2 research outputs found

    Pemanfaatan Media Sosial Instagram Akun @Mr.creampuff Sebagai Promosi Dalam Meningkatkan Penjualan

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    Mr.creampuff is a sus cake food manufacturer established on January 22, 2014. Mr.creampuff introduces and uses Instagram as a promotional medium to attract the attention of its customers. Owner Mr.creampuff himself introduced his product through instagram at the beginning of 2014, through the promotion with instagram the business owner Mr.creampuff many profits from the results of the seller. Then there is a big enough opportunity to start selling the product that is done both offline and online through media instagram. In 2015 the demand from enthusiasts Mr.creampuff quite a lot, this cake producers have a lot of consumers and every day they receive orders from customers by using delivery or take away. In the end there stood a shop on the eagle street in early 2016.The purpose of this study is To determine the utilization of media instagram as a medium of communication in the promotion of sales, media utilization instagram as a marketing medium in sales promotion and know the use of social media instagram as a media binis in sales. This research uses qualitative research method with descriptive analysis. This research uses four person informant, owner Mr.creampuff, 2 employees of Mr.creampuff and 1 user who menfollow account Mr.creampuff selected by purposive sampling. Data collection techniques used are observation, interview, and documentation. Data validity technique used in this research is triangulation and extension of participation.The results obtained show that social media instagram can to facilitate communicate with the public or customers, From these features can make users of social media like to use the application and simplify for marketing and Able to give impact to attract many new visitors who are interested and may be will be a regular visitor in instagram account of the online business.proses promotion is getting a lot of profits and sales did not need to spend at al

    Environmental Impact Assessment of Brick Production in Indonesia

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    Brick is one of the building materials commonly used in building construction materials. The production activities of the brick industry have a lot of potential that can cause problems in the environment such as water, soil and air pollution. The purpose of this study is to analyze the potential environmental impacts in the form of emissions and waste from brick production activities by applying the LCA method to the brick production process and to identify the inputs and outputs of the brick production process. To gain a deep understanding, a small enterprise of brick manufacturer was selected as a case study. The results of this study indicate that electricity and cement are the biggest causes of each category of impact. The category of potential global warming impact is the largest with a total of 6.95 kg CO2-eq. Although in all categories the percentages are more or less the same. This happens because the brick production process which almost entirely uses electrical energy in the production process and also the use of cement in large quantities has a major impact on the environmental impact
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