37,407 research outputs found
Beyond Personalization: Research Directions in Multistakeholder Recommendation
Recommender systems are personalized information access applications; they
are ubiquitous in today's online environment, and effective at finding items
that meet user needs and tastes. As the reach of recommender systems has
extended, it has become apparent that the single-minded focus on the user
common to academic research has obscured other important aspects of
recommendation outcomes. Properties such as fairness, balance, profitability,
and reciprocity are not captured by typical metrics for recommender system
evaluation. The concept of multistakeholder recommendation has emerged as a
unifying framework for describing and understanding recommendation settings
where the end user is not the sole focus. This article describes the origins of
multistakeholder recommendation, and the landscape of system designs. It
provides illustrative examples of current research, as well as outlining open
questions and research directions for the field.Comment: 64 page
InShopnito: an advanced yet privacy-friendly mobile shopping application
Mobile Shopping Applications (MSAs) are rapidly gaining popularity. They enhance the shopping experience, by offering customized recommendations or incorporating customer loyalty programs. Although MSAs are quite effective at attracting new customers and binding existing ones to a retailer's services, existing MSAs have several shortcomings. The data collection practices involved in MSAs and the lack of transparency thereof are important concerns for many customers. This paper presents inShopnito, a privacy-preserving mobile shopping application. All transactions made in inShopnito are unlinkable and anonymous. However, the system still offers the expected features from a modern MSA. Customers can take part in loyalty programs and earn or spend loyalty points and electronic vouchers. Furthermore, the MSA can suggest personalized recommendations even though the retailer cannot construct rich customer profiles. These profiles are managed on the smartphone and can be partially disclosed in order to get better, customized recommendations. Finally, we present an implementation called inShopnito, of which the security and performance is analyzed. In doing so, we show that it is possible to have a privacy-preserving MSA without having to sacrifice practicality
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