Exploring The Service Quality's Impact On Repurchase Intention In Service Courier Customers

The aim of this study was to verify the Service Quality impacts the intention of customers to Repurchase Intention directly and also through Customer Satisfaction and Customer Trust. The participants of this study comprised 162 JNT customers who were selected using a purposive sampling approach. The data underwent analysis using the SEM method with smart-PLS version 4.0. The examination employed various methods such as outer model test, inner model test, mediation test, and hypothesis testing. The validity test showed that values greater than 0.7 for the loading factor and values greater than 0.5 for the average variance extracted (AVE) were considered valid. The reliability test results showed that the instrument used was reliable because the composite reliability and Cronbach's alpha had a value greater than 0.7. The obtaining indicated that the impact of Service Quality on Repurchase Intention was both negative and not significant. In the mediation test, it was found that impact of Service Quality on customer satisfaction and customer trust was both positive. In addition, the impact of customer satisfaction and customer trust on repurchase intention was both positive and significant. Meanwhile, service quality had a negative and insignificant effect on repurchase intention

MYSTICAL MOBILITY IN THE POETRY OF THE US SUFI POET DANIEL ABDAL-HAYY MOORE

The study addresses mystical mobility in contemporary Anglophone Sufi poetry through the case of the US poet Daniel Abdal-Hayy Moore, who experienced mobility in mysticism and Sufi travel. This dissertation examines these issues to reveal ways in which mystical representations in Moore’s poems are created. On the basis of the intertextual relationship of his poems with related Anglophone mystical texts and ideas associated with mysticism, especially the concepts of Sufism, my reading of Moore’s texts in the volumes Laughing Buddha Weeping Sufi (2005), Love is a Letter Burning in a High Wind (2006), Abdallah Jones and the Disappearing-Dust Caper (2006), and Underwater Galaxies (2007) shows that the mystical representations have been influenced by the poet’s mystical experiences and ideas within the context of his religious and cultural encounters. Laughing Buddha Weeping Sufi shows an adaptation of the text as a result of the poet’s experiences in Zen Buddhism and Sufism. Both ways of thinking are depicted as unity in duality in each poem, and together with their affinities and differences, they suggest a process of new creation. These characteristics also differentiate Moore’s poetry from Gary Snyder’s poetry focusing on Zen Buddhism. Love is a Letter Burning in a High Wind is a rewriting of Sufi love as a result of the poet’s journey to and within Turkey to pay homage to Rumi, the legendary Sufi poet. Moore’s poetry is also different because of its way of reshaping the writing of Sufi love as it is approached through the themes of the self-disclosure of God and abundance of nature representation. Such a difference means that the poetry has been adjusted with the poet’s reinterpretation of Sufi love. Further, Moore’s text differs from Romantic poetry and its expression of nature because of the perspective of Sufism. Abdallah Jones and the Disappearing-Dust Caper, which takes the form of prose poetry and storytelling, is a new imagining because it combines children’s literature, the adventure story, Sufi teachings, and postcoloniality. In addition to using the imaginaries of a fight against ecological imperialism and preventing ecological apocalypse, the text shows an allegorical meaning about a Sufi disciple who wins the greater jihad, a war in one’s inner self where the heart must win over the base inclination to prevent the apocalypse within the self. This chapter also shows that such new ways of using prose poetry are different from those in many other Anglophone texts. Underwater Galaxies displays on-the-move representations of Sufi travels. It first uses the representation of aeromobility to depict the closer position of the Sufi’s heart to approaching God. Secondly, the trope of Sufi culture in travel successfully becomes the building block of the poems in that the various travels depicted are always about finding God in the heart. Finally, the use of international terms proves that mystical representations move at the global level. These three findings substantiate that the text becomes a new narrative of travel-related Anglophone mystical poetry. To sum up, not only does Moore’s Sufi poetry show mobility in its mystical representations when they are compared with related Anglophone mystical texts, but it also describes Moore’s mobility through mystical experiences, ideas, and Sufi travels. The study has shown that mystical mobility in Anglophone literature has a particular role in Moore’s Sufi poetry. Mystical mobility is present both epistemologically as a process in the creation of the poems and ontologically as the underlying religious and cultural encounters experienced by the poet

THE PURCHASE INTENTION OF KOREAN NOODLES IN THE MILLENNIAL MOSLEM

The purpose of this study was to determine and test the effect of religiosity (X1), halal label (X2), and halal marketing (X3) on the purchase intention (Y) of Korean spicy chicken cup noodles in the Muslim millennial generation (studies in communities in Jepara Regency). This research is a type of quantitative research. In this study, the population was all active students at Unisnu Jepara, namely 2,102 students. Using the Slovin formula, we obtained 95 respondents. The sampling technique used is accidental sampling. Data was collected using a questionnaire that had been tested for validity and reliability. The data analysis technique used was multiple linear regression using SPSS version 25 software. The results showed: (1) Religiosity has a positive but not significant effect on purchase intention (b1 = 0.722; sig = 0472); (2) Halal Label has a positive and significant effect on purchase intention (b2=2.554; sig=0.012); (3) Halal Marketing has a positive and significant effect on purchase intention (b3 = 2.117; sig = 0.029

Exploring factors influencing repurchase intention in online food delivery: A case study of go food users at burger Bangor in Jepara

This research aims to analyze and determine the influence of effort expectancy, information quality, and social influence on repurchase intention. The sample in this research is Go Jek application users who use the Go Food online food ordering service at the Burger Bangor merchant at least twice in one month. The sampling technique is non-probability sampling using the purposeful sampling method. Data analysis using SPSS software. The research results show that effort expectancy partially influences repurchase intention. Information quality influences repurchase intention. Social influence influences repurchase intention. Simultaneously, effort Quality and social influence jointly influence repurchase intention. The coefficient of determination value is 0.579. This explains 57.9% of the variation in repurchase intention in the research, which can be explained through this regression. Meanwhile, the remaining 44.1% is explained by other variables outside of this research

THE EFFECT OF SOCIAL MEDIA CUSTOMER ENGAGEMENT ON SOCIAL MEDIA PERFORMANCE

The development of social media use in business in the last decade has been very rapid. Companies that have a good and appropriate marketing strategy in the use of social media will benefit from its social media performance. Studies reveal that there are still many businesses that use intuition in developing their social media marketing strategy and with various experiments on their own. This study reveals the social mediamarketing strategies that SMEsshould implement in order to improve their Social Media Performance. Marketing strategies through social media carried out by SMEs in order to have maximum leverage should be moderated by using Social Media based Customer Engagement. This study uses a quantitative approach by collecting data and analyzing data using a sample of 265 food and beverage SMEs in Solo, Semarang, Kudus and Jepara using a purposive sampling method. The data collected in this study through questionnaires to test the empirical model using Structural Equation Modeling (SEM-AMOS)

IMPLEMENTASI PEMASARAN

Buku ajar berjudul “Implementasi Pemasaran” membahas konsep, strategi, dan taktik pemasaran yang telah terbukti berhasil di berbagai industri dan sector. Buku ajar ini mencakup aspek-aspek penting seperti penentuan target pasar, analisis pesaing, pengembangan produk, promosi, distribusi, dan pengukuran kinerja pemasaran. Buku ini ditujukan bagi mahasiswa, praktisi bisnis, dan siapa pun yang tertarik untuk menerapkan strategi pemasaran yang sukses. Buku ini menekankan pentingnya penerapan strategi pemasaran yang efektif untuk kesuksesan bisnis dan bertujuan untuk memberikan pengetahuan dan keterampilan yang diperlukan untuk menerapkan strategi pemasaran yang sukses

PENGARUH RASIO LIKUIDITAS, SOLVABILITAS, DAN PROFITABILITAS TERHADAP PERUBAHAN LABA (STUDI KASUS PADA PERUSAHAAN SUBSEKTOR FARMASI YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) PERIODE 2015-2020)

Penelitian ini bertujuan untuk mengetahui serta menganalisis mengenai pengaruh Current Ratio, Debt To Equity Ratio, Return On Equity, Gross Profit Margin dan Net Profit Margin terhadap Perubahan Laba pada perusahaan subsektor farmasi yang terdaftar di Bursa Efek Indonesia periode 2015-2020. Populasi dalam penelitian ini adalah seluruh perusahaan subsektor farmasi yang terdaftar di Bursa Efek Indonesia (BEI) pada periode 2015-2020 yang jumlahnya ada 13 perusahaan. Sampel yang digunakan dalam peneltian ini adalah 10 perusahaan subsektor farmasi yang terdaftar di Bursa Efek Indonesia (BEI) pada periode 2015-2020. Pengambilan sampel dilakukan menggunakan teknik non probability sampling yaitu dengan menggunakan metode purposive sampling dengan jumlah observasi yang diperoleh sebanyak 60 observasi. Teknik pengumpulan data dalam penelitian ini menggunakan teknik dokumentasi. Teknik analisis yang digunakan adalah statistik deskriptif, uji asumsi klasik, analisis regresi linear berganda, dan pengujian hipotesis. Hasil penelitian ini menunjukkan bahwa Current Ratio berpengaruh positif dan signifikan terhadap Perubahan Laba, Debt To Equity Ratio tidak berpengaruh terhadap Perubahan Laba, Return On Equity berpengaruh positif dan signifikan terhadap Perubahan Laba, Gross Profit Margin tidak berpengaruh terhadap Perubahan Laba, dan (5) Net Profit Margin berpengaruh positif dan signifikan terhadap Perubahan Laba

PENGARUH PENDEKATAN SCIENCE, ENVIRONMENT, TECHNOLOGY, AND SOCIETY (SETS) TERHADAP HASIL BELAJAR IPA PADA MATERI SUMBER ENERGI KELAS IV SD NEGERI 1 BAWU JEPARA

Latar belakang pada penelitian ini yaitu guru masih menggunakan metode dan model pembelajaran yang membuat peserta didik kurang aktif dalam mengikuti proses pembelajaran, pada saat proses pembelajaran yang sering dilakukan hanya berpusat pada guru, peserta didik kurang aktif pada saat proses pembelajaran, karena peserta didik hanya menerima tanpa mencari sendiri materi yang diajarkan oleh guru, sehingga berpengaruh terhadap hasil belajar peserta didik yang masih rendah. Penelitian ini bertujuan : 1. Untuk mengetahui hasil belajar IPA pada materi Sumber Energi kelas IV SD Negeri 1 Bawu Jepara sebelum dan sesudah diterapkannya pendekatan SETS, 2. Untuk mengetahui seberapa besar pengaruh pendekatan SETS (Science, Evironment, Technology, and Society) terhadap hasil belajar IPA pada materi Sumber Energi kelas IV SD Negeri 1 Bawu Jepara. Metode penelitian ini termasuk jenis penelitian Quasi eksperimen dengan menggunakan pretest-posttest Design, teknik pengumpulan data menggunakan tes (pretest dan pottest). Hal ini dapat dilihat berdasarkan hasil belajar peserta didik pada saat test pretest menujnjukkan nilai rerata 63,16 dengan nilai terendah 44 dan nilai tertinggi 84, sedangkan pada saat posttest hasil nilai rerata peserta didik yaitu 75,55 dengan nilai terendah 56 dan nilai tertinggi 92. Sehingga mengalami peningkatan hasil pretest dan posttest sebesar 12,39. Perbedaan ini juga diperkuat dengan uji hipotesis yaitu uji-t yang diperoleh nilai signifikan (2-tailed) < 0,05 atau 0,000 < 0,05 sehingga Ho ditolak dan Ha diterima. Data uji-f yang diperoleh nilai signifikan 0,000 < 0,05 sehingga Ho ditolak dan Ha diterima. Dengan demikian, dapat disimpulkan terdapat pengaruh penerapan pendekatan Science, Environment, Technology, And Society (SETS) terhadap hasil belajar peserta didik pada pembelajaran IPA

PENGARUH KEPEMIMPINAN TRANSFORMASIONAL, KUALITAS KEHIDUPAN KERJA, PERSEPSI DUKUNGAN ORGANISASIONAL TERHADAP KETERIKATAN KERJA DI PT ANAM SINERGI INDONESIA

Penelitian ini bertujuan untuk melihat peran kepemimpinan transformasional, kualitas kehidupan kerja, dan persepsi dukungan organisasional terhadap keterikatan kerja di PT Anam Sinergi Indonesia. Pentingnya keterikatan kerja karyawan pada perusahaan yaitu berdasarkan teori Bakker (2011) menjelaskan bahwa karyawan dengan keterikatan kerja tinggi lebih memungkinkan untuk bekerja lebih keras dan memiliki emosi yang lebih positif seperti bersyukur, bahagia dan antusias terhadap pekerjaannya dari pada karyawan dengan keterikatan kerja yang rendah. Dalam teori Bakker (2011) faktor yang mempengaruhi keterikatan kerja adalah kepemimpinan transformasional, kualitas kehidupan kerja, dan persepsi dukungan organisasional. Jenis penelitian yang digunakan dalam penelitian ini adalah penelitian kuantitatif. Jumlah sampel yang digunakan sebanyak 41 karyawan. Metode analisis data menggunakan metode uji asumsi klasik, dan analisis regresi linear berganda. Penelitian ini menggunakan tiga variabel independen yaitu kepemimpinan transformasional, kualitas kehidupan kerja, dan persepsi dukungan organisasional. Hasil penelitian ini menyatakan bahwa kepemimpinan transformasional berpengaruh positif dan signifikan terhadap keterikatan kerja, kualitas kehidupan kerja berpengaruh positif dan signifikan terhadap keterikatan kerja, persepsi dukungan organisasional berpengaruh positif dan signifikan terhadap keterikatan kerja. Semakin tinggi kepemimpinan transformasional, kualitas kehidupan kerja, persepsi dukungan organisasional makan akan semakin tinggi Keterikatan kerja karyawan pada perusahaan. Hasil ini menunjukkan bahwa kepemimpinan transformasional, kualitas kehidupan kerja, persepsi dukungan organisasional berperan aktif di dalam meningkatkan keterikatan kerja di PT Anam Sinergi Indonesia