4 research outputs found

    Technology in the 21st Century: New Challenges and Opportunities

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    Although big data, big data analytics (BDA) and business intelligence have attracted growing attention of both academics and practitioners, a lack of clarity persists about how BDA has been applied in business and management domains. In reflecting on Professor Ayre's contributions, we want to extend his ideas on technological change by incorporating the discourses around big data, BDA and business intelligence. With this in mind, we integrate the burgeoning but disjointed streams of research on big data, BDA and business intelligence to develop unified frameworks. Our review takes on both technical and managerial perspectives to explore the complex nature of big data, techniques in big data analytics and utilisation of big data in business and management community. The advanced analytics techniques appear pivotal in bridging big data and business intelligence. The study of advanced analytics techniques and their applications in big data analytics led to identification of promising avenues for future research

    A Multidisciplinary Perspective of Big Data in Management Research

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    In recent years, big data has emerged as one of the prominent buzzwords in business and management. In spite of the mounting body of research on big data across the social science disciplines, scholars have offered little synthesis on the current state of knowledge. To take stock of academic research that contributes to the big data revolution, this paper tracks scholarly work's perspectives on big data in the management domain over the past decade. We identify key themes emerging in management studies and develop an integrated framework to link the multiple streams of research in fields of organisation, operations, marketing, information management and other relevant areas. Our analysis uncovers a growing awareness of big data's business values and managerial changes led by data-driven approach. Stemming from the review is the suggestion for research that both structured and unstructured big data should be harnessed to advance understanding of big data value in informing organisational decisions and enhancing firm competitiveness. To discover the full value, firms need to formulate and implement a data-driven strategy. In light of these, the study identifies and outlines the implications and directions for future research

    Improving strategic decision making by the detection of weak signals in heterogeneous documents by text mining techniques

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    [EN] At present, one of the greatest threats to companies is not being able to cope with the constant changes that occur in the market because they do not predict them well in advance. Therefore, the development of new processes that facilitate the detection of significant phenomena and future changes is a key component for correct decision making that sets a correct course in the company. For this reason, a business intelligence architecture system is hereby proposed to allow the detection of discrete changes or weak signals in the present, indicative of more significant phenomena and transcendental changes in the future. In contrast to work currently available focusing on structured information sources, or at most with a single type of data source, the detection of these signals is here quantitatively based on heterogeneous and unstructured documents of various kinds (scientific journals, newspaper articles and social networks), to which text mining and natural language processing techniques (a multi-word expression analysis) are applied. The system has been tested to study the future of the artificial intelligence sector, obtaining promising results to help business experts in the recognition of new driving factors of their markets and the development of new opportunities.This work is partially supported by EIT Climate KIC of the European Union (project Accelerator TC2018B-2.2.5-ACCUPV-P066-1A) and Erasmus+ InnoCENS (573965-EPP-1-2016-1-SE-EPPKA2-CBHE-JP).Griol Barres, I.; Milla, S.; Millet Roig, J. (2019). 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