Revenue Management and Demand Fulfillment: Matching Applications, Models, and Software

Recent years have seen great successes of revenue management, notably in the airline, hotel, and car rental business. Currently, an increasing number of industries, including manufacturers and retailers, are exploring ways to adopt similar concepts. Software companies are taking an active role in promoting the broadening range of applications. Also technological advances, including smart shelves and radio frequency identification (RFID), are removing many of the barriers to extended revenue management. The rapid developments in Supply Chain Planning and Revenue Management software solutions, scientific models, and industry applications have created a complex picture, which appears not yet to be well understood. It is not evident which scientific models fit which industry applications and which aspects are still missing. The relation between available software solutions and applications as well as scientific models appears equally unclear. The goal of this paper is to help overcome this confusion. To this end, we structure and review three dimensions, namely applications, models, and software. Subsequently, we relate these dimensions to each other and highlight commonalities and discrepancies. This comparison also provides a basis for identifying future research needs.Manufacturing;Revenue Management;Software;Advanced Planning Systems;Demand Fulfillment

Advanced demand and a critical analysis of revenue management

Pre-print; author's draftThis paper presents a theoretical framework of advanced demand through six propositions. The framework introduces the concept of acquisition and valuation risks and suggests that advanced demand distribution is rooted in the trade off between them. Furthermore, since advanced buyers may not consume, firms may be able to re-sell capacity relinquished. The study then proposes how refunds could provide additional revenue to firms. The study further suggests theoretical reasons why and when service firms are able to practice revenue management, suggesting that RM tools such as overbooking and demand forecasting may not be the only tools for higher revenue

Revenue Management and Demand Fulfillment: Matching Applications, Models, and Software

Recent years have seen great successes of revenue management, notably in the airline, hotel, and car rental business. Currently, an increasing number of industries, including manufacturers and retailers, are exploring ways to adopt similar concepts. Software companies are taking an active role in promoting the broadening range of applications. Also technological advances, including smart shelves and radio frequency identification (RFID), are removing many of the barriers to extended revenue management. The rapid developments in Supply Chain Planning and Revenue Management software solutions, scientific models, and industry applications have created a complex picture, which appears not yet to be well understood. It is not evident which scientific models fit which industry applications and which aspects are still missing. The relation between available software solutions and applications as well as scientific models appears equally unclear. The goal of this paper is to help overcome this confusion. To this end, we structure and review three dimensions, namely applications, models, and software. Subsequently, we relate these dimensions to each other and highlight commonalities and discrepancies. This comparison also provides a basis for identifying future research needs

Revenue Management for Make-to-Order and Make-to-Stock Systems

With the success of Revenue Management (RM) techniques over the past three decades in various segments of the service industry, many manufacturing firms have started exploring innovative RM technologies to improve their profits. This dissertation studies RM for make-to-order (MTO) and make-to-stock (MTS) systems. We start with a problem faced by a MTO firm that has the ability to reject or accept the order and set prices and lead-times to influence demands. The firm is confronted with the problem to decide, which orders to accept or reject and trade-off the price, lead-time and potential for increased demand against capacity constraints, in order to maximize the total profits in a finite planning horizon with deterministic demands. We develop a mathematical model for this problem. Through numerical analysis, we present insights regarding the benefits of price customization and lead-time flexibilities in various demand scenarios. However, the demands of MTO firms are always hard to be predicted in most situations. We further study the above problem under the stochastic demands, with the objective to maximize the long-run average profit. We model the problem as a Semi-Markov Decision Problem (SMDP) and develop a reinforcement learning (RL) algorithm-Q-learning algorithm (QLA), in which a decision agent is assigned to the machine and improves the accuracy of its action-selection decisions via a “learning process. Numerical experiment shows the superior performance of the QLA. Finally, we consider a problem in a MTS production system consists of a single machine in which the demands and the processing times for N types of products are random. The problem is to decide when, what, and how much to produce so that the long-run average profit. We develop a mathematical model and propose two RL algorithms for real-time decision-making. Specifically, one is a Q-learning algorithm for Semi-Markov decision process (QLS) and another is a Q-learning algorithm with a learning-improvement heuristic (QLIH) to further improve the performance of QLS. We compare the performance of QLS and QLIH with a benchmarking Brownian policy and the first-come-first-serve policy. The numerical results show that QLIH outperforms QLS and both benchmarking policies

"Rotterdam econometrics": publications of the econometric institute 1956-2005

This paper contains a list of all publications over the period 1956-2005, as reported in the Rotterdam Econometric Institute Reprint series during 1957-2005.

Revenue Management: Advanced Strategies and Tools to Enhance Firm Profitability

Much of the past research on revenue management (RM) has focused on forecasting and optimization models and, more recently, on adaptation of RM to the specific needs in various industries, such as restaurants, car rental, transport and even health care services. Surprisingly, although many industries have become increasingly customer-focused, the customer seems to have been relatively forgotten in this stream of research. Our intent in this monograph is to help explore the role of marketing in RM in more depth

Coordinated planning in revenue management

Revenue management has been applied in service industries for more than thirty years. Since then, revenue management has been transferred to other industries like manufacturing or e- fulfillment. Short-term revenue management decisions are taken based on other, longer-term decisions such as decisions about actual capacity, segment-based prices or the price fences in place. While optimization approaches have been developed for each of these planning tasks in isolation, existing approaches typically do not consider interactions between planning tasks. This thesis considers coordinated planning in revenue management, that is the interaction of revenue management decisions with other planning tasks. First, we provide an overview of both the literature on coordinated decision making in the context of revenue management in different industries, and the literature on existing frameworks, which aim to structure the planning tasks around revenue management. We find that the planning tasks relevant to revenue management differ across the industries considered. Moreover, planning tasks are relevant on different hierarchical levels in different industries. We discuss an approach for an industry-independent framework. Based on the relevant planning tasks identified, we investigate the long-term performance of revenue management and therefore the integration of revenue management and customer relationship management. We present a stochastic dynamic programming approach, where the firm’s allocation decision impacts future customer demands by influencing the repurchase probabilities of customers, depending on whether their request has been accepted or rejected. We show that a protection level policy is not necessarily optimal in a two-period setting. In a numerical study, we find that the value of looking ahead in time is low on average but may be substantial in some scenarios. However, the benefit from regular demand updates is considerably higher than the additional value of looking ahead in time on average. Lastly, we investigate the interaction of revenue management and fencing. We account for the trade-off between price-driven demand leakage on the one hand and costs for fencing on the other hand. We show that fencing decisions have an impact on the optimal capacity allocation, but that this is not the case vice versa as the fencing decision does not depend on the allocation decision. Taking both decisions sequentially is therefore optimal. We extend our approach in order to account for additional stock-out-based demand substitution. Then, both decisions depend on each other and firms should take both decisions simultaneously

Constructive solution methodologies to the capacitated newsvendor problem and surrogate extension

The newsvendor problem is a single-period stochastic model used to determine the order quantity of perishable product that maximizes/minimizes the profit/cost of the vendor under uncertain demand. The goal is to fmd an initial order quantity that can offset the impact of backlog or shortage caused by mismatch between the procurement amount and uncertain demand. If there are multiple products and substitution between them is feasible, overstocking and understocking can be further reduced and hence, the vendor\u27s overall profit is improved compared to the standard problem. When there are one or more resource constraints, such as budget, volume or weight, it becomes a constrained newsvendor problem. In the past few decades, many researchers have proposed solution methods to solve the newsvendor problem. The literature is first reviewed where the performance of each of existing model is examined and its contribution is reported. To add to these works, it is complemented through developing constructive solution methods and extending the existing published works by introducing the product substitution models which so far has not received sufficient attention despite its importance to supply chain management decisions. To illustrate this dissertation provides an easy-to-use approach that utilizes the known network flow problem or knapsack problem. Then, a polynomial in fashion algorithm is developed to solve it. Extensive numerical experiments are conducted to compare the performance of the proposed method and some existing ones. Results show that the proposed approach though approximates, yet, it simplifies the solution steps without sacrificing accuracy. Further, this dissertation addresses the important arena of product substitute models. These models deal with two perishable products, a primary product and a surrogate one. The primary product yields higher profit than the surrogate. If the demand of the primary exceeds the available quantity and there is excess amount of the surrogate, this excess quantity can be utilized to fulfill the shortage. The objective is to find the optimal lot sizes of both products, that minimize the total cost (alternatively, maximize the profit). Simulation is utilized to validate the developed model. Since the analytical solutions are difficult to obtain, Mathematical software is employed to find the optimal results. Numerical experiments are also conducted to analyze the behavior of the optimal results versus the governing parameters. The results show the contribution of surrogate approach to the overall performance of the policy. From a practical perspective, this dissertation introduces the applications of the proposed models and methods in different industries such as inventory management, grocery retailing, fashion sector and hotel reservation