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A content analysis on the use of methods in online user research

By Elke Greifeneder

Abstract

This article presents an analysis of international publications on digital user research in a digital library environement during the last ten years and it considers whether the method was used on- or offline. Digital library users are no longer tied to a local place. Online users of digital libraries are multi-local, multi-lingual and live in multiple time-zones. Getting purposeful data in online user research requires that the research be done online because the users are there. Not all methods are currently usable online; focus groups are difficult in an online environment, as are interviews and ethnographic observations. The analysis shows that still nearly 50 % of the online user research is held offline and that the survey is the most commonly used method.Not Reviewe

Topics: Benutzerforschung, Digitale Bibliotheken, Qualitative Methoden, user research, user experience, qualitative methods, digital libraries, 020 Bibliotheks- und Informationswissenschaft, 300 Sozialwissenschaften, Soziologie, Anthropologie, ddc:020, ddc:300
Publisher: Humboldt-Universität zu Berlin, Philosophische Fakultät I
Year: 2010
OAI identifier: oai:edoc.hu-berlin.de:18452/10158
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