Data Science, Machine learning and big data in Digital Journalism: A survey of state-of-the-art, challenges and opportunities

Digital journalism has faced a dramatic change and media companies are challenged to use data science algo-rithms to be more competitive in a Big Data era. While this is a relatively new area of study in the media landscape, the use of machine learning and artificial intelligence has increased substantially over the last few years. In particular, the adoption of data science models for personalization and recommendation has attracted the attention of several media publishers. Following this trend, this paper presents a research literature analysis on the role of Data Science (DS) in Digital Journalism (DJ). Specifically, the aim is to present a critical literature review, synthetizing the main application areas of DS in DJ, highlighting research gaps, challenges, and op-portunities for future studies. Through a systematic literature review integrating bibliometric search, text min-ing, and qualitative discussion, the relevant literature was identified and extensively analyzed. The review reveals an increasing use of DS methods in DJ, with almost 47% of the research being published in the last three years. An hierarchical clustering highlighted six main research domains focused on text mining, event extraction, online comment analysis, recommendation systems, automated journalism, and exploratory data analysis along with some machine learning approaches. Future research directions comprise developing models to improve personalization and engagement features, exploring recommendation algorithms, testing new automated jour-nalism solutions, and improving paywall mechanisms.Acknowledgements This work was supported by the FCT-Funda?a ? o para a Ciência e Tecnologia, under the Projects: UIDB/04466/2020, UIDP/04466/2020, and UIDB/00319/2020

Multimodal Content Analysis for Effective Advertisements on YouTube

The rapid advances in e-commerce and Web 2.0 technologies have greatly increased the impact of commercial advertisements on the general public. As a key enabling technology, a multitude of recommender systems exists which analyzes user features and browsing patterns to recommend appealing advertisements to users. In this work, we seek to study the characteristics or attributes that characterize an effective advertisement and recommend a useful set of features to aid the designing and production processes of commercial advertisements. We analyze the temporal patterns from multimedia content of advertisement videos including auditory, visual and textual components, and study their individual roles and synergies in the success of an advertisement. The objective of this work is then to measure the effectiveness of an advertisement, and to recommend a useful set of features to advertisement designers to make it more successful and approachable to users. Our proposed framework employs the signal processing technique of cross modality feature learning where data streams from different components are employed to train separate neural network models and are then fused together to learn a shared representation. Subsequently, a neural network model trained on this joint feature embedding representation is utilized as a classifier to predict advertisement effectiveness. We validate our approach using subjective ratings from a dedicated user study, the sentiment strength of online viewer comments, and a viewer opinion metric of the ratio of the Likes and Views received by each advertisement from an online platform.Comment: 11 pages, 5 figures, ICDM 201

Anomaly detection through enhanced sentiment analysis on social media data

Agency for Science, Technology and Research (A*STAR

What sentiment attracts tourists? Analysis of tourist attractions based on consumer\u27s sentiment

This study tried to derive meaningful insights from consumers\u27 sentiments about tourist attractions. First, through descriptive statistics, seven sentiments representing tourist attractions were identified, and the unique sentiments about certain tourist attractions were identified. On the basis of the network analysis results, four interesting travel routes based on the sentiment theme were constructed, and four insights on the sentiment were presented. Finally, through the regression analysis, one negative word, two positive words, and three network centrality measures that significantly affect the number of visitors were identified. By applying social network analysis, more specific and differentiated conclusions have been drawn. It also provided useful implications for tourist attractions