Exploration of location-based services adoption

As mobile technologies become more ubiquitous in the general population, it is reasonable to assume that individuals will consume services and software to enhance their aspirations and entertainment desires. This paper discusses a controlled experiment to explore aspects of user perceptions of their use of location-based services. This study examines a location-based service prototype experiment and analysis based on the UTAUT model. The results show significant indicators that suggest behavior patterns of early adopters of location-based services are being observed. We discuss these influences and attempt to explain their significance. Moreover, more curiously we discuss why some of our model was unsupported and postulate why

A Process Virtualization Theory Approach to Understanding the Usage Continuance of Cross-Channel Instant Messaging

Increasingly, we are witnessing the advent of IM software on mobile devices for users to communicate with other users who are using either the desktop or mobile channel. The emergence of such cross-channel instant messaging (CCIM) demands a renewed understanding of users’ continuance behaviours. In this research-in-progress paper, we draw upon the process virtualization theory perspective to extend the expectation-confirmation model for IT (ECM-IT). According to PVT, we propose that users’ confirmation of using the virtualized CCIM is determined by the communication process’s dimensions of sensory, synchronism, relationship, and identification & control. In addition, we propose that the extent to which the communication dyads make mutual adaptation to one another will moderate the relationship between confirmation and perceived usefulness of CCIM. We expect our findings to make theoretical contributions to the domain of research on IT usage post-adoption behaviours as well as managerial implications to CCIM application developers and other stakeholders in the mobile industry

Understanding Information Systems Continuance for Information-Oriented Mobile Applications

Consumers’ use of mobile data applications is expected to rise significantly in the next few years. While user acceptance and adoption of mobile applications have received growing interest from IS researchers, only a paucity of studies have focused on user continuance behaviors in the mobile commerce context. Studying the IS continuance behavior of 147 registered users of an information-oriented mobile application, this research extends the general model of IS continuance to include a number of explanatory antecedents: information quality, system quality, process quality, and hedonic value. The enhanced framework makes a significant contribution to the theory of IS continuance intention, and at the same time, it offers implications to mobile service providers for creating high quality mobile applications for consumers

The Use Of M-Payment Services In South Africa: A Value Based Perceptions Approach

Business is transforming at an exponential rate and mobile technology is considered to be a key driver in this economic revolution. Despite the efforts of many businesses in making extensive investments in resources to enhance service experience, long-term post-adoption of mobile payment services by consumers still remains an elusive dream. In particular, researches that align South African customers’ value perceptions of M-payment usage are scarce. It appears then, that if service providers cannot retain users and facilitate continuance usage along M-payment platforms; they might fail to recover the initial development costs and eradicate the valuable gains derived from turning the M-payment story into a winning success. Therefore, since M-payment post-adoption has not been as rapid or widespread as expected, this study aimed to examine consumers’ perceptions of M-payment value and the corresponding influence on e-service trust, user satisfaction and continuance intention to use M-Payment platforms. The study followed a quantitative survey approach in which data were collected from a sample of 269 M-payment users in South Africa. Structural Equation Modelling software Smart PLS was applied to ascertain the model fit. The results of this study found strong support for positive and significant relationships between value, trust, satisfaction and continuance intentions. Service providers are challenged to utilise value and trust-formation elements as the central differentiation factors which unsurprisingly impact on satisfaction evaluations and ultimately, the users’ willingness to continue enjoying the M-payment service experience into the future. Thus, the confluence between financial institutions, mobile network operators as well as businesses is compelled to give prominence toward creating holistic value-based user experiences along the mobile platform.

THE INTELLECTUAL CORE KNOWLEDGE OF THE MOBILE INFORMATION SYSTEM

O2O, an acronym of online-to-offline or vice versa, is a new business model blending online retailing with offline retailing. This new model improves an existing method of shopping by either integrating the online components for traditional shoppers or the traditional shopping for Internet or mobile shoppers. Few studies have examined consumers’ acceptance of new O2O business model. Therefore, this study attempts to investigate consumer acceptance of O2O business model from the status quo bias and habit perspectives that have been used to examine new system acceptance by past research. Using a sample data collected from 230 respondents, this study applies a structural equation model (SEM) to examine the relationships of the proposed research model. The results reveal that behavioural-based inertia positively impacts perceived ease of use and cognitive-based inertia positively impacts relative advantage, and consequently impacts consumers’ intention to use O2O shopping. In addition, subjective norm positively impacts perceived ease of use and relative advantage, and self-efficacy positively impacts perceived ease of use. Because O2O shopping is a consumer’s adoption of a new business model which involves information technologies and retailing services, this study thus provides in depth insights into enhancing the acceptance of both new information technologies and new business model. Particularly, inertia can facilitate consumers O2O shopping acceptance as opposed to inhibit new system acceptance found in past research. Perceived ease of use and relative advantage fully mediate the relationships between external variables (such as inertia, subjective norm, and self-efficacy) and O2O shopping intention. Implications are drawn for electronic commerce, mobile commerce, and retailing

Post-Adoption Behavior of Digital Media: The Merge of U&G Theory and Affect Event Theory

We incorporate two streams of IS research: 1) the quality of the systems in determining systems success and 2) the effects of online incidents including online waiting interruptions and service failures on consumer behaviors, to understand three post-adoption behaviors in the use of digital media; continuance intention, recommendation, and complaint. We investigate digital media use from the perspectives of affective events theory and U & G motivations. The results of PLS analysis with 415 responses from an online survey suggest that usage behaviors are determined by perceived site quality and cognitive appraisal of incidents handling (CAIH) and satisfaction mediated the effect of positive and negative affects to post-adoption behaviors. Information and Entertainment motivations are two salient motivations of digital media use. However, interactivity shows no effect to satisfaction of digital media use. CFA and path analysis attest the dimensionality of constructs and the structure relationships of the integrated model

Conceptual model of continuance intention to use of the Islamic blog / Mohd Nurul Hafiz Ibrahim, Mohd Sazili Mohd Shahibi and Mohamad Noorman Masrek.

The purpose of this paper is to offer greater insight in the role of content-related factor in the continuance used of the Islamic weblogs as the source of Islamic teachings and practices. Information System (IS) continuance intention Model is being employed as a conceptual tool to re-interpret the existing evidence of the continuance used of the weblogs. Additional elements including credibility, reliability and objectivity are being included to further clarify the role of content-related factor in determining the continued used of the weblogs. The analysis demonstrated that people tend to revisit the weblogs with reliable and credible information. The paper presents the importance of content in terms of credibility, objectivity, and reliability in encouraging people to continue use the Islamic weblogs in disseminating the Islamic information and knowledge significantly influences the people’s intention to revisit the weblogs in future

User Acceptance of the Next Generation Digital Signage: A Perspective of Perceived Value

The next generation digital signage (NGDS) has become extremely important as a new innovative information system that provides interactive information to users by capturing contextual information through the utilization of the state-of-the-art technologies. NGDS gets wide popularity from millions of people due to its advanced information services that fit in with the individual’s digitizing life style. Despite the increasing importance, however, there is a significant gap of our understanding on the user acceptance of NGDS. Motivated thus, this paper aims to develop a research model to explore the factors influencing the user acceptance of NGDS from the perspective of perceived value. The four dimensions of perceived value are proposed as key antecedents: utilitarian value, hedonic value, social value, and epistemic value. In particular, our interest is on their impacts on users’ satisfaction, continuance intention, and positive word-of-mouth (WOM). The pilot study results indicate that utilitarian value increases satisfaction, continuance intention, and positive WOM. Moreover, hedonic value increases satisfaction and positive WOM, while social value increases positive WOM only. Also, epistemic value increases satisfaction and positive WOM. This research is expected to advance the theoretical understanding on the user acceptance of NGDS and offer organizations useful insights to manage their NGDS

Effects of nonverbal communication on Chatbot's perceived personality and user satisfaction

As artificial intelligence develops rapidly, companies have created exclusive chatbots to facilitate conversational commerce and establish an emotional connection between their brands and their customers. Therefore, shaping the chatbot personality to match the brand image is often the focus of chatbot design. Two studies were conducted to investigate how nonverbal communication elements (avatar, sticker, emoji) affect users' judgment of chatbot personality and explore the effect of chatbot personality on user satisfaction. In Study 1, Kansei engineering was adopted to conduct an online survey using six combinations of nonverbal elements as experimental conditions and the five dimensions of the Brand Personality Scale as Kansei vocabularies. The results revealed that the three nonverbal elements did affect users' perceptions of chatbot personalities; however, the impacts of each element on different personality dimensions varied. In Study 2, based on Study 1, two crowdfunding chatbots with distinct personality traits, sincere and insincere, were developed as the experimental conditions to interact with participants within FB messenger. One hundred fifty valid questionnaires and the click rate of participants during the experiment were collected to measure participants' satisfaction. The results showed that participants were more satisfied with the sincere chatbot than the insincere chatbot. In addition, the personality of the chatbots also affected the participants' judgment of the quality of the messages as well as their willingness to use the chatbots