A Comparative Study of the Perceptual Sensitivity of Topological Visualizations to Feature Variations

Color maps are a commonly used visualization technique in which data are mapped to optical properties, e.g., color or opacity. Color maps, however, do not explicitly convey structures (e.g., positions and scale of features) within data. Topology-based visualizations reveal and explicitly communicate structures underlying data. Although we have a good understanding of what types of features are captured by topological visualizations, our understanding of people's perception of those features is not. This paper evaluates the sensitivity of topology-based isocontour, Reeb graph, and persistence diagram visualizations compared to a reference color map visualization for synthetically generated scalar fields on 2-manifold triangular meshes embedded in 3D. In particular, we built and ran a human-subject study that evaluated the perception of data features characterized by Gaussian signals and measured how effectively each visualization technique portrays variations of data features arising from the position and amplitude variation of a mixture of Gaussians. For positional feature variations, the results showed that only the Reeb graph visualization had high sensitivity. For amplitude feature variations, persistence diagrams and color maps demonstrated the highest sensitivity, whereas isocontours showed only weak sensitivity. These results take an important step toward understanding which topology-based tools are best for various data and task scenarios and their effectiveness in conveying topological variations as compared to conventional color mapping

Networks and trust: systems for understanding and supporting internet security

Includes bibliographical references.2022 Fall.This dissertation takes a systems-level view of the multitude of existing trust management systems to make sense of when, where and how (or, in some cases, if) each is best utilized. Trust is a belief by one person that by transacting with another person (or organization) within a specific context, a positive outcome will result. Trust serves as a heuristic that enables us to simplify the dozens decisions we make each day about whom we will transact with. In today's hyperconnected world, in which for many people a bulk of their daily transactions related to business, entertainment, news, and even critical services like healthcare take place online, we tend to rely even more on heuristics like trust to help us simplify complex decisions. Thus, trust plays a critical role in online transactions. For this reason, over the past several decades researchers have developed a plethora of trust metrics and trust management systems for use in online systems. These systems have been most frequently applied to improve recommender systems and reputation systems. They have been designed for and applied to varied online systems including peer-to-peer (P2P) filesharing networks, e-commerce platforms, online social networks, messaging and communication networks, sensor networks, distributed computing networks, and others. However, comparatively little research has examined the effects on individuals, organizations or society of the presence or absence of trust in online sociotechnical systems. Using these existing trust metrics and trust management systems, we design a set of experiments to benchmark the performance of these existing systems, which rely heavily on network analysis methods. Drawing on the experiments' results, we propose a heuristic decision-making framework for selecting a trust management system for use in online systems. In this dissertation we also investigate several related but distinct aspects of trust in online sociotechnical systems. Using network/graph analysis methods, we examine how trust (or lack of trust) affects the performance of online networks in terms of security and quality of service. We explore the structure and behavior of online networks including Twitter, GitHub, and Reddit through the lens of trust. We find that higher levels of trust within a network are associated with more spread of misinformation (a form of cybersecurity threat, according to the US CISA) on Twitter. We also find that higher levels of trust in open source developer networks on GitHub are associated with more frequent incidences of cybersecurity vulnerabilities. Using our experimental and empirical findings previously described, we apply the Systems Engineering Process to design and prototype a trust management tool for use on Reddit, which we dub Coni the Trust Moderating Bot. Coni is, to the best of our knowledge, the first trust management tool designed specifically for use on the Reddit platform. Through our work with Coni, we develop and present a blueprint for constructing a Reddit trust tool which not only measures trust levels, but can use these trust levels to take actions on Reddit to improve the quality of submissions within the community (a subreddit)

Uncovering nodes that spread information between communities in social networks

From many datasets gathered in online social networks, well defined community structures have been observed. A large number of users participate in these networks and the size of the resulting graphs poses computational challenges. There is a particular demand in identifying the nodes responsible for information flow between communities; for example, in temporal Twitter networks edges between communities play a key role in propagating spikes of activity when the connectivity between communities is sparse and few edges exist between different clusters of nodes. The new algorithm proposed here is aimed at revealing these key connections by measuring a node's vicinity to nodes of another community. We look at the nodes which have edges in more than one community and the locality of nodes around them which influence the information received and broadcasted to them. The method relies on independent random walks of a chosen fixed number of steps, originating from nodes with edges in more than one community. For the large networks that we have in mind, existing measures such as betweenness centrality are difficult to compute, even with recent methods that approximate the large number of operations required. We therefore design an algorithm that scales up to the demand of current big data requirements and has the ability to harness parallel processing capabilities. The new algorithm is illustrated on synthetic data, where results can be judged carefully, and also on a real, large scale Twitter activity data, where new insights can be gained

A Business Intelligence Solution For Ticket Sales Management In Sintra’s UNESCO Cultural Heritage

Project Work presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced Analytics, specialization in Business AnalyticsThe tourism industry has experienced huge growth of business volume in recent years leading to a rapid increase in the amount of data being generated. To leverage these data, tourism companies can greatly benefit from incorporating business intelligence tools in their daily operations, which can contribute to the creation of new value and to sustainable growth. In this work, we develop a business intelligence solution for Parques de Sintra - Monte da Lua (PSML), a public company that manages ticket sales for some of the most visited cultural attractions in Portugal, which are part of the UNESCO Cultural Heritage. We optimize their current transactional database structure for data analysis by following a dimensional modelling methodology. Then, we develop three dashboards on top of the resultant model. Each dashboard aggregates different visuals and provides information from different perspectives of the business, namely sales, attractions, and customers. We analyse the layout and visualization capabilities of the dashboards and provide insights regarding data interpretation. With this work, we provide the PSML team with a tool that can aid in the quick monitoring of their business at different levels and has the potential to inform decisions and strategies in the areas of sales, logistics, advertising, and customer satisfaction