MANAGEMENT AND MARKETING OF TRANSBORDER REGIONAL INTEGRATION PROCESS

The paper’s intention is to deal with the issue of the comprehensive integration within and outside transborder regions of Bulgaria and Romania. The author presents some basic principles of internal and external integration of small, medium sized and large transborder regions. The accent is put on particular cases. An integration methodology is suggested to be used for the conceptualization and development of the co-integration process. Another aspect of the paper is the presentation of models for regional integration of real territorial entities from Bulgarian perspective. Some of the problems of marketing of the transborder formation and development are the third aspect of the article.Transborder regions; Transborder integration processes; Meridian integration axis.

Adopting a circular economy: Current practices and future perspectives

All scientists, researchers, and citizens are involved in achieving sustainable goals. Their current actions contribute to writing a story for future generations, and interesting perspectives can be narrated based only on a great sense of social responsibility. The literature gives a great deal of attention to the models of a Circular Economy (CE). This topic is multidisciplinary and different sectors are involved in its development. This Special Issue aims to underline the relevance of the CE models in the scientific field and its applications in real contexts in order to achieve sustainability goals

Organizing Dark Matter: W.A.G.E. as Alternative Worker Organization

Since its founding in 2008, W.A.G.E. (Working Artists and the Greater Economy) has worked to reform the economic habits of US art institutions and of the artists upon whose cultural work these institutions are dependent. Inside a decade, W.A.G.E. went from a small grassroots collective to an internationally recognized, yet lean, organization, which not only advocates for labour standards in the nonprofit art sector, but also develops practical tools to begin the work of doing better by equality in the art world. This chapter positions W.A.G.E. as an example of what Immanuel Ness terms “new forms of worker organization.” Informed by W.A.G.E.-authored texts, media coverage of W.A.G.E., and interviews with the group’s core organizer and programmer, the chapter surveys W.A.G.E.’s strategies for organizing “dark matter,” a concept that Gregory Sholette has repurposed from physics as a metaphor for the majority of artists and activities that populate the art world and uphold and subsidize its most visible and commercially successful figures. W.A.G.E. is explored in five registers: its practice of parrhesia, algorithm of fairness, strategy of certification, post-horizontalist form of organization, and platformization of labour politics. While W.A.G.E. has been tackling dilemmas specific to the nonprofit arts, its strategies hold wider relevance to confronting the challenge of organizing workers who are outside of an employment relationship, who lack access to unions, and for whom the opportunity to be self-expressive or the promise of exposure may be regarded as compensation enough

Brands in international and multi‐platform expansion strategies: economic and management issues

Powerful media branding has historically facilitated successful international expansion on the part of magazine and other content forms including film and TV formats. Multi-platform expansion is now increasingly central to the strategies of media companies and, as this chapter argues, effective use of branding in order to engage audiences effectively and to secure a prominent presence across digital platforms forms a core part of this. Drawing on original research into the experience of UK media companies, this chapter highlights some of the key economic, management and socio-cultural issues raised by the ever-increasing role of brands and branding in the strategies of international and multi-platform expansion that are increasingly common- place across media

Consolidating digital servitization research : A systematic review, integrative framework, and future research directions

Manufacturing firms are increasingly transforming toward digital servitization, characterized by convergence and simultaneous gains from digitalization and servitization. Due to the marked academic and practical relevance of digital servitization, we are witnessing a significant upsurge in studies published on this emerging topic. Thus, the present study undertakes a comprehensive bibliometric analysis to synthesize the prior knowledge on digital servitization and, more importantly, to highlight areas for future research. The findings from the analysis are organized so that important authors and organizations are highlighted through analyses of citation chains and co-authorship networks. The bibliographic coupling analysis of HistCite and VOSviewer reveals the emergence of four dominant thematic areas in the digital servitization literature. These four thematic areas are aligning digitalization and servitization transformations, value co-creation perspectives on digital servitization, conceptualizing the platform strategy for digital servitization, and business model innovation in digital servitization. Finally, based on the analysis of how the literature on digital servitization has evolved over the last two decades and the deeper analysis of thematic analysis, we raise important research questions and provide numerous areas for future research.© 2023 The Authors. Published by Elsevier Inc. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).fi=vertaisarvioitu|en=peerReviewed

Interdependent policy instrument preferences: a two-mode network approach

In policymaking, actors are likely to take the preferences of others into account when strategically positioning themselves. However, there is a lack of research that conceives of policy preferences as an interdependent system. In order to analyse interdependencies, we link actors to their policy preferences in water protection, which results in an actor-instrument network. As actors exhibit multiple preferences, a complex two-mode network between actors and policies emerges. We analyse whether actors exhibit interdependent preference profiles given shared policy objectives or social interactions among them. By fitting an exponential random graph model to the actor-instrument network, we find considerable clustering, meaning that actors tend to exhibit preferences for multiple policy instruments in common. Actors tend to exhibit interdependent policy preferences when they are interconnected, that is, they collaborate with each other. By contrast, actors are less likely to share policy preferences when a conflict line divides them

Eco‐Holonic 4.0 Circular Business Model to Conceptualize Sustainable Value Chain Towards Digital Transition

The purpose of this paper is to conceptualize a circular business model based on an Eco-Holonic Architecture, through the integration of circular economy and holonic principles. A conceptual model is developed to manage the complexity of integrating circular economy principles, digital transformation, and tools and frameworks for sustainability into business models. The proposed architecture is multilevel and multiscale in order to achieve the instantiation of the sustainable value chain in any territory. The architecture promotes the incorporation of circular economy and holonic principles into new circular business models. This integrated perspective of business model can support the design and upgrade of the manufacturing companies in their respective industrial sectors. The conceptual model proposed is based on activity theory that considers the interactions between technical and social systems and allows the mitigation of the metabolic rift that exists between natural and social metabolism. This study contributes to the existing literature on circular economy, circular business models and activity theory by considering holonic paradigm concerns, which have not been explored yet. This research also offers a unique holonic architecture of circular business model by considering different levels, relationships, dynamism and contextualization (territory) aspects