Event Organization 101: Understanding Latent Factors of Event Popularity

The problem of understanding people's participation in real-world events has been a subject of active research and can offer valuable insights for human behavior analysis and event-related recommendation/advertisement. In this work, we study the latent factors for determining event popularity using large-scale datasets collected from the popular Meetup.com EBSN in three major cities around the world. We have conducted modeling analysis of four contextual factors (spatial, group, temporal, and semantic), and also developed a group-based social influence propagation network to model group-specific influences on events. By combining the Contextual features And Social Influence NetwOrk, our integrated prediction framework CASINO can capture the diverse influential factors of event participation and can be used by event organizers to predict/improve the popularity of their events. Evaluations demonstrate that our CASINO framework achieves high prediction accuracy with contributions from all the latent features we capture.Comment: International AAAI Conference on Web and Social Media (ICWSM) 2017 https://www.aaai.org/ocs/index.php/ICWSM/ICWSM17/paper/view/1557

Hete-CF : Social-Based Collaborative Filtering Recommendation using Heterogeneous Relations

The work described here was funded by the National Natural Science Foundation of China (NSFC) under Grant No. 61373051; the National Science and Technology Pillar Program (Grant No.2013BAH07F05), the Key Laboratory for Symbolic Computation and Knowledge Engineering, Ministry of Education, China, and the UK Economic & Social Research Council (ESRC); award reference: ES/M001628/1.Preprin

Hete-CF: Social-Based Collaborative Filtering Recommendation using Heterogeneous Relations

Collaborative filtering algorithms haven been widely used in recommender systems. However, they often suffer from the data sparsity and cold start problems. With the increasing popularity of social media, these problems may be solved by using social-based recommendation. Social-based recommendation, as an emerging research area, uses social information to help mitigate the data sparsity and cold start problems, and it has been demonstrated that the social-based recommendation algorithms can efficiently improve the recommendation performance. However, few of the existing algorithms have considered using multiple types of relations within one social network. In this paper, we investigate the social-based recommendation algorithms on heterogeneous social networks and proposed Hete-CF, a Social Collaborative Filtering algorithm using heterogeneous relations. Distinct from the exiting methods, Hete-CF can effectively utilize multiple types of relations in a heterogeneous social network. In addition, Hete-CF is a general approach and can be used in arbitrary social networks, including event based social networks, location based social networks, and any other types of heterogeneous information networks associated with social information. The experimental results on two real-world data sets, DBLP (a typical heterogeneous information network) and Meetup (a typical event based social network) show the effectiveness and efficiency of our algorithm

VBPR: Visual Bayesian Personalized Ranking from Implicit Feedback

Modern recommender systems model people and items by discovering or `teasing apart' the underlying dimensions that encode the properties of items and users' preferences toward them. Critically, such dimensions are uncovered based on user feedback, often in implicit form (such as purchase histories, browsing logs, etc.); in addition, some recommender systems make use of side information, such as product attributes, temporal information, or review text. However one important feature that is typically ignored by existing personalized recommendation and ranking methods is the visual appearance of the items being considered. In this paper we propose a scalable factorization model to incorporate visual signals into predictors of people's opinions, which we apply to a selection of large, real-world datasets. We make use of visual features extracted from product images using (pre-trained) deep networks, on top of which we learn an additional layer that uncovers the visual dimensions that best explain the variation in people's feedback. This not only leads to significantly more accurate personalized ranking methods, but also helps to alleviate cold start issues, and qualitatively to analyze the visual dimensions that influence people's opinions.Comment: AAAI'1