adoption such as Performance Expectancy (PE), Effort Expectancy (EE), Social Influence (SI), and Facilitating Condition (FC

Towards a UTAUT-based model for studying the integrating physical and virtual identity access management systems in e-government domain

The success of any technology is not only dependent on the number of good reviews or great revenues, but also on the factors that can help one comprehend the level of acceptance that can be expected from any technology. This paper discusses the progress of acceptance theories and models, which have led to the development of an effective model that can be used to calculate the level of predicting, explaining, and understanding individuals’ acceptance for a new proposed system, called Ubiquitous Identity Access Management System (UbIAMS), that provides interoperability between the physical and virtual spaces, alongside to three perspectives: Security, which includes identity; User Experience, comprising Usability; and Acceptability, containing Accessibility. Existing research in this area tend to focus on one of these research perspectives. However, there is little evidence that researchers have approached the issue of an overlap and conflict between these three research perspectives with the intent of building a cohesive understanding of integrating physical and virtual Identity Access Management Systems (IAMSs) in e-government domain and the relationships that exist between the different dimensions and components. Consequently, this paper has developed a conceptual Unified Theory of Acceptance and Use of Technology (UTAUT)-based model for integrating physical and virtual IAMSs

Internet banking usage among academic staff at the University of KwaZulu-Natal.

Master of Commerce in Information Systems and Technology. University of KwaZulu-Natal, Durban 2015.Internet banking has become an important e-service, offering benefits to both customers and banking institutions. In spite of these benefits, many customers continue to resist the use of Internet banking for many reasons. In order to increase their customer base, it would be prudent for banks to ascertain factors that have a positive association with existing customers’ Internet banking usage. In this study, the researcher determined whether four factors (constructs), namely, performance expectancy, effort expectancy, social influence and facilitating conditions from the Unified Theory of Acceptance and Use of Technology (UTAUT) model are associated with academics’ Internet banking usage. Furthermore, the model was modified to include perceived risk (security risk) and trust as explored in previous studies, to explore their association with academics’ behavioural intention to use Internet banking. Primary data was collected through a Web-based questionnaire from 272 academics at the University of KwaZulu-Natal (UKZN). The Statistical Package for Social Sciences (SPSS) was used to analyse the primary data collected. Descriptive and inferential statistics were used to address the research objectives comprising frequencies, percentages, Fisher’s exact tests, correlation analysis and multiple regression analysis. The results revealed that, while performance expectancy, effort expectancy and facilitating conditions had a positive association with academics’ Internet banking usage, it was not possible to find support for an association for social influence with academics’ Internet banking usage. Secondly, while trust had a positive association with academics’ behavioural intention to use Internet banking, it was not possible to reject the null hypothesis that perceived risk had no association with academics’ behavioural intention to use Internet banking. The results from this study will likely provide valuable information to banks that are planning their Internet banking strategies

Social inclusion: an e-government approach to access social welfare benefits

Today, governments worldwide are seizing the benefits of the Internet for better government administration. Governments must provide services to all citizens, but this is most challenging to achieve electronically when some citizens are offline, yet transformational to the government administration when achieved. Therefore, the thesis investigated the factors influencing egovernment adoption in Nottingham where social welfare benefits will be claimed exclusively online via the Universal Credit (UC) system. UC is an example of a government service conforming to the broader UK Digital by Default strategy for government administration, which supports the EU goal of improving social inclusion through digital inclusion. Therefore, the motivation for the thesis is social justice for those digitally excluded citizens who may be socially impacted by the unintended consequences of e-government initiatives. The study used an adapted Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) model to understand the factors influencing citizens’ adoption of UC. The research model added Internet experience, awareness, security and trust as external factors influencing adoption, while hedonic motivation was modelled as an internal factor. UTAUT2 was also modified to reflect the broader goal of social inclusion. The study demonstrated that the behavioural intention to adopt e-government depended on whether the digital public service had a fall-back to use traditional channels or not. 61.3% of the benefits claimants were unaware of UC rollout in Nottingham, which indicates a lack of citizen readiness. Overall, the experience of using the Internet, facilitating conditions, behavioural intention and the habit of using digital public services determined usage behaviour. 40.2% of the participants thought digital inclusion improved their social lives, while 30.9% were indifferent. The 40.2% indicates a good starting point for e-government adoption. These findings led to the Modified UTAUT2 (M-UTAUT2) model, which is applicable outside the case study. The thesis also made other theoretical contributions. The findings and the conclusions from the qualitative and quantitative researches conducted as part of the build-up to the thesis were used to derive an e-government adoption process that considers the continued use of e-government, which leads to successful e-government. The model has two processes: awareness (with two stages: awareness and initial use) and habitual (with one stage: continued use). Additionally, the study recommended the global digital technology market as a new e-government actor due to the changing digital inclusion landscape