Detecting sociosemantic communities by applying social network analysis in tweets

International audienceVirtual social networks have led to a new way of communication that is different from the oral one, where the restriction of time and space generates new linguistic practices. Twitter, a medium for political and social discussion, can be analyzed to understand new ways of communication and to explore sociosemiotics aspects that come with the use of the hashtags and their relationship with other elements. This paper presents a quantitative study of tweets, around a fixed hashtag, in relation with other contents that users bring to connection. By calculating the frequency of terms, a table of nodes and edges is created to visualize tweets like graphs. Our study applies social network analysis that, going beyond mere topology, reveals relevant sociosemantic communities providing insights for the comparison of social and political movements

Information Quality in Social Networks: Predicting Spammy Naming Patterns for Retrieving Twitter Spam Accounts

The popularity of social networks is mainly conditioned by the integrity and the quality of contents generated by users as well as the maintenance of users’ privacy. More precisely, Twitter data (e.g. tweets) are valuable for a tremendous range of applications such as search engines and recommendation systems in which working on a high quality information is a compulsory step. However, the existence of ill-intentioned users in Twitter imposes challenges to maintain an acceptable level of data quality. Spammers are a concrete example of ill-intentioned users. Indeed, they have misused all services provided by Twitter to post spam content which consequently leads to serious problems such as polluting search results. As a natural reaction, various detection methods have been designed which inspect individual tweets or accounts for the existence of spam. In the context of large collections of Twitter users, applying these conventional methods is time consuming requiring months to filter o ut spam accounts in such collections. Moreover, Twitter community cannot apply them either randomly or sequentially on each user registered because of the dynamicity of Twitter network. Consequently, these limitations raise the need to make the detection process more systematic and faster. Complementary to the conventional detection methods, our proposal takes the collective perspective of users (or accounts) to provide a searchable information to retrieve accounts having high potential for being spam ones. We provide a design of an unsupervised automatic method to predict spammy naming patterns, as searchable information, used in naming spam accounts. Our experimental evaluation demonstrates the efficiency of predicting spammy naming patterns to retrieve spam accounts in terms of precision, recall, and normalized discounted cumulative gain at different rank

A Twitter narrative of the COVID-19 pandemic in Australia

Social media platforms contain abundant data that can provide comprehensive knowledge of historical and real-time events. During crisis events, the use of social media peaks, as people discuss what they have seen, heard, or felt. Previous studies confirm the usefulness of such socially generated discussions for the public, first responders, and decision-makers to gain a better understanding of events as they unfold at the ground level. This study performs an extensive analysis of COVID-19-related Twitter discussions generated in Australia between January 2020, and October 2022. We explore the Australian Twitterverse by employing state-of-the-art approaches from both supervised and unsupervised domains to perform network analysis, topic modeling, sentiment analysis, and causality analysis. As the presented results provide a comprehensive understanding of the Australian Twitterverse during the COVID-19 pandemic, this study aims to explore the discussion dynamics to aid the development of future automated information systems for epidemic/pandemic management.Comment: Accepted to ISCRAM 202

Twitter data analysis for studying communities of practice in the media industry

Today, more and more physical communities of practice, a concept that describes a group of people that share a passion and interact regularly at events to exchange knowledge, utilize social media, such as Twitter. Brotaru, for instance, is such a physical community of practice for media professionals in Brussels. It is a monthly meet-up of videogame developers in various locations in Brussels. Furthermore, Twitter becomes widely acknowledged as important instrument for learning and community formation in the virtual world. But, do these communities of practice use Twitter only to promote their physical activities of learning? Or, are the activities of the physical communities further extended into the virtual world meaning that virtual communities of practice emerge from them? This article suggests a novel mixed-methods approach based on qualitative and quantitative data to measure the role of Twitter for physical communities of practice. The method applies different statistical measures and analysis on harvested Twitter data and additionally brings two of the most used methods in Twitter analysis together, social network analysis and text data analysis (a.k.a., content analysis). Four different communities of practice in Brussels’ media industry and their activities and followers on Twitter have been analysed. The findings showed that the activities of the communities of practice extend into the Twitter sphere as the online communities are characterised by a shared domain, a lively community and shared practices. The analysis further revealed that Twitter offers three main opportunities for the activities of communities of practice: it offers geographical extension; it gives temporal autonomy; and, it can be used to diversify the practices

Polarization and acculturation in US Election 2016 outcomes – Can twitter analytics predict changes in voting preferences

Elections are among the most critical events in a national calendar. During elections, candidates increasingly use social media platforms to engage voters. Using the 2016 US presidential election as a case study, we looked at the use of Twitter by political campaigns and examined how the drivers of voter behaviour were reflected in Twitter. Social media analytics have been used to derive insights related to theoretical frameworks within political science. Using social media analytics, we investigated whether the nature of social media discussions have an impact on voting behaviour during an election, through acculturation of ideologies and polarization of voter preferences. Our findings indicate that discussions on Twitter could have polarized users significantly. Reasons behind such polarization were explored using Newman and Sheth's model of voter's choice behaviour. Geographical analysis of tweets, users, and campaigns suggests acculturation of ideologies among voting groups. Finally, network analysis among voters indicates that polarization may have occurred due to differences between the respective online campaigns. This study thus provides important and highly relevant insights into voter behaviour for the future management and governance of successful political campaigns.Green Open Access added to TU Delft Institutional Repository ‘You share, we take care!’ – Taverne project https://www.openaccess.nl/en/you-share-we-take-care Otherwise as indicated in the copyright section: the publisher is the copyright holder of this work and the author uses the Dutch legislation to make this work public.Information and Communication Technolog

Informal networking in the public sector: Mapping local government debates in a period of austerity

Studies in digital government research have not sufficiently considered the internal networking aspects of social media beyond interactions with the public. This article examines the function of social media as informal networks of professional practice within the public sector. The empirical study is based on a longitudinal analysis of the Twitter hashtag community #localgov used by British local government actors (dataset of 235,681 tweets posted within 2013–2015). In a period of significant budget reductions, Twitter conversations involved a wide range of responses about the impact of the cuts and future of services. #Localgov shows high level of cross-service exchanges in the institutional sharing of good practice while the dynamics of interaction reflect the traditional landscape of intergovernmental relationships in England. We argue about the importance and characteristics of hashtag communities like #localgov as spaces that bring together different actors with a public sector interest

Analyse de l’image de marque sur le Web 2.0

Analyse of entities representation over the Web 2.0Every day, millions of people publish their views on Web 2.0 (social networks,blogs, etc.). These comments focus on subjects as diverse as news, politics,sports scores, consumer objects, etc. The accumulation and agglomerationof these notices on an entity (be it a product, a company or a public entity) givebirth to the brand image of that entity. Internet has become in recent years aprivileged place for the emergence and dissemination of opinions and puttingWeb 2.0 at the head of observatories of opinions. The latter being a means ofaccessing the knowledge of the opinion of the world population.The image is here understood as the idea that a person or a group of peopleis that entity. This idea carries a priori on a particular subject and is onlyvalid in context for a given time. This perceived image is different from theentity initially wanted to broadcast (eg via a communication campaign). Moreover,in reality, there are several images in the end living together in parallel onthe network, each specific to a community and all evolve differently over time(imagine how would be perceived in each camp together two politicians edgesopposite). Finally, in addition to the controversy caused by the voluntary behaviorof some entities to attract attention (think of the declarations required orshocking). It also happens that the dissemination of an image beyond the frameworkthat governed the and sometimes turns against the entity (for example,« marriage for all » became « the demonstration for all »). The views expressedthen are so many clues to understand the logic of construction and evolution ofthese images. The aim is to be able to know what we are talking about and howwe talk with filigree opportunity to know who is speaking.viiIn this thesis we propose to use several simple supervised statistical automaticmethods to monitor entity’s online reputation based on textual contentsmentioning it. More precisely we look the most important contents and theirsauthors (from a reputation manager point-of-view). We introduce an optimizationprocess allowing us to enrich the data using a simulated relevance feedback(without any human involvement). We also compare content contextualizationmethod using information retrieval and automatic summarization methods.Wealso propose a reflection and a new approach to model online reputation, improveand evaluate reputation monitoring methods using Partial Least SquaresPath Modelling (PLS-PM). In designing the system, we wanted to address localand global context of the reputation. That is to say the features can explain thedecision and the correlation betweens topics and reputation. The goal of ourwork was to propose a different way to combine usual methods and featuresthat may render reputation monitoring systems more accurate than the existingones. We evaluate and compare our systems using state of the art frameworks: Imagiweb and RepLab. The performances of our proposals are comparableto the state of the art. In addition, the fact that we provide reputation modelsmake our methods even more attractive for reputation manager or scientistsfrom various fields.Image sur le web : analyse de la dynamique des images sur le Web 2.0. En plus d’être un moyen d’accès à la connaissance, Internet est devenu en quelques années un lieu privilégié pour l’apparition et la diffusion d’opinions.Chaque jour, des millions d’individus publient leurs avis sur le Web 2.0 (réseaux sociaux, blogs, etc.). Ces commentaires portent sur des sujets aussi variés que l’actualité, la politique, les résultats sportifs, biens culturels, des objets de consommation, etc. L’amoncellement et l’agglomération de ces avis publiés sur une entité (qu’il s’agisse d’un produit, une entreprise ou une personnalité publique)donnent naissance à l’image de marque de cette entité.L’image d’une entité est ici comprise comme l’idée qu’une personne ou qu’un groupe de personnes se fait de cette entité. Cette idée porte a priori sur un sujet particulier et n’est valable que dans un contexte, à un instant donné.Cette image perçue est par nature différente de celle que l’entité souhaitait initialement diffuser (par exemple via une campagne de communication). De plus,dans la réalité, il existe au final plusieurs images qui cohabitent en parallèle sur le réseau, chacune propre à une communauté et toutes évoluant différemment au fil du temps (imaginons comment serait perçu dans chaque camp le rapprochement de deux hommes politiques de bords opposés). Enfin, en plus des polémiques volontairement provoquées par le comportement de certaines entités en vue d’attirer l’attention sur elles (pensons aux tenues ou déclarations choquantes), il arrive également que la diffusion d’une image dépasse le cadre qui la régissait et même parfois se retourne contre l’entité (par exemple, «le mariage pour tous» devenu « la manif pour tous »). Les opinions exprimées constituent alors autant d’indices permettant de comprendre la logique de construction et d’évolution de ces images. Ce travail d’analyse est jusqu’à présent confié à des spécialistes de l’e-communication qui monnaient leur subjectivité. Ces derniers ne peuvent considérer qu’un volume restreint d’information et ne sont que rarement d’accord entre eux. Dans cette thèse, nous proposons d’utiliser différentes méthodes automatiques, statistiques, supervisées et d’une faible complexité permettant d’analyser et représenter l’image de marque d’entité à partir de contenus textuels les mentionnant. Plus spécifiquement, nous cherchons à identifier les contenus(ainsi que leurs auteurs) qui sont les plus préjudiciables à l’image de marque d’une entité. Nous introduisons un processus d’optimisation automatique de ces méthodes automatiques permettant d’enrichir les données en utilisant un retour de pertinence simulé (sans qu’aucune action de la part de l’entité concernée ne soit nécessaire). Nous comparer également plusieurs approches de contextualisation de messages courts à partir de méthodes de recherche d’information et de résumé automatique. Nous tirons également parti d’algorithmes de modélisation(tels que la Régression des moindres carrés partiels), dans le cadre d’une modélisation conceptuelle de l’image de marque, pour améliorer nos systèmes automatiques de catégorisation de documents textuels. Ces méthodes de modélisation et notamment les représentations des corrélations entre les différents concepts que nous manipulons nous permettent de représenter d’une part, le contexte thématique d’une requête de l’entité et d’autre, le contexte général de son image de marque. Nous expérimentons l’utilisation et la combinaison de différentes sources d’information générales représentant les grands types d’information auxquels nous sommes confrontés sur internet : de long les contenus objectifs rédigés à des informatives, les contenus brefs générés par les utilisateurs visant à partager des opinions. Nous évaluons nos approches en utilisant deux collections de données, la première est celle constituée dans le cadre du projet Imagiweb, la seconde est la collection de référence sur le sujet : CLEFRepLa