The Indonesian Journal of Business Administration
Not a member yet
829 research outputs found
Sort by
Proposed Service Innovation in Digital Wallet using Service Science Perspective (Case Study: bjb DigiCAsh by Bank BJB)
In today's digital era, everyone prioritizes speed and convenience in making transactions. One of the digital innovations present in this era is server-based e-money, better known as digital wallet/e-wallet. The use of digital wallets continues to increase, making every company engaged in this field must continue to innovate to gain a competitive advantage.Bjb DigiCash is a digital wallet, one of the digital products from BJB Bank. The number of bjb users continues to increase.However, the number of active bjb digicash users is still far from expected, with only 36.7% of the total number of bjb digicash customers who actively use this application as their payment instrument. This study aims to determine the cause of the problem of low customer experience for bjb DigiCash so that they do not actively use it and find innovative solutions to these problems that suit customer needs. Therefore, the researcher will conduct in-depth interviews with the management of bjb DigiCash to find out deeper problems and the current state of business and service activities of bjb digiCash. Moreover, conduct in-depth interviews with customers to determine what they want and need to continue using bjb DigiCash as their payment instrument. The researcher also conducted a Failure Mode and Effect Analysis (FMEA), 5 why's Analysis, and a value co-creation and orchestration platform to identify service and product innovations that bjb DigiCash could carry out. Finally, using the weighted decision matrix to find out which innovations are the best, functional and in accordance with current customer needs. Keywords - Digital Wallet, Service Innovation, Value Co-Creation and Orchestration, Failure Mode and Effect Analysi
EFFECTIVE MARKETING CHANNEL FOR ORGANIC STORE (CASE: BELIBU FRESH MART)
Belibu Fresh Mart is an organic grocery store located in Bandung. Open since September 2019 only 6 months before the first coronavirus was announced arrived in Indonesia. As a newcomer with a niche market gaining customer trust is one of Belibu’s targets by providing 2 offline stores that can bring their product closer to customers. However, people's movement and activity are restricted and need to be adjusted during pandemic situations to reduce the spread of the virus. It affects Belibu’s customer habit in buying groceries and Belibu’s income. The most frequently used channels are changing and Belibu’s income unstable. Finding out Belibu’s current marketing channels and which channel is the most effective for Belibu are the objectives of this research. To analyze this research both primary and secondary data are gathered. The primary that is from online questioner that shared to people who have done grocery purchase transactions. While the secondary data are gathered from Belibu’s internal data. For analysis methodology, gap marketing analysis and weighted factor score approach are performed. To compare between customer's need and Belibu’s resources and choose the marketing channel. Currently, Belibu Fresh Mart has 8 marketing channels which are offline store, e-commerce, Grabmart, Whatsapp, Instagram, Twitter, Facebook, and Gomart, two of them are the closest to customer's preferences in grocery channels.Keywords: Grocery, Marketing Channel, Organic Store, pandemi
Design Checklist Audit Document for Press Tools Dies Project Using 10 Knowledge Area (Case Study Politeknik Manufaktur Bandung)
Bandung Polytechnic of Manufacturing is an institution in the government environment in the form of BLU. The realization of the targeted from the Ministry of Finance to POLMAN hasn’t been realized 100%. The low realization of cooperation compared to SPP indicates a special cause of low cooperation performance. Observations on the DIES NTC project began with an exploration of the business issue by interviews with POLMAN productions, Cause Effect Diagram, and measuring the timeliness of the project condition of the project using the Critical Path Method. After that, the audit checklist form design refers to 10 knowledge areas and ISO 9001-2015. The Checklist form then filled by three experts from POLMAN production. Based on the audit checklist form on the NTC project, 12 gaps were obtained. From the analysis found the root of the problem regarding the supervision of the project is not good. Improvement is required by forming a special team to conduct an Internal Audit at the scale of each project. Supervision and control on a smaller scale can ensure the project runs well so that the findings on the project can be revised immediately. Keywords: NTC Dies Project, Form Checklist, 10 Knowledge Area, ISO 9001-2015, Internal Audi
DIGITAL CULTURE MATURITY ASSESSMENT CASE STUDY AT DANONE AQUA
Founded in 1973, AQUA Group is the pioneer of Bottled Drinking Water (AMDK) in Indonesia, which then established a strategic partnership with Danone in 1998. Danone Aqua has been implementing the digital transformation about 8 years. Initially the priorities were to improve the efficiency of many internal processes and ways of working, and the motivations behind this initial transformation were principally for the benefit of its business operation, rather than the customers’ experience (although benefits can be mutual). Currently their digital transformation already covered in many aspects of business.In this study, the author tried to assess the digital culture maturity of Danone Aqua as initial picture of their digital transformation that have been implemented since 8 years ago, to identify the strengths as well as weaknesses of digital transformation elements, to identify the gaps and key areas focus improvement. The study using digital culture model from Daniel Rowles. Quantitative survey conducted to determine the digital culture maturity, it involved 107 managerial level staff. Qualitative survey conducted to confirm the quantitative result, it involved key stakeholder of digital transformation.Base on quantitative and qualitative study, the author able to conclude that the digital transformation at Danone Aqua particularly Operation division has been implemented in proper level. It shown by good level of digital culture maturity at 79% and it has level four – process measured and controlled.Keywords: Digital transformation, Digital culture model, Digital skill, System - Technology
IMPROVEMENT STRATEGY FOR CREATING VALUE IN INCLUSIVE BUSINESS PLATFORM (KUKM ECOBIZ) FOR ENHANCING USER ACTIVITY
KUKM Ecobiz is a collaborative platform between DEKOPINWIL West Java and an expertise team from SBM ITB supported to provide a digital platform from DEKOPINWIL and business supporters specifically cooperatives, SMEs, livestock, farmers, the government, and associations to exchange information about improving shared economy. Marketing efforts have been carried out on several cooperatives through training for several cooperatives in West Java through DEKOPINWIL, but the activity on the platform is still low. The objective of this study is to improve the competence and capabilities of cooperative members, SMEs, as well as farmers and livestock, review UI and UX, recommend website development based on user preferences, and finally increase activities in the KUKM Ecobiz platform. The data collection methodology used in this study mostly uses qualitative data. The primary data came from the previous research questionnaire and the questionnaire. For secondary data obtained from the Ecobiz KUKM database, several websites, and several sources that can support this research. Several stages of analysis are carried out, the first being external analysis using PEST analysis and other similar platform analysis. For internal analysis using platform analysis, comparing with good UI and UX methods, and using platform user needs analysis. After that, to proceed to the solution, it is necessary to search for the root of the problem using CRT (Current Reality Tree). To gain user activity, KUKM Ecobiz needs to do several scenarios that are intended to trigger activities in Ecobiz KUKM such as requiring chosen cooperative members to interact in the forum and several other things. Then create content that suits the needs of KUKM Ecobiz users, and design the KUKM Ecobiz website again with the rules of designing existing software.Keywords: Inclusive Business, Digital Platform, KUKM Ecobiz, Network Effect, CRT, User Experience
Investment Analysis of Junior High School Project in Bandung City (Case Study: Bandung Islamic School)
Since the beginning of independence, the human right of the Indonesian people to obtain an education has been a commitment of the Indonesian state's founders. Compulsory learning is organized on formal education pathways, non-formal education, and informal education. Mandatory knowledge on formal tracks is carried out at a minimum of 9 years. Based on data from the Ministry of Education and Culture (Kemendikbud), for primary education and secondary education, the number of Junior High Schools in The City of Bandung is more diminutive than elementary schools. The limited quota of public schools in Bandung also requires some students to continue to private schools. Based on these circumstances, planning to invest in the Junior High School construction in Bandung is needed. To support this analysis, the author collecting secondary data from the financial report Bandung Islamic School and interview the owner and director of BISc then offered two alternatives about feasibility study analysis between rented buildings or profit-sharing. To evaluate the feasibility, the authors also conduct risk management analysis. According to capital budgeting analysis, profit-sharing alternatives are better than rental alternatives. Keywords: Investment Analysis, Payback Period, Net Present Value, Profitability Index, Internal Rate Retur
Production Planning Strategy to Increase the Profit at PT Pupuk Kalimantan Timur
Abstract. PT Pupuk Kaltim is a PT Pupuk Indonesia (Persero) subsidiary, which produces ammonia,urea, and NPK. Excess production that was originally for the subsidized market should be diverted to the non-subsidized segment both domestic and export market which has many uncertainties such as demand fluctuations and product prices. From the supply-demand side, it was shown the oversupply condition for the ammonia and urea commodities in the next few years. This paper aims to find the right strategy formulation in dealing with these conditions to help the company continue to increase profits. The proposed business solution is the flexible production planning approach that will follow market demand and product prices to decide which products should produce more to generate maximum profit. An application system or simulator will be developed to create system automation. Two scenarios were generated, normal and abnormal condition. Normal condition refers to the initial production planning target from the shareholders without considering any disruption. Abnormal condition consists of internal plant problem and global fertilizer price fluctuations including high ammonia price, low ammonia price, high urea price, and low urea price. Alternative actions for each scenario under abnormal condition are rescheduling the annual plant maintenance, lowering the production load, and shutting down the plant by considering several existing constraints. Using a combination of a flexible production planning approach and its simulator, the company’s target is expected to be achieved. The profit is expected to increase about twelve billion per year.Keywords: Production planning, annual profit, fertilizer price, production planning simulato
FINANCING STRATEGY FOR ENHANCE BUSINESS VALUE OF CIKANCANA MINI HYDRO POWER PLANT PROJECT
PT Cahaya Kancana Nusantara has plan to develop the mini hydro power plant with 4.7 MW capacity to distribute electricity in Cikancana village, Cianjur. The development of mini hydro power plant has purposed to bring electricity equality in Cianjur by using renewable energy sources. The objectives of the research is to know the financial feasibility of the project, the most sensitive factors to mini hydro power plant, and the most suitable financing strategies to enhance the business value of the company. The analysis started by analyzed internal and external factors of the business and used the data to generated cashflow from the project. NPV, IRR, and PBP are used to become indicator in financial feasibility of the project and choose the most suitable financing strategies by compare these indicators. The research show that Cikancana mini hydro power plant project are financially feasible to build in 2019. The most sensitive factors is capacity factor, long-term debt interest rate, and electricity tariff. To finance this project, the company can used international bank loans to make the project become more profitable and give higher return to equity shareholder and become more attractive to investors.Keywords: Financing Schemes, Mini Hydro Power Plant, Renewable Energy, Project Financial Feasibility, Project Financin
BUSINESS MODEL BUILDING OF MOKO DISCOVER BY USING BUSINESS MODEL CANVAS AND ANALYTICAL HIERARCHY PROCESS
Moko Discover is a music agency startup and record label in Bandung since 2017. Taking influences off R&B, Pop, Electronic, Alternative and various other genres. Moko Discover philosophy name was taken from one of the tallest peak in Bandung where people can see oversee the whole city in 360 degrees. That viewpoint is similar with our company goal, which is aiming to find best talent and sharing good within the region. This research was conducted to find business model that suitable for Moko Discover. This study applies several concepts such as, STP analysis, 4P marketing mix,PEST analysis, porter analysis, root-cause analysis, in-depth interview, analysis hierarchy process. After further analysis, it can be seen that business issues faced by companies are not documented business plan, key activities, cost structure, key resources problem. To overcome the problems as described, several quantitative and qualitative are made. The method used in the study is the AHP (Analytical Hierarchy Process) method. AHP method helps in determining decision making that is compiled on logic, knowledge and experience. In its implementation it is arranged in a planned and systematic manner according to consideration. Business implementation that focuses on business model that suitable for Moko Discover such as business model canvas by priority, business model innovation.Keywords: Music Label, Moko Discover, Business Model Canvas, Analytical Hierarchy Proces
Site-Specific Traffic Management Improvement by Implementing Human Performance Analysis to Eliminate Potential Serious Injury and Fatality
PT CVD placed the highest priority on the health and safety workforce and protection of the company's assets, communities, and the environment. Health and safety of the workforce is become a core value of PT CVD. Starting 2018, PT CVD introduced Human Performance concepts as one of many tools to eliminate Serious Injury and Fatality in operations. PT CVD believes that Human, Culture, Work systems, Equipment and Processes are bound and interacts as a system that is interrelated and influential to each other. Human Performance is a field of study related to process improvement methodologies which focus on improving performance at societal, organizational, process and individual performer levels to improve work productivity and efficiency which is based on developing systematic systems. Currently PT CVD manages more than 50 remediation sites and deals with more than 500 heavy equipment and heavy vehicle managed by business partners. PT CVD requires each active work site to design, develop, manage and also communicate a safe driving environment by implementing Site-Specific Traffic Management Plan to support the operation safely. However, we experienced some serious near miss events in the remediation activities. And based on field observation, the safety and compliance performance related to the Site-Specific Traffic Management Plan implementation are still below 100% conformance due to noncompliance Site-specific traffic plan, inadequate PPE, inadequate traffic management sign, inadequate pedestrian pathway inside working area and so on. It means the hazard associated within the working is still not well mitigated yet, especially for vehicle-human interface activities. Based on the business situation analysis, the project team decided to identify the root cause of the problem by using Human Performance Analysis thru Performance Mode and Error Traps identifications. Those tools helps project team to dig deeper into the main issues, and also analyze the problems in the comprehensive view by optimizing Human Performance components (People, Culture, Work System, Equipment and Processes) to define the proper corrective actions in order to improve safety performance and compliance and eliminate potential serious injury and fatality.According to the analysis, the root cause of the issues is 40% of PMCoW have inadequate competency and capability related to SSTMP procedure, lack of Contractor’s Project Management commitment, lack of operational management control, inadequate understanding of SSTMP procedure by field personnel and lack of sense of vulnerability. The improvement actions have been implemented and successfully improve site-specific traffic management safety performance and compliance from 79 to 100% and eliminate potential risk to serious injury and fatality in PT CVD remediation project.Keywords: safety and compliance, human performance, site-specific traffic management, serious injury and fatalit